204 Roles and Responsibilities
CrossFit Coach - Improve movement and health and retain members. Cue
movement, communicate, instruct proper movement, assess movement, offer
correction. Provide trackable resources. Motivate, know hobbies, create
community, checks in on people. Take attendance, keeps score. Stay engaged,
maintain coaching posture, maintain appropriate banter. Arrives early to open,
shovels if needed, checks bathrooms, tidies after class, stomp the garbages at
end of night.
Specialty Coach – Plans programs in 8-week blocks, signs up members. Cue
movement, communicate, instruct proper movement, assess movement, offer
correction. Provide trackable resources. Take attendance, keep score. Stay
engaged, maintain coaching posture, maintain appropriate banter.
Personal Trainer – Acquire and retain clients in one-on-one or small-group
setting. Offer specialization according to client’s areas of interest. Improve
movement and health and retain members. Cue movement, communicate,
instruct proper movement, assess movement, offer correction. Provide trackable
resources. Motivate, know hobbies, create community, checks in on people. Stay
engaged, maintain coaching posture, maintain appropriate banter.
Bookkeeper – Process all payments, prepare all deposits. Manage database and
memberships. Input coaching schedule. Ensure attendance filled out. Ensure
automations active when possible. Track down missed payments, make
membership adjustments.
Accountant – Take monthly receipts from bookkepper and prepare monthly
statements. Prepare and file annual corporate return.
Cleaner – Weekly deep clean of everything in the building – sweep, mop,
vacuum, scrub all surfaces. Includes replacement of all consumables.
Marketer/Social Media – Post quality content multiple times daily to IG, FB, TW,
including workout of the day, announcements, PRs, accomplishments, good
pictures, motivational stuff, tips and expertise. Establish, maintain and improve
professional reputation. Appropriate interaction with clients/potential clients.
Facilitate connection between prospective clients and GM/trainer.
Photographer – Produce high-quality images for SM and marketing. Documents
events, PRs for joy girl.
Website Admin – Responsible for all daily workout posts and announcements, as
well as general upkeep and maintenance of core content. Responds to all
comments and interacts with clients/potential clients.
Programmer – Creates and implements workout plan for gym at least 3 weeks in
advance. Makes programming available to coaches through shared docs. Tracks
results, monitors progress, notes PRs for joy girl, makes adjustments based on
successes or challenges. Ensures variance, sound principles of S&C/CF.
Ensures staff understands and implements, answers all questions.
Accommodates specialty programs when possible through co-ordination.
Staff Scheduler – Accommodates all staff requests for hours and facilitates staff’s
inputting of their schedules. Ensures coverage of all classes and coordination of
staff members. Inputs schedule in Zenplanner as soon as it’s ready.
Event Planner – Ensures monthly membership event in place (speakers,
gatherings, outings, etc.), generates momentum and excitement. Varies events.
In charge of planning for all competitions and special events. Provides trackable
resources. Ensures billing and scheduling done properly (if needed).
Nutrition Consultant – Generates leads and clients. Meets with clients 1-on-1 to
assess needs and create solutions. Checks in on clients. Provides trackable
resources. Ensures billing and scheduling done properly.
Maintenance – Checks various details on daily/hourly basis (TP, bathrooms,
garbages, chalk, etc.), providing backup to weekly cleaner by touching up as
needed. Takes initiative in slow times and requests additional hours if needed to
maintain standards. In charge of AED and Maintenance Checklist (check bolts,
batteries, straps, bands, etc.). Fixes when possible, notes issues for GM when
other expertise is needed. Fills out all logs regularly.
Retailer – Manages all aspects, including selection of products,
marketing/display, payment processing, answering questions, restocking, preordering. Works with bookkeeper to ensure all is well and inventory is accurate.
Joy Girl – Retention-retention-retention. Ensures no member has an expiring
membership without an email 30 days in advance. Ensures no member ever has
to sign up for another membership him- or herself. Thanks members for
renewing. Sends out pics and congrats on PRs (in coordination with
programmer). Tracks down absentees by monitoring attendance. Motivates
members when needed. Works with SM manager to generate good feelings.
Follows up with on-ramp graduates and new members. Contacts members about
birthdays, events, other good things. Sends out gifts for long-term members.
GM – Ensures all above roles are fulfilled to the letter in accordance with desires
of CEO.
CEO – Signs leases, works with lawyers/accountants/bankers, approves large
purchases, creates ideas and assigns them to staff for execution, interacts with
other CEOs to create new opportunities for staff, meets regularly with GM to
review performance and transmit new ideas and plans.