Development of the Strategic Vision
and
Where We Go From Here?
Dan Dooley
Vice President
On Monday I said I would
Talk about the range of ideas
presented at the conference
Talk about next steps to
engage all of the Division
as well as our external
stakeholders
~600 people participating
~400 academics
~200 staff
Lots of ideas, excitement
Great Conversations
Heard some concerns…
• Dysfunctional organizational structure
• Communication has been lacking
• Understanding each person’s place in the
organization and their role
– We value creativity and flexibility in the organization
but that brings uncertainty
• Reward system: how we’re evaluated and
different expectations
• What the value of your input to this process will
be…
• Lots of great ideas
• Captured all of them
• Divided into 5 major kinds of themes
– Organizational structure ideas
– Partnership ideas
– Marketing, branding ideas
– Internal rewards, merits
– Teams and collaborations
• Support the county-based structure
• Create regional and county clusters
• Use the RECs as the focal point to increase
kinds and numbers of academics
• Organize ANR around programmatic themes
Organizational structure
• Be flexible to retain community
connections
• Eliminate Regional offices to improve
ANR efficiency
• Get external help to design integrated,
multi-disciplinary organizational structure
to fulfill the Vision
Organizational structures
• Build issue-driven UC teams, partnering with
the community to address Vision issues
• Broaden county partnership, cluster
combined with counties choosing from a
menu of programs
• Assess resources to align with Vision
initiatives, form teams
• System where content experts and programs
are statewide, not defined by county
borders, all communities have access to
information
Partnerships
• Hire professional fund-raiser for ANR
• Develop grass roots marketing
campaign – brand ANR as UC –
create new logo etc.
• Develop advocacy structure modeled
after industry, commodity groups
• Uniform branding – ANR as science
based source of info and programs
Marketing - branding
• Identify direct and indirect economic value of
CE and ANR
• Improve internal communications structure
• Build funding connections to all foundations
and grant funders
• Enhance awareness of ANR – increase CS
capacity
• Need consistent identity – ANR is a statewide
campus
Marketing -- branding
• Achieving ANR vision requires all ANR
academics to buy-in, need reward structure as
incentive to buy-in
• Align organizational and individual
performance metrics
• Reward folks for participating in the continuum
• Modify the promotion criteria to increase
capacity to meet public mission
• Improve connection as ANR team through
merit promotion process
Internal Reward System
• Create integrated common culture
• Support research and extension projects under
the Vision initiatives
• Breakdown barriers
• Develop multidisciplinary structures to
implement Vision
• Closely align organizational performance metrics
to measure outcomes
Teams and collaborations
• UC ANR led teams as source of science
based solutions partnering with others to
create impact
• Strengthen the continuum, reward
collaborative projects
• ‘sabbatical’ exchange programs between
campus and county
• Strengthen relations with campus through
grant programs, focus on emerging issues in
Vision
Teams and collaborations
Now, where do we go from here?
• A few ideas on process that have been
suggested…
Potential future process
a. Form groups of ‘young’ ANR members
•
•
Cross counties, campus
Cross disciplines
--Focus groups on a set of ideas from
statewide conference
--One rep from each group form larger
group to draft Implementation Plan
Potential future process
b. Organize committees by questions
– e.g. should county-based CE be modified?
– e.g. should there by one ANR grants unit?
– Chairs of each committee form an integration
committee to assess recommendations
– “Transition Team” to pull it together
Potential future process
c. Utilize workgroups/continuing conferences
to capitalize on existing synergies
– Focus on ideas from statewide
conference
– Program Council or Executive Council to
pull together recommendations into
Implementation Plan
Other considerations
• How do we engage/appoint teams?
– Ask Deans and SP Directors to nominate
– Ask for volunteers
– Hybrid of both
• Utilize our existing work from previous planning
efforts
• Explore models outside California (appoint
committee to explicitly analyze)
• Need explicit external stakeholder input and
broad ANR input
Next Steps
•ANR Strategic Vision to
Regents July 2009
•Put the Strategic Vision
session ideas on the
web
•Convene a small,
diverse group to design
the implementation
planning process
(summer)
•Develop plan to
implement the Strategic
Vision (2009-2010)