Myrna Bentley
President, CEO
Leadership . . .
Stepping up to the
Challenge
Leadership Defined
 Variety
 Need
of perspectives on leadership
to identify what leadership
means to you
Why Leadership Strategies?
 Co-operative
Trust in 1997:

Co-operative Trust needed to be
revitalized

Lots of opportunities, but risk averse

Back seat player in the industry

Strong team, but not empowered
Leadership Strategies
 Create
Good Pictures . . . Vision
 Agree
on your Principles . . .
Principle Based Leadership
 Leaders
have Willing Followers . . .
Lead with Passion
Create Good Pictures!
VISION
Vision
 It’s
not just about one vision
 Pictures
facilitate a common
understanding
 There
are many opportunities to use
pictures
How To Create Good Pictures
 Develop
the image / words
 Singular
clarity of purpose
A
vision should be tested
 Is
it authentic / meaningful
 Does
the vision inspire
Communicating Your Vision
 Message
must be consistent
 Deliver
the message with conviction
and passion
 Beyond
verbalizing - “live the vision”
Vision
 Are
all Leaders born Visionaries?
 Creating
good pictures and
communicating them takes effort
and practice!
Agree on Your Principles !
Principle Based
Leadership
Principle Based Leadership
A
foundation of common beliefs
 Progress
 Agree
- not perfection
on your leadership principles
 Organizational
Success
Leadership Guiding Principles
 Cultivate...
a Legacy of Leaders

Identify Leadership Principles

Implement Leadership Practices

Commitment to long term sustainability
and self-sufficiency
Leadership Guiding Principles
 Honesty
 Respect
 Trust
 Compassion
 Courage
 Integrity
Leadership Insight
Balance Kindness and Toughness - be
soft as a flower when it comes to
kindness but tough as thunder when it
comes to principle. Be courteous and
polite at all times but never be pushed
around. Ensure that you are always
treated with respect.
Robin Sharma
Leaders Have Willing Followers !
LEAD WITH PASSION!
Lead With Passion
 Focus
on people
 Tools
that provide value at a
personal level
 With
caring comes willing followers
 Leadership
is about guiding
Supporting Leadership
 INVESTMENT
- time, resources and
money
 EDUCATION
- shared understanding
of leadership and organizational
expectations
 PLANNING
Vision
- the path to achieving the
Supporting Leadership
 BALANCE
- personal and corporate

Personally, take time for family, fun and
YOU!

Corporately, find a balance between
growth and cost effectiveness.
Leadership Checkpoint


Co-operative Trust today:

Acknowledged leader in the co-operative
financial community

Growing reputation in the financial industry

Empowered team - Legacy of Leaders

Seizing opportunities enthusiastically
Significant, positive Progress... not perfection
Leadership Insight
Live your VISIONS
….with PASSION
…. with PRINCIPLES
….and you will have
….willing followers!
Myrna Bentley
Thank-you