THE YIELD MANAGEMENT
GAME
PHASE I
(A) 100 Sales Representatives
$275 per passenger
(B) 60 Professors
$200 per passenger
(C) 25 MBAs
$150 per passenger
(D) 5 Person Family
$300 per passenger
(E) 45 Conventioneers
$180 per passenger
(F) 35 Conventioneers
$300 per passenger
(G) 70 Sportswriters
$350 per passenger
(H) A 20 Person High School
Basketball Team
$300 per passenger
(I) 40 High School Band
Members
$275 per passenger
(J) 80 Government Officials
$390 per passenger
(K) 25 Marketing Managers
$450 per passenger
(L) 15 Golfers
$325 per passenger
(M) 10 Nurses for Convention
$275 per person
(N) 40 Republican Congressmen
$450 per person
(O) 45 ClubMed Vacationers
$375 per person
(P) 20 Shouldice Hernia Patients
$300 per person
PHASE II
(1) 5 Businesspeople
$875 per passenger
(2) 1 CEO
$1000 per passeger
(3) 4 IBM Executives
$850 per passenger
(4) 2 Last-minute Passengers
$1500 per passenger
(5) 10 Passengers From Another
Airline’s Oversold Flight
$1000 per passenger
(6) 8 Travel Agents
$875 per passenger
(7) 11 Sales Managers
$900 per passenger
(8) 8 Passengers From Another
Airline’s Oversold Flight
$1300 per passenger
(9) 2 CEOs Running Up To The
Plane At Departure
$1500 per passenger
PHASE III
Booked Passengers That Actually
Showed and Resulting Revenue
(A) 70 Sales Reps Show Up
Total Revenue: $19,250
(B) 50 Professors Show Up
Total Revenue: $10,000
(C) 25 Reliable MBAs Show Up
Total Revenue: $3,750
(D) The 5 Person Family Shows
Up
Total Revenue: $1,500
(E) 35 Conventioneers Show Up
Total Revenue: $6,300
(F) 15 Conventioneers Show Up
Total Revenue: $4,500
(G) 70 Sportswriters Show Up
Total Revenue: $24,500
(H) The 20 Person High School
Basketball Team Shows Up
Total Revenue: $6,000
(I) 25 Band Members Show Up
Total Revenue: $6,875
(J) 68 Government Officials
Show Up
Total Revenue: $26,520
(K) 25 Marketing Managers
Show Up
Total Revenue: $11,250
(L) 10 Golfers Show Up
Total Revenue: $3,250
(M) 8 Nurses Show Up
Total Revenue: $2,200
(N) 30 Republican Congressmen
Show Up
Total Revenue: $13,500
(O) 30 ClubMed Vacationers
Show Up
Total Revenue: $11,250
(P) 20 Shouldice Hernia Patients
Show Up
Total Revenue: $6,000
(1) 2 Businesspeople Show Up
Total Revenue: $1,750
(2) 1 CEO Shows Up
Total Revenue: $1,000
(3) 3 IBM Executives Show Up
Total Revenue: $2,550
(4) 2 Last-minute Passengers
Total Revenue: $3,000
(5) 5 Oversold Passengers Show
Up
Total Revenue: $5,000
(6) 8 Travel Agents Show Up
Total Revenue: $7,000
(7) 11 Sales Managers Show Up
Total Revenue: $9,900
(8) 4 Oversold Passengers Show
Up
Total Revenue: $5,200
(9) 2 CEOs
Total Revenue: $3,000