AGENDA • How to link measures in different levels of organizational hierarchy • How to link BSC into existing management system • Do BSC pay off? • Validating measurement systems • Problems of strategic performance measurement systems Accounting for Management Control / Teemu Malmi 2015 LINKING SCORECARDS • Scorecards between levels may be linked directly or logically • Direct linking means that measures at top level scorecard are summed up from the lower level scorecards • Logical linking means that lower level identifies which measures at above level scorecard they can have an influence on • Those measures serve as strategic objectives for the lower level • Following cause-end effect reasoning the rest of the measures are identified Accounting for Management Control / Teemu Malmi 2015 ONE POSSIBILITY FOR LOGICAL LINKING Corporate return on assets market share profit growth VP manufacturing inventory turnover output per equipment $ output per sq feet Plant manager cycle time finished goods vendor lead time Department manager equipment down time defect rate schedule changes Process driver QC absenteeism changeover time maintenance cross training Source: Beischel & Smith, Lin king the Shop Floor with the Top Floor, Management Accounting (IMA), October 1991 Accounting for Management Control / Teemu Malmi 2015 LINKING SCORECARDS • Recall that BSC was originally a construct for SBU level • If derived using logical linking, there is no need to stick with certain perspectives at all levels. This may save a lot of effort and money in measurement • Measures close to action tend to be more often nonfinancial • Note: Linking returns to a question of how accountability, authority, and autonomy are delegated within the organization Accounting for Management Control / Teemu Malmi 2015 CASE TELECOM COMPANY Corporate SPMS Business Area &/or Business Unit Individual SPMS Strategic Focus Areas Strategic Action Planning Individual level SPMS Accounting for Management Control / Teemu Malmi 2015 Organisational values AGENDA • How to link measures in different levels of organizational hierarchy • How to link BSC into existing management system • Do BSC pay off? • Validating measurement systems • Problems of strategic performance measurement systems Accounting for Management Control / Teemu Malmi 2015 How to link BSC into existing management system • If you were to design and implement a BSC for a company / organization you work for, what would be the key issues to consider in making sure BSC would also become and survive as part of the management system? Accounting for Management Control / Teemu Malmi 2015 Clarifying Vision and Strategy -gaining consensus Linking Measures to Strategy and Communicating Strategy Balanced Scorecard Strategic Feedback and Learning Setting Targets - incl. milestones Source: Kaplan & Norton, 1996 Accounting for Management Control / Teemu Malmi 2015 AGENDA • How to link measures in different levels of organizational hierarchy • How to link BSC into existing management system • Do BSC pay off? • Validating measurement systems • Problems of strategic performance measurement systems Accounting for Management Control / Teemu Malmi 2015 VALIDATING MEASUREMENT SYSTEMS • How would you be able to assess whether the measurement system (BSC) is well constructed? • Think of measurement system as a whole, not individual measures Accounting for Management Control / Teemu Malmi 2015 AGENDA • How to link measures in different levels of organizational hierarchy • How to link BSC into existing management system • Do BSC pay off? • Validating measurement systems • Problems of strategic performance measurement systems Accounting for Management Control / Teemu Malmi 2015 POSSIBLE CONCERNS • How to identify strategy? Is the selected strategy appropriate? • Complexity of cause-and-effect relationships • Measures are often averages • What to measure and how to make sure data is accurate • How balanced a measurement system should be? • Linking strategic measurement systems to existing management system • Strategy maps and measures remains as a tool for top management only • Building a measurement system can be totally delegated • The best is the worst enemy of good Accounting for Management Control / Teemu Malmi 2015 SUMMARY Accounting for Management Control / Teemu Malmi 2015 TRANSLATING STRATEGY INTO ACTION • Clarifying strategy and gaining consensus • Linking strategy and measures (leading indicators!) • Targets for measures and accountability • Communicating strategy • measures and strategy map will communicate what is important Accounting for Management Control / Teemu Malmi 2015 DESIGNING MANAGEMENT (CONTROL) SYSTEMS TO TRANSLATE STRATEGY INTO ACTION • Management systems consist of many different components – management by objectives only part of the picture • Requires measurement of both outcomes (lagging indicators) and means to outcomes, i.e. strategies (leading indicators) • Strategy needs to be translated to measures in all levels of an organization – linking crucial • Right set of measures is not enough – targets should be set, people should be held accountable for achieving the targets Accounting for Management Control / Teemu Malmi 2015
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