Trade Joe’s case study
Please see another attach for Trader Joe case study.
The Trader joe’s case study is very important to read and taken all the
essential information. However I do expect you to carry out some
additional research in order to give a detailed analysis for this report (at
least 20 references required)
Thank you so much for your helps and I am looking forward to receive
your work.
Word count: 1400 words
PART 1: EXTERNAL ANALYSIS 500 words
The first part will focus on Marcro – Environmental Analysis. In this
section, I expect you to focus on TRADER JOES CASE STUDY only for
example Political factors in Pestle, what factors affect the industry
(government regulation or taxing policy) NOT listing like what’s pestle
for? Or what’s include in pestle
1. PESTLE ANALYSIS: DISCUSS THE MAIN POINTS, how do these
macro factors impact the industry you are analyzing and therefore
Trader Joe’s.
2. PORTER FIVE FORCES of competition model: discuss it and draw
conclusions about the attractiveness of the industry analyses.
Remember to use the appropriate factor and to conclude is the
industry profitable or not
3. OPPORTUNITIES AND THREATS: derive them from 1.1 and 1.2
PART 2: INTERNAL ANALYSIS 500 words
This part will firsly focus on
A. Analysis of Trader Joe’s resources and competencies
1. Identification of the Resources and Competencies: Refer to Value
Chain model ( put them in Appendix)
2. Distinction between Threshold and Distinctive Recourse and
Competencies: Refer to Competency Framework
3. Appraisal of the Resources and Competencies: Refer to the VRIO
framework
 Draw conclusions: which resources and competencies are really
contributing toward Eataly sustainable competitive advantage
B. Strengths and Weaknesses
PART 3: TRADER JOE’S strategic options and growth 400 words
3.1
Generating Strategic Options: Which are the ¾ strategic
options available to grow and develop the business further. To do
this please use: Ansoff matrix and Tows Matrix Models
3.2
Evaluating the Strategic Options: Refer to the SFA
framework to evaluate the options identified and select the best
one
3.3
Implementation: Which are the resources needed to
implement the strategic option chosen