U
ABAC
G!ADUAT SCHOOL
(/BUS IN ES S
Assumption University of Thailand
592 Ramkhamhaeng Soi 24 Road,
Hua Mak, Bangkapi, Bangkok 10240 Thailand
26th March 2017
Subject:
Invitation for International Conference on Entrepreneurship and Sustainability
in the Digital Era
Attached: ICESDE 2017 Poster and Information
Dear
Dean of Graduate School, Naresuan University
Assumption University is hosting an International Conference 2017 (ICESDE 2017)
on 'Entrepreneurship and Sustainability in the Digital Era' at Assumption University
of Thailand, Hall of Fame, C Building, Hua Mak Campus on July
2017.
The conference will bring together thought researchers, graduate students, professors and
academia from around the world. Participants in this conference will gain greater
experiences in academic and public forum amongst the dynamic and diverse
personalities from a broad range of disciplines and communicate and network with
fellows who share their common interests in current problems and their mutual concerns
on further discovery of knowledge.
We are pleased to invite you and your students to attend and submit research paper at
this conference. You are welcome to submit the papers from now until July 13, 2017.
We are kindly looking forward to seeing you at the ICESDE 2017.
Yours Sincerely,
Dr. Kitti Phothikitti
Conference Chair
International Conference 2017 (ICESDE 2017)
Assumption University of Thailand
For More Information, please contact:
Office of Graduate Studies, Assumption University of Thailand
592 Ramkhamhaeng Road Soi 24, Hua Mak, Bangkok 10240 Thailand
Tel +66 (0)23004543-62 ext 1360-1, 3345
E-mail: [email protected], [email protected]
Website: http//:www.auconference20 17.au.edu
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International Conference 2017 (ICESDE 2017)
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The International Conference of Entrepreneurship and
Sustainabiity in the Digital Era
ICESDE 2017
Asswnption University of Thailand
July2P', 2017
International Conference
On
Entrepreneurship and Sustainability in the Digital Era
Assumption University of Thailand
Hua Mak Campus
July 2 1St, 2017
http//:www.auconference20 17.au.edu
The Graduate School of Business at Assumption University is hosting an International
Conference on Entrepreneurship and Sustainability in the Digital Era (ICESDE) on July
21st, 2017.
As an interdisciplinary forum, the conference will bring together scholars, practitioners,
and graduate students from the region and beyond to discuss their research findings on
how environmental-friendly and socially-inclusive growth and success can be sustained in
the digital era, in Thailand in particular as it recently embarked on Industry 4.0. Keynote
and feature speakers will provide a variety of perspectives on the conference themes.
The Detail of International Conference of Entrepreneurship and Sustainability in
the Digital Era
Amid the use of electronics and information technology in the digital community,
people are living in the exponential pace, disrupted almost every industry in every
country and the breadth and depth of the digital economy transformed the entire business
systems, ranging from production, management to governance.
Billions of people connected by mobile devices, with unprecedented processing
power, storage capacity, and access to knowledge, are unlimited, multiplied by emerging
technology breakthrough in fields such as artificial intelligence, robotics, the Internet of
Things, autonomous vehicles, 3-D printing, nanotechnology, materials science, energy
storage, and quantum computing.
Objectives
The sustainable entrepreneurship or social entrepreneurship is the business to
solve problems related to social and environmental sustainability with good causes to
turn the world problems into business opportunities by sustainable innovation.
Challenges and Opportunities
Most large corporations or organizations gain from the digital economy to have
direct and fast access to their customers or clients to raise their global revenues and
reduce cost of business operations and improve the quality of life for populations around
the world.
ABAC
GRADUATE SCHOOL
,'/BUSINESS
The International Conference of Entrepreneurship and
Sustainabiity in the Digital Era
ICESDE 2017
Assumption University of Thailand
July 21, 2017
The challenges are that the Small and Medium -sized Enterprises iSMEs, or newly
established and fast growing business (Start - U) must be digitalized transformed to
quickly meet a market place need, improve the communication channels to their
customers or clients, and offer innovative products, processes or services. They also need
to create their sustainable digital transformation to serve any new customers' need,
significantly disrupted existing industry value chains with agility, novelty, mobile digital
platform, digital marketing research and development, quality and delivery speed of
productsiprocesses'services, and competitive price.
The opportunities of SMEs or start-ups are that the customers or clients access to
affordable products, processes and services in the digital planet. The possible
opportunities are to create the niche market, a small market segment, to satisfy specific
market needs, affordable price range, high quality productsiprocessesiservices, and
demographics. For example, Grab taxi mobile application, online flight booking,
productiprocessiservice test before actual purchase via online store website, etc.
CALL FOR PAPERS
The ICESDE organizing committee invites presenters and participants to submit their
papers and attend the conference, which will enable them to earn academic credentials,
exchange views with personalities from a broad range of disciplines, share common
interests in current issues, and help to build the breadth and depth of knowledge
necessary for creating a sustainable environment.
Research Papers accepted for presentations and Conference Proceedings maybe
published in the following Assumption University Journals AU-GSB e-Journal, ABAC
Journal, ABAC ODI Journal, all of which are listed in the Thai-Journal Citation Index
Centre.
Submission Paper
Please follow the following steps:
1 Submissions-Online submissions at
http://www.assumptionjournal.au.edu/index.php/ICESDE
2. Self-register as Author and follow submission process for authors.
RECCOMMENDED TOPICS
The following is by no means an exhaustive list of the topics of interest for submission. It
is meant to give an idea of the various issues that could possibly be discussed by
participants. We welcome contributions on ANY topics that authors feel can contribute to
the advancement of knowledge in the areas covered by the conference's main themes.
ABAC
GRADUATE SCHOOL
e./
BUSINESS
The International Conference of Entrepreneurship and
Sustainability in the Digital Era
ICESDE 2017
Asswnption University ofThailand
July 21", 2017
Thailand 4.0
Smart, virtual and digital factories
Customer integrated systems
The factories of the future
Sustainable manufacturing: from the concept to the end of life
Collaborative robots
Thailand 4.0 expected outcomes and impact
The EU Factories of the Future' or US 'Smart Manufacturing' models : Templates?
Smart farming
SMEs in Digital Economies
e-commerce and the internationalization of SM Es
Alternative sources of funding for SMEs in the digital era
Ushering SMEs intoThailand 4.0
Crowfunding and SMEs
Government support for digitally-enabled SMEs
From traditional to smart enterprises
Increasing the technological base to maintain competitiveness
Higher Education in the Digital Era
Developing a 4.0 era curriculum
Developing entrepreneurial thinking
Providing the skills required by the labor market
Supporting innovation
Bridging the gaps in technical, generic and technical skills
Addressing the disconnects between higher education and users of skills
Education for sustainable development
Turning institution of higher learning into 4.0 learning institutions
How to produce digital-era entrepreneurs
ABAC
GRADUATE SCHOOL
/ BUSINESS
The International Conference of Entrepreneurship and
Sustainability in the Digital Era
ICESDE 2017
Assumption University ofThailand
July 21, 2017
Sustainability in the digital era
How to sustain the growth of companies in digital economies
Inclusive growth in the digital era
Investing in human capital in the digital era
Digitally-enabled industries and labor shortages in Southeast Asia
Dealing with an aging population in the digital era
Retraining employees and upgrading skills in digital economies
Connectivity across the region
e-tourism
Fintech
Fintech startups
Funding startups and ange linvestors
The regulatory framework of fintech startups
The SEC and fintech licensing
Fintech security issues
Fintech and conventional banking
Disruptive or destructive innovations?
Minimal regulations as a push factor
Startups
Supporting fledging startups
The proliferation of startups
Startup acceleration
Sustainability of startups
Startup ecosystem from incubation to venture capital
Public acceptance of startups
Cleantech startups
e-commerce startups
The Mekong Innovative Startup Tourism (MIST) inititiative
MIST market access acceleration
Google start-up boot camps
+
.i. -'- .
ABAC
GRADUATE SCHOOL
' BUSINESS
The International Conference of Entrepreneurship and
Sustainability in the Dinjtal Era
ICESDE 2017
Asswnption University of Thailand
Jidy2P, 2017
IMPORTANT DATES
25 April-10 June 2017
Submission of abstracts and full papers for presenters and
participants
15 June 2017
Announcement of the qualified papers for presentation
15-2 9 June 2017
Registration and payment
13 July 2017
Deadline for submission of the final research papers for
presentation
21 July 2017
Conference and Presentations
REGISTRATION FEE
Paper Presenters
3,500 Baht for Members of Assumption University
4,500 Baht for Non-members
General Attendance
1,000 Baht
For More Information, please contact:
Office of Graduate Studies, AssumptionUniversity of Thailad
592Ramkhamhaeng Road Soi 24, Hua Mak, Bangkok 10240 Thailand
TeI+ 66 (023004543-62 ext.1360-1
E-mail: [email protected], [email protected]
Website: http//:www.auconference2017.au.edu