IEEE Standards University James Irvine, Standards Education Committee Yatin Trivedi, Standards Education Committee Susan Tatiner, IEEE Standards Association Jennifer McClain, IEEE Educational Activities Year-end report 16 September 2016 Use no more than 10 slides to present in 15 minutes or less Introduction The IEEE Standards University is a 3 year project. The NIC has funded years 1 and 2. This presentation focuses on year 2 achievements and requests year 3 funding. The IEEE Standards University is a multi-track initiative intended to greatly expand IEEE’s standards education content and resources for educators, students and professionals focusing on the development and use of standards; the impact of standards on business; an understanding of patents and standards; and the role of conformity assessment. The following are the 6 tracks within the IEEE Standards University – On-Line University Experience Track (time frame: 1 year) – Publication Track (time frame: 3 years) – Standards Education Video Channel Track (time frame: 3 years) – Massive Open Online Course (MOOC) Track (3 years) – Standards Simulation Game Track (time frame: 2 years) 2 – Workshop Track (time frame: 3 years) IEEE Standards University Project description: • Multi-year project designed to expand IEEE’s standards education content and resources for students, educators, professionals. • Developing content and resources on the development and use of standards; the impact of standards on business; understanding of patents and standards; and the role of conformity assessment. Success metrics: Title Create 8 New Standards Education Videos Deliver 3 Standards Workshops and create one new type of workshop Start Jan 2016 April 2016 Key stakeholders: Faculty, students in engineering, business, law schools, young professionals; IEEE IT; IEEE EA and SA; IEEE Foundation; MGA Level of stakeholder engagement: Milestones: Title Planned finish Oct 2016 Actual finish Start Planned finish Actual finish X Status Status 8 videos created, including 6 for new series, 3rd basic standards education video with teaching guide and Young Professionals video. Nov 2016 2 workshops held with 70 attendees. Holding 2 more 2016, including new type for Young Professionals in Oct. Website content, improvements, publication Jan 2016 Oct 2016 Site improvements and additions completed, including for eZine, published quarterly. Content development and search engine optimization strategies implemented. Create Standards Simulation Game Jan 2015 Dec 2016 Game creation to be complete by Dec., includes 2 videos, web page, all game assets. Highlights/Lowlights: • Highlight #1: Standards MOOC featured on Standards University Course listing had 2,900 participants and excellent survey feedback. • Highlight #2: Innovative new “Webisode” video series with host and animation. • Highlight #3: Simulation Game mockup demoed at Capstone Design Conference. • Lowlight #1: Standards Simulation Game has taken more effort than expected, using contingency, but still on target to finish according to end-of-year schedule. 3 James Irvine, Yatin Trivedi, Susan Tatiner, Jennifer McClain Collect feedback from participants of Standards Simulation Workshop at Capstone Design Conf and incorporate into Standards Game improvements Complete Development of Standards Simulation Game Develop new workshop type aimed at Young Professionals Key actions: Key issues Coordinate marketing efforts with EA and SA marketing teams. Develop search engine optimization (SEO) strategy and analytics for website June 2016 July 2016 Jan 2015 Jan 2016 July 2016 Boxed game prototype and examples of assets created for the conference; feedback from attendees was incorporated into Game improvements. Dec 2016 All game assets created and under volunteer final review, including scripts for 2 intro videos; web page is complete and will be live as of 27 Sept; business plan outlined. Oct 2016 Pilot workshop for Young Professionals happening in Oct 2016 at ICES in Frankfurt, Germany. To be model for new workshop. Target date Owner Status Dec 2016 S Tatiner/ J McClain In progress. Engaged in heavy promotion of Standards University and eZine to greatly increase traffic to sites. Sept 2016 S Tatiner/ J McClain SEO-based clean-up of website complete Detailed budget, actual spending, and year-end financial projections Project Specific Expense Categories Stds Education Video Channel Track, includes new educational videos and eLearning modules Workshop Track, includes creation of new workshop formats Publication Track, includes development of new content, marketing of newly designed and launched eZine Standards Simulation Game Track, includes development, launch, and promotion. NOTE: Pending invoices include $32K to IEEE.tv: $22K in Video Channel track and $10K in Game Track Total Expenses 2016 Budget 2016 Actual YTD 2016 Budget – YTD 47.4K 0.0 22.0 22.0 22.5K 2.9 4.1 4.1 8.2K 33.0 47.0 47.0 22.0K 27.0 27.0 27.0 $100.1 $62.9 $100.1 $100.1 Higher spending on Publication Track offset by reductions in other areas, in particular Workshops and Videos, where savings were made through integration of several activities, including Game, Web, and Video. All NIC goals and deliverables met. 4 10/2/2016 2016 Year-end Forecast 2017 NIC Budget Request 2017 budget request incorporates experience from years 1 & 2 MOOC expenditure increased – More traction than e-learning modules, rerun first MOOC (updated) & add another, smaller offering Increase in publications & game track – More outreach activities Videos & e-learning modules reduced – More front loading than expected, now more returns expected elsewhere Workshop track expenditure unchanged – Collaboration with Young Professionals will increase impact, but can be done within original budget 5 10/3/2015 2017 NIC Budget Request Project Specific Expense Categories Video Channel: additions to Video Library MOOC: Includes maintenance work on IEEE Standards MOOC on edX, new MOOC, and promotion Workshop: Includes expansion of 2016 Young Professionals Workshop and creation of web workshop Publication: includes optimization of website Game: includes marketing of Mars Space Colony 2017 Budget Request 20.0 40.0 22.5 10.2 18.0 NOTE: This 2017 Budget request matches the amount in the original NIC proposal. The amounts in each area have been reallocated to reflect what we have learned about the market as we build the ISU. Total Expenses 6 10/3/2015 $110.7 Integration into IEEE Operations Project highly integrated into operations Run by Standards Education Committee (SEC), a joint committee of EAB and SA Committee meets in person biannually, with monthly conference calls Each track has an ‘Editorial Board’, with additional members, headed up by one of the SEC committee members – Meet between weekly & monthly as required by conference call during all phases of this three-year project IEEE EA and SA have the operational resources (staff and volunteers) to maintain the Standards University once it is completed 7 10/3/2015 SEC/Standards University Structure IEEE Educational Activities Board IEEE Standards Association Standards Education Committee SEC EB Chair (Online Experience) SEC EB Chair (e-Magazine) SEC EB Chair (Videos/ eLeaning) SEC EB Chair (MOOC) SEC EB Chair (Stds Simulation Game) SEC EB Chair (Workshops) Additional Non-members Additional Non-members Additional Non-members Additional Non-members Additional Non-members Additional Non-members Track Editorial Boards Track Editorial Boards Track Editorial Boards Track Editorial Boards Track Editorial Boards Track Editorial Boards 8 10/3/2015 Standards University Honor Roll SEC Members • David Law • Don Wright • Jeffry Handal • John McDonald • Yatin Trivedi • George Arnold • Frederic Surre • Steve Carlson • Glenn Parsons • Kishik Park • Howard Wolfman • Nitin Agarwal • Don Heirman • Amin Karim • Mehmet Ulema • Adrian Stephens • James Irvine • Greig Paul • Mike Fikuart • (Corresponding Member) Kishik Park (Corresponding Member) Ex Officio/Non-Voting S.K. Ramesh (VP EAB) 9 Volunteers from outside SEC Bruce Kraemer (Pres. SA) Lessons Learned and Insights Without the volunteer and staff structure set up when we began the project in 2015, we would not have successfully completed the hundreds of tasks associated with the various stages of the project. Now we are in the home stretch! – Any suggestions for the initiative process in the future? It’s difficult to provide an end-of-year report in September. Perhaps there could be a later acceptable date for the NIC review. 10 10/2/2016 How is IEEE better off as a result of this project IEEE Standards University is expanding the influence of IEEE Standards and benefiting humanity & IEEE members by: – (1) making standards education a viable reality at the university level by providing a critical mass of materials; – (2) modernizing the delivery method for educators, students, and industry; – (3) expanding IEEE standards education efforts; and – (4) establishing continued leadership in this area for IEEE. IEEE is at the forefront of standards education and is continuing to pull ahead with the newly designed website, increased content, and collaboration opportunities. We are seeing increasing evidence of this on the ground, through invites to present and run workshops at events. Excellent example of co-operation between major boards. 11 10/3/2015 12 10/2/2016
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