Business Plan Presentation
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Table of content
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Venture Mission and Strategy
Business environment
Execution
Risk Analysis
Key Asumptions and Financials
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Our Mission
To create a new experience for
visually impaired people
and get profit from it.
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Strategic Intent
We want to be pioneers in the
game field of visually impaired
players
Key actions:
• We will be Innovative
• We will do a proper market research
• We will fulfill the customer need
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Our Earnings Logic
Sponsors, government and companies
support us with a contribution and the
end users will pay for the game.
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Business Environment
• Market (description, size,geography,trends)
o Target group
 In Finland
 Visually impaired : 80,000
 Blind :10,000
 All over the world
?
 There's no game for blinds at this moment
• Product/Service concept in one sentence
o Game for visually impaired
• Competition (direct and substitution)
o Substitution: board games, hand held-games...
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Project Execution
Key Milestones: (service and
business)
Risk Analysis
RISKS
• Market
o Some people don’t want
to pay for the game
o Hard to get a sponsor
and advertiser.
• Technology/Product
o Lack of suitable devices.
• Competence
o Lack of experience in the
game industry.
ACTIONS
• Market
o Market research
• Technology/Product
o Look for ways to
choose right
platform
• Competence
o Interview with
worker in the game
industry and blind
people.
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Key Assumptions And Financials
• Summarize the assumptions under
which this business plan is valid.
https://wiki.metropolia.fi/download/attach
ments/19506812/finance1.xls
• Financials according to the F&C
template, add NPV calculation and put
a graph (NPV/time in this presentation)
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