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Electrolux Professional
Press release
January 2011
HSG (High Speed Grill) Panini, the fastest sandwich grill. Only 30 seconds for a good hot sandwich?
Now it is possible.
From Electrolux Professional innovation and quality comes a revolutionary toasted sandwich
maker for serving up tasty and crisp sandwiches in record times!
“A good sandwich means eating something practical, hassle-free and quick for lunch”.
This is the view of 71.1% of people interviewed, from a sample of more than 1,000 Italians, in a survey carried out by
Doxa. 1 in 4 however, were unsatisfied with the sandwiches on the market.
Almost unrecognisable ingredients, uncooked bread, cold and rubbery fillings, slow service and the resulting endless
queues at checkouts. These were the most common comments of consumers who "snack on the move", ever
increasingly pushed for time during their lunch break, yet yearning for a nutritious and pleasant meal. The famous
sandwich has what it takes to become the perfect choice, but only if properly interpreted and exploited: maximum
potential for personal choice and infinite combinations of ingredients, combined with eye-catching methods of
presentation and always at the right temperature, from the centre of the filling to the bread, from the first to the last
mouthful.
Electrolux Professional, a global leader in the field of professional catering, has already thought of this, launching the
HSG Panini (High Speed Grill) on the market, an ultra-modern grill design that turns a simple sandwich into a veritable
treat for the palate.
Crispy, tasty, yummy: thanks to 3 different sources of heat, HSG makes it possible to cook up and serve chef-proof
sandwiches in record times: only 30 seconds!
The secrets of

the top contact plate grants the typical stripes of a perfectly toasted sandwich, ready for an appetizing
presentation
 the infrared surface makes the sandwich crispy in a few seconds
 the microwaves ensure the right temperature at the core of the product, resulting in hot stuffing and hot bread
till the last bite
Much more efficient than a conventional sandwich grill, the innovative Electrolux Professional grill takes a lot less than
half the time, with a brilliant result from a product quality perspective, and impeccable in terms of the appearance,
giving the classic golden-brown stripe effect, and also in terms of taste, enhancing the flavours without affecting the
nutritional values of the ingredients.
Another strong point of HSG is the possibility to serve a perfectly toasted sandwich starting from a refrigerated
temperature, without needing to pre-heat, thus avoiding any kind of waste, saving time, and guaranteeing highly safe
ingredients.
ELECTROLUX
PROFESSIONAL
www.electrolux.com/professio
nal
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Furthermore, HSG is extremely easy to use, guaranteed!
You only have to place your sandwich on the cooking surface and close the lid. HSG will do the rest. The lid will
automatically open at the end of the cooking cycle, and there you are… the sandwich is ready!
Moreover, the self-adjusting upper plate makes it possible to grill sandwiches of every kind of thickness, while the
non-stick coating of the quartz glass bottom plate prevents food from sticking to the grilling surface, always ensuring a
better cleanability.
Last, but not least, the possibility to reiterate the quality: with HSG the result of the sandwiches is exactly the same,
time after time, no longer deriving from unskilled workers.
The performances are excellent with a wide range of bread and stuffing typologies, from meat to fish, from vegetables
to cheese: your sandwich will be perfectly toasted and warmed up, inside and out, until the very last bite!
The result? Tasty, crispy consistency, and “on sight” quality combined together with a quick and faultless service, with
a common goal: to win the “snack on the move” consumers… and tempt them back, again and again!
Electrolux Professional is a leading global supplier to the catering, hospitality and care industry providing professional kitchens and
laundry solutions. With the most comprehensive range of appliances for food preparation and preservation, dishwashing, and laundry
systems, Electrolux is a brand synonymous with reliability, innovation and sustainability. It has 90 years’ experience and a portfolio of
products designed according to strictest quality, safety and sustainability standards. Electrolux Professional is recognized worldwide for its
social and environmental performance and its product lines meet and exceed international standards. In 2012 Electrolux Professional had
sales of about EUR 650 million, approximately 2,600 employees, 7 factories, over 1,000 dealers in 140 countries and almost 2,000 service
partners located in more than 140 countries. For more information, visit the web site: http://www.electrolux.com/professional.
ELECTROLUX
PROFESSIONAL
www.electrolux.com/professio
nal