Newcomers Create
Game-changing Apps for
Action Sports Enthusiasts
Visionary start-up, Xpreshon, pioneers integrated
action sports app with combined news, video
and profiles on Xbox and Windows 8
September 2013
we live IT
Challenge
Benefits
Jason Webb had a vision: an action sports
app that aggregated all news, profiles and
videos into a single portal, delivered straight
to fellow enthusiasts’ TVs.
Innovative, cross-platform integration
Webb co-founded a new company, Xpreshon, to create the
app, and wanted to launch it on the Microsoft entertainment
console, Xbox 360. He had no software development
experience, few contacts, but a great concept.
Object Consulting helped Webb create a unique cross-platform
app, where subscribers can enjoy seamless entertainment
across multiple Microsoft platforms. “The integrations
performed by Object means the
app provides a richer, deeper
Object leveraged their
experience than I ever
national resources to
envisaged,” says Webb.
Reliable
development
partners
devise a better product
than we envisaged—and
get it to market faster than
we anticipated.
Jason Webb,
Co-founder, Xpreshon
Object Consulting also
provided the reassurance
Webb needed to see his
project through. “I never had to wait,” he says. “They had
the forethought to visualise every step of the process. Even
before issues hit the radar, they were working on a solution.”
Object had all the capabilities
we needed, and some we didn’t
know we needed. They know
what they are talking about, and
they get things done.
Jason Webb,
Co-founder, Xpreshon
Amazing solution, rapid development
Solution
To bring this vision to market, Webb turned to
Object Consulting, who charted a rapid but careful
development path. First, they designed and built a Windows
8 app, with a media-streaming and
customer-management platform hosted on the
Microsoft cloud platform, Azure. Using the
Windows 8 app, Object were then able to quickly
develop an Xbox 360 app.
And partnership with Object Consulting helped get a great
app to market quickly. “The combination of Object and
Windows Azure accelerated all aspects of development,”
says Webb. “Working with Object opened up a world of
possibility.”
An Agile software development approach
enabled Webb to be closely involved with the team.
This enabled the Xpreshon vision to be brought to life
in the most effective manner, while incorporating Xpreshon’s
brand in an attractive and usable design
that provides flexibility to enhance and change the app
in the future.
About Xpreshon
Xpreshon is the new home of action sports
entertainment. From daily breaking news, live
events, in-depth athlete profiles and the best
action sports movies on demand, Xpreshon
is the destination for all of your action sports
lifestyle and culture needs, available exclusively
on the Windows 8 and Xbox Live platforms.
Immerse yourself in action sports entertainment,
news and information with Xpreshon and stay
connected wherever you are.
© Object Consulting Pty Ltd, 2013. All rights reserved 09/13
About Object Consulting
Founded in 1989, Object Consulting is
one of Australia’s leaders in the delivery of
enterprise business solutions. Drawing on
300 highly skilled professionals in Sydney,
Melbourne, Brisbane and Canberra, our
teams solve tough business challenges, using technologies such as Enterprise Java, the
.Net Framework and Ruby. Through 24 years
of steady expansion, our development, consulting, training and support services have
kept customers at the forefront of innovation.
Melbourne
Level 5, 451 Little Bourke Street
Melbourne, VIC 3000 Australia
p: +61 3 8615 4500
Sydney
Level 25 Northpoint, 100 Miller Street
North Sydney, NSW 2060 Australia
p: +61 2 9459 3300
e: [email protected]
www.objectconsulting.com.au