Creative Nature:
Worldpay Backs Creative Nature with
Hassle-Free Online Payments
Creative Nature is a fast-growing
super foods company ready to ride
the wave of interest in healthier,
additive-free ways of eating. Julianne
Ponan bought the firm from its
previous owner in 2011 and
immediately spotted a gap in the
market for selling quality health foods
– a market said to be worth over £370
million in the UK alone.
capabilities included ease-of-use,
speed of processing and hassle-free
integration with existing systems.
Ponan had already heard of Worldpay
as the UK’s leading payments
provider and was confident that it
was the right fit for her company.
Slotting in
Since then, Ponan has come up with
various innovative sales strategies
including superfood snackbars for
time-poor professionals. The business
has also recently received the green
light from Holland & Barratt and
Tesco to stock its products in stores
across the country. In addition to
this, Creative Nature recently became
a regional finalist in the FSB Worldpay
UK Business Awards.
Starting out
Although the firm sells most of its
wares through wholesalers and
retailers, it wanted to support this
with a direct sales model online. The
business needed e-commerce
Worldpay’s online payments fitted
perfectly with Creative Nature’s
existing systems – meaning Ponan’s
time can be spent on nurturing her
business rather than dealing with
operational issues. The online
payment gateway takes all major
credit and debit cards, offering fast,
simple and secure online sales.
Worldpay also provides best-in-class
fraud screening to spot any suspicious
shopper transactions. What’s more,
an expert Worldpay team is on hand
to guide clients through the simple
set-up procedure and is available at
the end of the line 24 hours a day, five
days a week if there are problems
later on.
“It’s quick and easy, with
no complications.
Worldpay also scales from
small to big businesses, so
as we grow, they can grow
with us.”
Ponan has found online payments
incident free, and the money arrives
into the business account with no
delays. This is important to Creative
Nature, as it is to many other small
businesses where cashflow can be an
issue.
“Retailers don’t pay on 30 days so I
recommend all businesses take online
payments too – it’s a great way to get
extra revenue, sometimes from
customers we didn’t know we had,”
she says.
A healthy future
Already celebrating the major step of
getting big name high street retailers
Tesco and Holland & Barratt to stock
Worldpay (UK) Limited. Registered in England No. 07316500. Registered Office: The Walbrook Building, 25 Walbrook,
London EC4N 8AF. Worldpay (UK) Limited is authorised by the Financial Conduct Authority under the Payment Service
Regulations 2009 (No. 530923) for the provision of payment services and is authorised and regulated by the Financial
Conduct Authority for consumer credit activities.
Worldpay, the logo and any associated brand names are all trade marks of the Worldpay group of companies.
Creative Nature:
its products, Creative Nature is
buzzing with optimism for the future.
Worldpay-supported online payments
have helped with cashflow and
allowed the firm to keep growing its
revenue. The next steps are an
imminent launch on popular online
supermarket Ocado, a TV ad set to air
in the run-up to Christmas, and even
exports outside the UK.
Should the firm take that next step
onto the global stage, Worldpay’s
online payments platform will allow
Ponan to offer new customers in
countries all over the world the ability
to buy goods in their own currency or
preferred payment method.
www.creativenaturesuperfoods.com
Worldpay (UK) Limited. Registered in England No. 07316500. Registered Office: The Walbrook Building, 25 Walbrook,
London EC4N 8AF. Worldpay (UK) Limited is authorised by the Financial Conduct Authority under the Payment Service
Regulations 2009 (No. 530923) for the provision of payment services and is authorised and regulated by the Financial
Conduct Authority for consumer credit activities.
Worldpay, the logo and any associated brand names are all trade marks of the Worldpay group of companies.