Play Mile High
2015 Corporate Sponsorship Opportunities
Leagues
“It’s the best way to have fun in Denver”
Events
Interactive
OVERVIEW OF PLAY MILE HIGH
Play Mile High Kickball, Summer 2014
Skeeball National Championship, Baltimore 2014
LEAGUES
EVENTS
The foundation of Play Mile High is
our sports and leagues. Each is
designed to bring friends, family and
co-workers together once a week to
be active, meet other local, likeminded residents and have fun in
their own back yards.
The of events division of Play Mile
High draw hundreds of annual
participants to a number of varying
events from black tie to beach
casual. Our events are designed to
be social and fun - often being the
point of conversation and good
memories for all those who attend.
Each league includes an after party
social element at a local bar/
restaurant where participants enjoy
games and food and drinks specials.
From bar crawls, to charity 5Ks to
multi-city national championships we
are sure to have the perfect event for
you.
Lyft Spirit Week, Baltimore 2013
INTERACTIVE
Play Mile High is not just limited to
the action at the fields and the bars
but is an interactive experience as
well. From online sweepstakes and
giveaways to monthly newsletters,
[League name] makes sure the fun
doesn’t stop. Our social media
platforms are used to make sure
connections and conversations are
not just a one night thing but are
continuous and constant. Making
[league name] a truly interactive
cultural experience.
PLAY MILE HIGH DEMOGRAPHICS
Social Connections:
Leagues:
Basketball
Bocce
Cornhole
Dodgeball
Flag Football
Kickball
Skeeball
Soccer
Volleyball
Events:
End of Season Parties
Team Building
One Day Tournaments
City Championships
National
Championships
Bar Crawls
Charity Fundraisers
One Day Trips
Interactive:
Spirit Weeks
Social Media Contests
Product Distribution
Website Advertising
Monthly Newsletters
Vendor Spaces
Gender:
Connected:
83% spend 25+ hrs/week online
92% get news, shop, network online
90% have a smart phone
45%
55%
Educated:
90% are college graduates
Ages:
21-24
25-29
30-35
35+
27%
43%
22%
8%
League Players:
18,000+ League players per year
4 seasons a year, 8 week seasons
Event Attendees:
10+ Major events per year
5,000+ Event Attendees per year
$11K raised for charity
Ready to Mingle:
85% of participants are single
Active:
Funded:
$30-$39,999
$40-$49,999
$50-$59,999
$60k+
Twitter: 1,000+ Followers
Facebook: 11,000+ Fans
Email: 8,000 Active database
18%
26%
40%
16%
73% Go out 2+ per week
32% Hold gym memberships
37% Play in more than one
league per season
We Have the Market
You Want to Target
BENEFITS OF PLAY MILE HIGH MARKETING
Why Align Your Brand With Play Mile High
Play Mile High Sponsorships deliver one of the most affordable, direct ways to achieve
the greatest marketing impacts possible. Play Mile High will work closely with your brand
in the lead up to, during and after the sponsorship to make sure you:
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Reach your target demographics
Hone activation approaches
Amplify your brand’s message
Fully integrate your brand product(s) and message
Achieve and surpass your marketing objectives
Garner the attention of those most influential to your brand consumption
Align your brand with Play Mile High to leave a lasting message.
Play Mile High sponsorship team offers valuable support and guidance throughout the
Play Mile High season. Contact us for more information on developing a custom program
to fit your brand’s needs.
Lime-a-Rita Spirit Week
Bud Light Post Season Party
NYC Shirt Sponsorship
CitiBank Dodgeball Tournament
A Night at the Movies Spirit Week