Step-By-Step RGX Training Guide
Congratulations for joining the RGX team! We have developed this Step-By-Step RGX Training Guide to give
you an overview of how RGX will help transition you to the coaching model, bring your students guaranteed
results and double your hourly revenue!
Below is the step-by-step checklist to guide you through our introductory training videos.
 Print out or Save this entire RGX pdf Training Guide
 Watch Video 1 – How RGX Started (15:12 min)
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Fill out your RGX questionnaire (page 3)
naire to [email protected]
 Watch Video 2- Becoming a Coach (16:11 min)
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Understand:
 Giving your players what they need vs. what they want
 Customer service doesn’t get your players results
 Using an improvement system
Philosophy:
 Golfing Mindset
 The Real Game of Golf
 Purposeful Practice
 Implement your Ideas
A Great Coach Allows Their Players to Fail
 Long term improvement depends on student’s ability to self-assess not a dependence on
a coach
 Feel your players pain
Click Here Watch 7 Most Effective Ways to Quit Golf
Venerable and Honest
 Be, Do, Have
 Watch Video 3 – The Coaching Model (18:42)
Learn why the coaching model works and how to succeed. See page 4 for the Vision and Goals Sheet.
 Watch Video 4 – Being Business Savvy – (18:56)
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Working on your business not in your business
Understand the important vs. the urgent
Setting a goal
Building relationships and selling your results
Product funnels
Page 1
 Watch Video 5- RGX Coaching Models – (17:52)
In this video you will get on overview of the different coaching models and the scenarios in which to
use them. See page 6 for coaching model descriptions and details.
 Watch Video 6- RGX Coaching Formats – (25:04)
In this video you will get on overview of the different coaching formats, who to use it with to have the
most success. See page 10 for descriptions and details.
 Watch Video 7- Transitioning or Building (16:16 min)
Learn the difference between the two to determine how best to proceed.
Congratulations! You have finished our introductory videos! The next steps are in
the next series of videos: “Your ?”
Your RGX Team
Your Webinars and Logins
Your RGX Tools
Your Goals
Your Pricing
Your Branding
Page 2
Enter Your Name Information
Shipping Address (for marketing materials): Click or tap here to enter complete address.
Residence: ☐ Commercial: ☐
Primary Phone: Click or tap here to enter text.
Email address:
Click or tap here to enter text.
Skype Username: Click or tap here to enter text. I don’t have Skype ☐
Current Website: Click or tap here to enter text.
Do you own this web address? Yes: ☐ No: ☐
Do you want to keep this web address or get a new one? Keep: ☐ New one: ☐
If you want a new URL, what would you like it to be: Click or tap here to enter text.
Course Name:
Click or tap here to enter course name.
Course Address: Click or tap here to enter complete address.
Course Phone Number:
Click or tap here to enter phone number.
Phone number for Coaching and marketing material? Click or tap here to enter text.
Email for Coaching and marketing material? Click or tap here to enter text.
Please fill out and return to [email protected]. If you have any questions call 916-677-9438.
☐Fill Out Form
☐Send business logo (ai or eps)
☐Send course logo (ai or eps)
☐ Send Head shot (high resolution)
Sign up Date ________
Dropbox 
FB 
Training Site ________
Pack 1 ______
Page 3
Package __________
Website __________
Vision and Goals
This sheet is to help you define your vision of your business and create the balance in your life that you
desire. Take the time to fill it out completely with well thought out answers so we can help you set clear
goals that RGX will help you work toward and attain.
What are you passionate about?Click or tap here to enter what gives you the greatest joy and
satisfaction both personally and professionally?
What is your vision or mission statement?Click or tap here to enter text.
Describe your history? How did you get to where you are now?Click or tap here to enter text.
Describe the management at the course and your role or relationship with the
owner/manager.Click or tap here to enter text.
What is your competition at course and at other nearby locations?Click or tap here to enter text.
What is your current clientele (age, ability, male/female, corporations, etc) Click or tap here to
enter text.
2014 Revenue
$ Click or tap here to enter text.
2015 Revenue
$ Click or tap here to enter text.
2016 Revenue to date $ Click or tap here to enter text.
Best Year and why it was successful?Click or tap here to enter text.
Coaching vs. Private ratio Click or tap here to enter text.
What type of technology do you have and how do you incorporate it into using it with your
clients? Click or tap here to enter text.
Page 4
What is your current pricing for a Private Lesson $ Click or tap here to enter text. /hour
What group coaching programs do you offer and at what price points. Click or tap here to enter
text.
How many hours do you want to work? Click or tap here to enter text. hours per Click or tap here
to enter text.
How much money do you want to make next year? $ Click or tap here to enter text.
Your private instruction business
Click or tap here to enter text.
Click or tap here to enter text.
Click or tap here to enter text.
Click or tap here to enter text.
Click or tap here to enter text.
Hours worked per month
Hours worked per year
Revenue per month
Gross revenue per year
Average revenue per hour
Page 5
Standard Model
Use for pioneer team, have structure, and commitment
Good for high handicapper, beginners, ladies, retired, all juniors
4 to 1 ratio especially for pioneer team at private,
6 to 1 ratio more profitable, and can do at public municipal courses, harder to manage on the course (2
groups of 3)
Lower price point, buying ability to extend it out over 12 weeks. See week by week plan below.
Group players by ability, personality,
Starts on specific day and runs for 12 weeks.
Fit time to them
2.5 hours on course
1.5 hours off course
Understand they need to be educated on the ‘coaching model’
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12 weeks
10 sessions
Tuesdays at 10:30 am
5 on course – 5 off course
18+ handicap
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Hybrid – Flex Model
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For when people cannot commit to weekly time, who perhaps travel a lot
Purchase 10 sessions
Higher price ($995)
Schedule just like your private lessons
Come out to whatever type lesson they want, choose from 4-5 session each week
You call people to fill up the sessions
Works best when you have many established customers who you are transitioning from private
model into coaching model
Start at any time
Multiple times to choose from (based when customer are already at the course)
Use within to 3-6 up to 12 months
For more advanced golfers who have already take private lessons
Busy clients
Example
Your normal hourly rate is $100/hour for private
$995 for 10 sessions (20 hours) = $ 49.75/hour
$49.75*4 people =$199/hour…Dramatically increasing your hourly revenue
If only 3 people come out, you are still making $149.25 hour
If only 2 people come you, you make $99.5 hour which is the same as hourly
Have 16 guys who want to get into this, not for your pioneer team.
Goal is to teach more people in less time and make more money.
Have 16 guys who want to get into this with 3 open times per week, not for your pioneer team
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Retainer Model
Works well at private clubs, advanced golfers, adults
You decide how much you want to make per month.
Example:
Your private rate is $100/hour
You want to make $5000/month
Charge student $350 for student to come out to 5 sessions per week, 4.33 weeks/month
X 15 students a month = $5,250 month income regardless if they come out or not
5 sessions week x 2 hour per session = 10 hours working *4.33 weeks per month = 43 hours month
working you will average $122/hour $5250/43 hours
If not every session will not be filled, so you fill it with people on the flex program. Give them a call and
say, Hey I have a session available on Tues at 11 am, can you come out? Adds $95 to that session.
Need to be disciplined with your calendar and getting people scheduled right after each session.
Downsides – each session is different people, may not know each other, pick right people, personally
Invite flex plan players to come out to fill up your sessions.
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Intensives
For the player who:
Doesn’t have time
Already working with a pro on their swing
Just needs to work on their short game
Are doing private lessons with you
Advanced players
Short term, focused on one specific thing, based on a syllabus
Scoring Mastery
Mental mastery
High School Prep
Flexible in how you set it up (10-18 hours of coaching in a same small group)
3 hour session over 6 weeks
2 hour sessions for 4 weeks
2 hours for 6 weeks
Give people to get in at lower price point, less time commitment
$80/private
6 sessions = $595
3 sessions = $395
Drop in = $125 each
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Formats of Coaching
On Course Assessment and Coaching
On Course Assessment – First time you meet with someone, opportunity to close a customer, they find
out who are, what you do and what they want to get from their golf game.
$95 – play with you, and 2-3 others
How much is a private lesson? The answer is: “How good do you want to get” Tell me about your game.
What are you working on? What do you want to get to? What are you struggling with?
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On Course
9 holes
Simulates their game and how they feel on a Saturday
Max 4 people,
Have current player in the group so he can them about how it is working for them
Create package and plan after
$95
Range balls, green fees included
Extremely High Closing rate
Different from anyone
Use RGX Improvement System – Scorecard, Improvement Plan to create Improvement plan for each
individual in a team experience
On Course
Helps them understand how they are going to improve
Set Game (3 club, no flag sticks, play red tees for men) to Create Ah-A moment
Scoring System – Very dynamic – each player doing something different
Situational - make it simple, only if it is effecting their score,
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Coaching
90-120 minutes
4 or 6 to 1 ratio
Stations to teach purposeful practice – short putt, lag putt, hybrid chip, pitch shot, put 5 iron in play
Not quick fixes or answering their questions
Understand the difference between a drill and a test
o Drill is left brain – thinking about how to do it
o Test is right brain – 1 golf ball, get it in the hole, build emotional muscle
Teach – What areas to practice, what techniques they need to master
Stations: Chalk line, sting line, lag station, chipping station, pitching station
Hand in their scorecards for you to review and see what they need to work on this week and what
questions they have.
Do not over teach. Ask questions
Practice makes permanent
All skill levels
Early preparation – who is coming to class, what they need
Be specific on the RESULT you are looking for for each student
Set up 30 minutes so you are ready when they arrive
Supervised Practice
Who: Juniors, adults to bond at private club
Why: Add on to increase some revenue
How and what:
 1 hour
 Set up putting green with 6 hole putting challenge, 3-hole short game challenge, driving range
challenge
 Scoreboard
 Not there to teach and coach
 Monitor and observe
 Chat with them, their parents
 Mentor not coach
 Great for junior who don’t know how to practice
 Adults who don’t know how to teach them
 Need support at better at practice
 Post challenge winners on Facebook or website
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Skill Development – Solo Coaching
Who: people who still want private lessons
Skill Development (Juniors) = Solo Coaching (Adults)
For Junior – in coaching program, wants to get better, parents want private lessons
2x month – 4:1 ratio – 2 hour sessions
4 stations (you – 30 min, video 30 min, flightscope/trackman, training aids (1 hour combined)
Private junior lesson $60/45 min
Skill Development $149/120 min =$75/hour
Adults – space adults 30 minutes apart but invite to come early or stay later to do other bays
Put into 10 pack hybrid/flex – any program they need with certain requirements (ie every 3 lesson has to
be on the course, every 5th lesson has to be a coaching session) to feed coaching to your customers
Mentoring
Advance Junior or adult players
2x month- 2 hours – every other week – $149
All On Course
Offer after Skill Development
Work with them on Stats, Tournament Schedule, Colleges, Game Plan for Course, Mental Approach
Vision Binder
Page 12
Building vs Transitioning
Transitioning – getting them to believe in coaching
You have an established customer base
Private lessons
Personal Invite (4 guys, same level, you know them and will fit well together)
Pioneer Team – get motivated and excited - pick the ones who think it is the best idea and has
no hesitations
Every 3rd lesson is a playing lesson – after private lesson invite out to playing lesson with a
couple other guys so you can see their game.
Use scorecard
Share vision
Invite to coaching session to work on short game
Add in Solo coaching (30 min with you, 30 practicing techniques with your eyes on them, 30 min
FlightScope/trackman, scorecard)
Next time they buy a 10 pack put them into flex plan
Post results on Facebook, etc.
Block times out on your calendar
Building from the ground up
No customer base – Meet people, building relationships, maybe a few e-blasts, for workshops
Find pioneer team
Adults $95 playing lesson – 9 holes, invite old students, 2.5 hours, improvement plan (2+ people)
Juniors – free session
Advance Jr – game assessment – meet with parents
Talk to a LOT of people on the range
Funnels
Less is more
Talk to people on the range
Help with their swing
Invite to Free workshop
Invite to Game Assessment $95
Hybrid plan $695
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Key Concepts and Terms
Coaching Mindset
Golfing Mindset
The Real Game of Golf – shoot lower scores
Purposeful Practice
No Failure, Only Feedback We are Golfers – We Compete
Play Their Game – Top the ball, hit it out – until you get within 100 yards. Then play well to show that
you got there they same as them, but your short game was much better, and you got a lower score
because of it.
Be. Do. Have – Be the person you want to be, Do the things they do. Have what they have. Not Have,
Do, Be.
Ready Fire Aim – Get Ready, Do it – even though it isn’t perfect, Make changes based on the outcome.
CANI – Constant And Never-ending Improvement
Coaching Models – on course, team environment, purposeful practice
KPIs – Key Performance Indicators (Leads generated, How many interested, Closing Rate)
Work ON your Business – Not IN your business – What can you do to improve your business. Working
in your business is replying to other people.
Important vs. Urgent – Important is what you do to grow and improve your business. Urgent is usually
someone’s else’s demands on your time.
Transferring Trust
Product Funnels – the products you have to bring people into your business. Wide, low cost at the
beginning, narrowing with increasing price as they improve.
Pioneer Team – First group of 2-4 adults to try out the Improvement System. Hand picked, who believe
you. Will help you get comfortable with using the system.
20,000 feet View – Big picture, long term goal
Transitioning vs. Growing – Transitioning your current players into coaching, while building is bringing
new player into your business. Two different things, two different approaches.
How much do you charge for lessons? Well, how good do you want to get?
Sell RESULTS, Not Time – You are now selling results, not chunks of your time.
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Individualized Instruction in a team environment Ah-Ha Moment – during 1st 9 hold playing lesson – the Moment the player realizes they need to work on
their short game, not their driver swing
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