PLAY THE PAC-MAN® SCRATCH GAME & SCORE UP T0
$75,
Digital billboard signs will
be running state-wide to
help drive Pac-Man fans
into your business!
READY TO SCORE BIG SALES?
YOUR GAME ISN’T OVER YET!
Players can scratch their way to a HIGH
SCORE of $75,000 by playing PAC-MAN®
Money Hunt! Inspired by the classic 80s
arcade game, scratch game players will
have three chances to chomp their way
through the maze to prizes. Get READY!
Players can enter non-winning PAC-MAN®
Money Hunt scratch tickets for a chance to
win one of 100 merchandise packages, 20
$500 prizes, or a grand prize of a PAC-MAN®
Arcade Console plus $5,000 cash! Visit
mnlottery.com for details.
PAC-MAN®& ©BANDAI NAMCO ENTERTAINMENT INC.
February 2017
I Volume 28 I Issue 2
What is a trailer ticket and who gets it?
Answers:
1) remaining drawings on
a multi-draw ticket
2) the player
There is no charge for the trailer ticket
because the player paid for the draws when
the original ticket was purchased.
Lotto tickets may be purchased for up to 14
consecutive drawings. Players do not always
wait until all of the drawings have passed
before presenting the ticket to a retailer for
prize payment.
The player receives:
Fortunately, your lottery terminal is
programmed to easily handle this. Scan the
multi-draw ticket like any other winning ticket.
The printer will brand the original ticket with
the prize amount and “WINNER.” Prize
receipts and a new ticket with the words
“TRAILER TICKET” printed at the top will
also print. Trailer tickets have the same
play numbers as the original ticket for the
remaining drawings, but a new serial number.
NEW MONTHLY
PLANNING
MATERIALS
With the Feb. 7 game launch, you
received a new and improved
look for the scratch news and
merchandising plan.
The scratch news is now easier to
read and features a totally different
layout. The merchandising plan
now includes a visual so you can
see the best placement for the
point-of-purchase materials for
each featured game to help make
the biggest impact in your store.
We hope these materials make
new game launches easier for you
and your staff. Please contact your
Lottery sales rep if you have any
questions or feedback.
2
The retailer earns the normal 1 percent
cashing bonus for paying the prize.
•
The trailer ticket
•
The prize won
•
Player copy of the prize receipt
The retailer keeps:
•
The ticket branded “WINNER”
for their records, unless the
player requests it
•
Retailer copy of the prize receipt
If you have questions about redeeming
prizes, talk to your Lottery sales rep or call
Customer Support Services at 651-635-8273,
option 2 or 888-568-8379, option 2.
Winning retailers!
On-counter dispenser leads to
significant sales increase for
Minneapolis retailer
Rock Creek Pit Stop in Pine City earned a $5,000
winning ticket bonus because one of the two $1 million
winning Raffle tickets was purchased at their business.
“It was really exciting!” said Sue Pogones who co-owns
the store with her husband Paul. The $5,000 bonus
will be put to good use: “We’re going to upgrade the
store with LED lights in the coolers and the ceiling,” she
explained. Pictured: Sue and Paul’s daughter, Danielle
Pangerl and Lottery sales rep Dean Natto.
Store owner Padly pictured right with her daughter Marina in front of their
eye-catching 32 game on-counter dispenser.
Murphy USA #6752 in Bemidji, $1,400
Osseo-Maple Grove American Legion in Osseo, $270
Background: Get Happy Oriental Food Inc. in Minneapolis
is a grocery store that offers an eclectic mix of Asian and
American foods. They are known for their homemade
specialties, including a killer papaya salad that’s made fresh
in-house daily. The store has been a Lottery retailer for four
years and according to Lottery sales rep Esmeralda Guajardo,
they understand the importance of engaging their customers
on the latest games and promotions. But above all, what sets
Get Happy Oriental apart is their eye-catching 32 game oncounter dispenser.
Best practice – on-counter dispenser: They include a
number for each scratch game on the dispenser, which makes
it much more efficient when customers are purchasing tickets,
said Guajardo. “They have a diverse customer base so it helps
with the language barrier,” she added. “The numbers system
also makes for a speedier transaction, which is a huge benefit
to not only the staff but their customers as well.”
Sales results: Since implementing the 32 game on-counter
dispenser, scratch games sales have increased a
whopping 90 percent.
SuperAmerica #4792 in Minneapolis, $1,000
STAR RETAILER
Best Practices
SuperAmerica #3351 in Plymouth, $5,000
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Raffle winners!
Did you know? Raffle players have cashed in over 3,245 winning tickets since Jan. 1, 2017!
Hundreds of prizes have yet to be claimed. Remind your players to check their tickets!
Dean and Brenda Gillen,
Shakopee, $100,000
Yer Yang of Coon Rapids,
2017 Ford Fusion Hybrid SE
Aimee Brewer of Shakopee,
$9,000 Luxury Vacation
Matt and Paige Lynch of
Lester Prairie, $100,000
PRESORTED
STANDARD
U.S. POSTAGE
PAID
DETROIT LAKES, MN
PERMIT NO. 14
Minnesota State Lottery
2645 Long Lake Road
Roseville, Minnesota 55113
mnlottery.com
Emily Frost, managing editor
Marie Hinton, editor
Stacey Kawa, graphic designer
This publication is available in
alternative formats to individuals
with disabilities by calling (651)
635-8273, (888) 568-8379.
NEW GAMES
March 7
4