Copyright © 2005 G-mode Co., Ltd. All rights reserved.
G-mode Sites for Japanese Operators
Stand Alone
Games
Multiplayer
Games
Hi Score Upload
Sports Games
Puzzle
Games
Role Playing
Games
Online
NTT DoCoMo
Over 1 million
Subscribers.
Stand Alone
Vodafone
Over half a million
Downloads per
Month.
Operator
KDDI au
Over half a million
Downloads per
Month.
Sites
Games
Billing Model
Price
NTT
DoCoMo
６
287
Monthly
Subscription
100 to 300
Yen
Vodafone
７
295
Per Download/
Monthly
Subscription
100 to 300
Yen
KDDI au
２
364
Per Download/
Monthly
Subscription
100 to 500
Yen
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G-mode’s Target Users
G-mode is targeting the largest section of the potential mobile game market.
Hardcore Gamers
Console gamers
PC gamers
Mobile
Users
Portable
machine
gamers
G-mode
Target
Casual Gamers
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G-mode Users
Age Ratio
Male / Female Ratio
Undefined
Undefine
6.2%
7.2%
Over 50
12.6%
(7.3%)
Female: 48.9%
Male: 44.9%
(6.２%)
40 - 49
16.9%
(48.9%)
(16.8%)
(44.9%)
Below 19
8.7%
(8.6%)
20 - 29
33.5%
(12.2%)
30 - 39
21.1%
(20.9%)
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Sales Figures by Operators
2005/03 Q1 Results
Sales Figures Ratio
Others
NTT DoCoMo
\471,000,000
Vodafone KK
\168,000,000
KDDI au
\174,000,000
Others
Total
\39,000,000
4.6%
KDDI au
20.4%
Vodafone KK
NTT DoCoMo
55.2%
19.8%
\853,000,000
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G-mode Overseas
Currently distributing in 44 countries
TOPOLON
Mobies: Wireless Gaming Awards
Best Game of 2004, Best Puzzle
Awards Winner
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The Difference between West and East
USA
EU
Japan
Revenue share
taken by operators
30%
50%
10%
Game portal
management
Operator
Operator
Content Provider
(eg: i-mode)
Number of games
available per
operator
Hundreds
Hundreds
Thousands
Market size
(mobile users)
180,000,000
500,000,000
90,000,000
Price per game
$5.00
€5.00
\300
Download number
of top game per
operator per month
Thousands
Thousands
Tens of Thousands
Note: Above data are based on average estimation.
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G-mode’s New Concept
To be the leading corporation of all-round
entertainment services for the network society.
PC Internet
Mobile
Phone
The age of all devices connecting to
one single network is coming soon!
(2007?)
TV
Digital
Broadcast
Consoles
Internet
Renewed Concept of “Whenever, Wherever, Whomever”:
To provide the casual and hardcore entertainment for all users.
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G-mode’s Recent Moves
G-mode is entering the 2nd phase:
To be the all-round online entertainment corporation.
1. To approach the potential users.
•
2005 May: Establishment of Mobile Research
Company.
2. To approach the network society with
multi-device strategy.
•
2005 July: Investment of \3,886,000,000 from
GungHo Online Entertainment, Inc.
•
2005 September: Establishment of “GungHomode (provisional name)”, a cooperation of Gmode and GungHo.
3. To approach the music entertainment.
•
2005 August: Subsidization of Acoustic Inc.
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Digging the Japanese Market
90,000,000 Mobile Users
54,000,000 Java/BREW enabled handsets
Strategy 3:
Expanding B2B
Payable Games Users (10％）
• To approach the nongamers through B2B.
Free Games Users （10％）
G-mode Subscribers
• To contribute to the
promotions of
corporations.
• To recycle the rich
library of game contents.
Strategy 1:
Strategy 2:
To increase the subscribers.
Turning free game users to payable game users.
• To develop and distribute attractive
contents.
• To establish “mobile phone entertainment” by
cultivating the mobile market research field.
• To keep on releasing new contents for
ongoing subscription.
• To establish “market research” by using mobile
phones.
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Approaching the Potential Users
Business Overview: To research the
market by using mobile phones.
Internet Research
Company
Mobile Phone
Games Company
Goal: To establish the new market of
“Mobile Research”
VLC
G-mode
Investment
(14%)
Investment
(86%)
Mobile Research
Company
Clients
Research
Request
Mobile Phone Users
Questionaires by
Mobile Games
Corporations
Restaurants
Amusements
Feedback
Reply with ease
and in short time.
To provide free games and
ringtones as presents.
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B2B Service
Example 1
Example 2
Game Rental for Corporations
Collaborations with Corporations
eg: All Nippon Airways
eg: Domino’s Pizza, Curry House CoCo Ichiban
G-mode Original Game
“Pata Pata”
Point
Point
To actually use the corporation logo.
To emphasize the
corporation by changing
the graphics and
characters.
“Curry House CoCo
Ichiban CoCoIchi Curyy
DX”
“Fresh!! Domino’s Pizza”
12
Strategies with Acoustic
Entering the music entertainment market.
Providing new services from the existing services.
G-mode and Acoustic:
• Expanding to music entertainment service.
• R&D for mobile phone solutions.
Mobile Phone Games
Investment
(86%)
Acoustic
• Technology license for ringtone development system.
• Ringtone / music service for PC and mobile phone tieups.
• Development of music games for mobile phones.
2004 Mobile Contents Market
Ringtone Market
\136,800,000,000
Ringtones
Games
Games Market
\41,200,000,000
Approaching the non-game
users by ringtones.
Ringtones ＋α
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Strategies with GungHo
To countermeasure with the merging network infrastructures
and multi-devices.
Investment 55%
PC Online Games
“Whenever, Wherever, Whomever”
GungHo-mode
(provisional)
Gateways of communities
Mobile Phone Games
Investment 45%
1. The portal site of total entertainment
2. New mobile games from PC online games.
3. Investment of \3,880,000,000.
To utilize the license of GungHo PC online
games for mobile games.
Strengthening the capital to establish
the new profit structure.
New subscribers by introducing
the new killer contents.
• Mobile phone game sites on perator’s
portal.
• Mobile phone game sites on nonoperator’s portal.
• Casual games for PC online.
• R&D for mobile phone games.
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Positioning of G-mode Group Corporations
Creation of the all-round seamless portal site.
GungHo
PC
Users
PC Online Games
“GungHo-mode”
G-mode: 45％
GungHo: 55％
Total Entertainment
Game Users
Acoustic
Joint Company
PC Online Games
G-mode: 95％
Music Entertainment
R&D
Total
Entertainment
Hardcore
Casual
Mobile Research
Creation of new
service by
cooperation of
GungHo and Gmode.
Mobile Phone
Games
Music
Entertainment
Mobile Phone
Games
G-mode: 86％
Mobile Internet
Market Research
China:
East-Rainbow
Market Research
Mobile Phone
G-mode: 10％
Mobile Games
in China
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Further Info
•
Please contact Hiro Higashiyama, Business Development Manager:
[email protected]
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