The Fundraiser’s Perspective
Julian Smyth
• The historical context
– Fundraiser/Admin
– Fundraiser/Researcher/Database Manager
– Multi-disciplinary team
• The relationship between researcher and fundraiser
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MUST be mutual – if either dominates nobody wins
Each MUST understand the other’s role
Databases are tools, not an end in themselves
Raw data is unusable – format, format, format
Be sensitive – fundraising is an emotional job
Demand sensitivity – research can be a lonely and
unappreciated job
• Scenarios
– Mostly examples from you
– Some are about pride not function
– Skills explored today can help
Scenario 1
• Fundraisers come to you at the last
minute for research when they’ve had
the meeting planned for months
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Protocols
Consequences
Line management
Payback
Scenario 2
• No feedback!!
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Protocols
Priorities
Time-management
Pragmatism
Scenario 3
• Fundraisers expect you to update database and moves
management system
– Is this unreasonable?
– Is it sometimes or all the time?
– Can it be made easier for
fundraisers?
– What’s the solution and
whose problem is it?