Press Release
August 19th, 2016
Bosch unveils new eBike innovations and brands
for 2017 at Interbike
Reutlingen, Germany / Irvine, CA – Bosch eBike Systems North America
(www.bosch-ebike.us) is bringing several new products to the North American
market for Model Year 2017. These innovations – Purion, PowerPack 500, and
the Compact Charger – and more will be on display at Bosch’s Interbike 2016
booth (#5271) and available for experiencing first hand at the Interbike indoor
test track “The Circuit”.
Purion: Design meets functionality
Purion is a minimalistic on-board computer designed for anyone who wishes to
focus on the most important riding information such as the riding mode, range or
trip distance and prefers a cleaner handlebar. Purion is perfect for both city and
trail riding.

Everything under control: While riding, Purion is operated directly and
conveniently using your thumbs while your hands remain on the
handlebar. The service interval display issues a reminder to pay a visit to
the dealer. Purion, along with the Intuvia display now, both feature a
walk-assist function.
PowerPack 500: More range, same size
The new PowerPack 500 is by far the most powerful eBike battery. 25% more
range with additional weight of just 4% compared to the PowerPack 400,
resulting in an industry-leading energy density of 190 Wh/kg.

PowerPack 500 remains in the same form-factor as the PowerPack 400
frame and rack-type batteries. This makes it easy for existing eBike
customers to upgrade from 400 Wh to 500 Wh for those seeking greater
range.
Compact Charger: Small enough for travelling
The Compact Charger is the perfect charger for anyone making long journeys
with their eBike. It is 40% smaller and 30% lighter than the Standard Charger and
fits easily into any saddlebag.
Robert Bosch LLC
E-mail
Corporate Communications
38000 Hills Tech
Drive Farmington
Hills, MI 48331
[email protected]
Phone +1-248-876-2046
Mobile +1-248-310-4233
Linda Beckmeyer
www.boschusa.com
See the eBike future
Thirteen more bicycle brands will soon be “epowered by Bosch” in Model Year
2017. While 2016 featured the Bosch-equipped eBike brands Bulls, Butchers &
Bicycles, Cannondale, Cube, BH EasyMotion, Electra, Felt Electric, Gazelle,
Haibike, KTM, Lapierre, Scott, Trek and Xtracycle, the list will soon include
Benno Bikes, Corratec, Focus, Fuji, Izip, Kalkhoff, Moustache Bikes, Norco
Bicycles, Orbea, Riese & Müller, Tern, Urban Arrow and Yuba in a wide variety of
styles, feature sets, and price points. “Since we first brought the Bosch system to
North America in 2014, we’ve grown from four to now twenty-seven world-class
brands featuring almost every kind of eBike under the sun,” says Claudia Wasko,
General Manager of Bosch eBike Systems Americas. “The eBike market is
clearly taking off in the US and Canada. We are proud to provide a tailwind to the
growth of our esteemed eBike manufacturer partners and their talented retailers.”
The 2017 portfolio of brands will feature mountain, trekking, road, step-through,
hybrid, fat-tire, cargo and folding eBikes, proving the versatility and popularity of
the Bosch mid-drive system.
Interbike 2016 show attendees will be able to demo many eBikes from Bosch’s
new and existing brands at Outdoor Demo Day on Sept 19th and 20th and at the
indoor test track (“The Circuit”) on Sept 21st – 22nd to try out Bosch’s new MY17
innovations. Dealers are also invited to attend seminars on eBike market trends,
policy, technology, marketing, and more at the Bosch-sponsored “Electric
Theatre”, located adjacent to “The Circuit” Test Track, open Sept 21st and 22nd
10AM – 5PM.
Photo 1: Purion
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Photo 2: PowerPack 500
Contacts for Press inquiries:
Claudia Wasko
Rob Reedy
Robert Bosch LLC
ECHOS Brand Communication
phone: +1-949-679-1530
phone: +1-415-432-4450
[email protected]
[email protected]
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About Bosch eBike Systems
A new generation of bikes is taking town and country by storm and is already a part of everyday life. eBikes are a
modern means of transport for modern people: people in a hurry and people who prefer to take it easy, the fit and
the comfort lovers, commuters and pleasure cyclists and, of course, young and old. The tailwind of technologyleading eBikes made by what are already more than 60 leading brands in Europe is powered by components that
Bosch is developing to perfection. The Bosch portfolio ranges from the highly efficient drive unit (motor and
gearbox) and high-quality batteries to a smart on-board and cycle computer that can be used intuitively. Perfect
coordination of components holds the key to typical Bosch performance in terms of both comfort and efficiency.
Like other Bosch products, the eBike systems benefit from the Bosch Group’s technology and production knowhow. From conception and engineering to manufacturing, marketing and after-sales service, Bosch eBike
Systems constantly set new standards for the eBike industry. The Bosch Group’s experience in the areas of
electric motors, sensor technology, displays and lithium-ion batteries ensures that Bosch eBike systems use
technology that is invented for life and that eBike users have their fun.
For more information please visit www.bosch-ebike.com
About Bosch
The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates
worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations
are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy
and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and
regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing and
sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength.
Bosch employs 55,800 associates in research and development at 118 locations across the globe. The Bosch
Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide
with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is
“Invented for life.”
Additional information is available online at www.bosch.com, www.bosch-press.com,
twitter.com/BoschPresse
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