Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
The Maryland Real Estate Team
Presentation
for
Bring Workers Home Panel
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
Presentation Plan
Program Overview
Structure
Goals
How-Win Win Win Win
So Much Easier for ME!
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
Overview
Program Created in 2003
Partnership to Recruit and Retain
Association Members
Exclusive Benefits Through Leveraging
Association Numbers with Vendors
Divisions: Home Buying/ Selling/ Renting/
Relocation/ Credit/ Insurance/ Pest Control/
Home Inspections/ Home Security
Capture Rate of A La Cart Services
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
Structure
Maryland
Teacher
Associations
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
Goals
Help Associations Recruit &
Retain Members
Develop Anti-Prototypical Real
Estate Business Model
Go State Wide
Go National
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
How/Why
Secret (Shhhhh)
Leverage
Extraordinary Customer Service
Why
The Bride……Not Kidding
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
Win Win Win
Win
COUNTY
PARTNERS
MDRET
WINNERS
ASSOCIATION
CLIENTS
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
Leverage
WINNERS
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
Results
Partnered with 6 Associations in
3 Counties - almost 19,000
educators
Other Realtors Can’t Compete
Against Us
Immune (kind of) to Market
Bring Workers Home: 2009 Eastern Regional Forum on
Employer-Assisted Housing
So Much Easier For Me
Market Immunity
No One Can Touch Us
No One Has Our Access
Precise-Defined Marketing
Focus Solely on Mission