Neoclassical Theory vs Prospect Theory John A. List Guillaume Dubert I – Aim of the experience II – Prospect theory vs neoclassical hypothesis III – Experimental design IV – Results What List aims to demonstrate 1 . Endowment effect : People attribute more value to things simply because they possess them. 2 . The influence of the endowment effect diminishes with market experience Prospect theory and neoclassical theory Experiments : Context : Experiments Panel A : Choice Panel B: Panel C : Treatment Mug Both Neither Candy Initial endowment Mug Mug and Candy Nothing Candy Results 1. Confirmation of the endowment effect Results 2. Impact of market experience
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