9.1.15 Directional information structure

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TECHNICAL SERVICES POLICIES
9.1 TECHNICAL SERVICES
9.1.15 Directional Information Structures
Background & Issues
Main Roads Western Australia’s policy for roadside directional signage is to limit the
number of signs on a directional sign stack to a maximum of five, with only one stack on
an intersection.
Directional signs are intended to guide visitors to a business. Main Roads Western
Australia’s restriction on signage at intersections creates an impediment where multiple
business owners requiring signage exceed the number of places provided under the
policy. In order to resolve this issue, it is Main Roads Western Australia policy to
require information bays to be constructed where the number of required signs exceeds
five. The effectiveness of these information bays, in their generic form, however, is
dubious, and an improved facility is desired.
Objective
1. To identify appropriate limits on the proliferation of signs on sign stacks and the
proliferation of sign stacks in the Shire in order to protect visual amenity and safety
in a manner that recognises the importance of advertising for local businesses.
2. To outline Council’s role and the role of others in the development and installation of
Roadside Information Bays across the Shire.
3. To set a specification for Directional Information Structures.
4. To guide the funding, development and installation of Directional Information
Structures.
Area of Application
This Policy applies to the whole of the Shire of Manjimup. This policy does not apply to
major information bays constructed by the Shire for each town.
Policy Measures
1. Responsibility for Directional Information Structures
1.1.
The intent of Council is not to subsidise business through the funding of
structures and signage for the purpose of promoting an individual
business. However, Council recognises its strategic importance in
businesses. Council’s role is to coordinate the coming together of
businesses in the development of infrastructure.
Pre-funding
infrastructure with the intent of recovering the capital investment through
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fees, and supply of suitable sites, where such sites are available on public
land.
1.2.
As Council’s financial capacity is constrained, priority for directional
information structure construction will be given to existing sites where
roadside information stacks are used due to the inability to comply with
Main Roads Western Australia’s directional signage policy.
1.3.
When a request for a directional information structure is received, a
survey of businesses that would be included on the roadside information
structure will be conducted. The survey will seek a commitment from the
businesses to contribute the required annual fee, and acknowledgement
that other directional signage will be removed.
1.4.
A minimum of 10 businesses will be required to commit to paying the
annual fee, before consideration will be given to pre-funding the
information bay.
1.5.
When a directional information structure is installed, all directional
signage associated with businesses, except signage immediately
adjacent to the business, on the subject road (and associated
intersections) or in the subject area will be removed.
1.6.
The full cost for advanced warning signage shall be met by the relevant
businesses.
1.7.
The Shire of Manjimup will undertake routine maintenance of the
directional information structure, landscaping and all other facilities. The
cost associated with updating signage or adding additional businesses to
the directional information structure will be met by the relevant business.
2. Directional Information Structure Shelter Dimension and Colour
2.1.
A standard shelter will apply throughout the entire Shire to maintain
uniformity and consistency in design and construction.
 The shelter shall be 3.60 metres long by 3.310 metres wide by
2.100 metres and 2.585 metres high at the lower point and apex of
the roof respectively.
 The roof of the shelter shall be curved roof panels and sit over
natural galvanized steel structure with two (2) galvanized steel
posts.
 The roof of the shelter shall be dark green on the roof top and earth
brown on the underside.
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Directional Information Structure standard shelter design.
2.2.
The shelter shall be located over a 6.0m by 6.0m area of earth red brick
paving.
3. Information to be Incorporated on Sign Boards
3.1.
The sign board shall only advertise the merits and services of the Shire
and local businesses.
3.2.
The sign board will incorporate a map of the Central Business District or
road, relevant to the business area where the directional information
structure is located. The directional information structure will also contain
a map of the Shire of Manjimup and the Shire’s Logo.
3.3.
The style of the information board will be as follows.
3.3.1. Local businesses information to be placed either side of the central
map and Shire Logo section.
3.3.2. The signs will be metal or plastic signs set into aluminium extrusion.
3.3.3. Each sign will be arranged under the most relevant heading, such
as:
(a) accommodation;
(b) restaurants and wineries;
(c) tours and attractions; and
(d) galleries, art and craft.
3.4.
The Council reserves the right to install community or local government
service signage on the information bay, at the Shire’s cost.
3.5.
Businesses will pay for the installation and any maintenance of their own
signs.
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3.6.
Each business location will be limited to one sign, irrespective of the
number of separate businesses operating from that location. The
dimensions of the individual signs are to be no greater than 1040mm wide
by 60 mm high. All individual signs are to be uniform in size, with white
lettering engraved or painted on a black background, as illustrated below.
SUBWAY Restaurant and Winery
SUBWAY Restaurant
56 GIBLETT STREET
M6
and Winery
Phone: 9771 5596
bsSSJ9
3.1.
Businesses may include a logo on their particular sign. Additional
symbols can be used to reflect multiple activities for the one tourism
location. Use of symbols, such as star ratings, or advertising slogans, is
not permitted.
3.2.
Only information in respect of a business’ physical location within the area
to which the directional information structure relates is to be displayed on
the sign board.
4. Production, installation and maintenance of business signage on sign boards
4.1.
The Shire will produce, install and maintain business signage at the
individual business’ cost.
4.2.
Where a business ceases to operate, or the business fails to pay the
annual fee, the business’ sign will be removed from the directional
information structure.
4.3.
Where the number or requests for inclusion on the directional information
structure exceeds the number of available spaces, selection of
businesses for inclusion on the sign board will be based on the order the
applications are received. Where initial surveys suggest, or the known
number of businesses in the applicable area suggests, that a particular
directional information structure will require a large amount of signage,
the design of the structure will be adjusted, or the size of each sign will be
limited, in order to allow room for the likely number of businesses.
Location of the Pull-off Bay
5.1.
Where the directional information structure is not readily accessible from
the road and there is no safe parking bay on the road then a pull-off bay
will be constructed a minimum of 30 metres from any intersection. The
selection of the location of the pull-off bay is the responsibility of the
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Shire. Where a suitable location is not available, generally an information
bay will not be installed.
5. Pull-off bay standards of design and construction
6.1.
The design standards are generally as follow, however, where land
constraints prohibit the installation of an information bay to this standard,
a standard as close as reasonable will be adopted:
6.2.1. Pull-off accessway: to comprise a 2 lane at minimum 5.0m wide
seal vehicle carriageway; 0.5m wide gravel shoulders on each side
of seal carriageway;
6.2.2. Crossover width: 6.0m wide and constructed in accordance with
the Shire of Manjimup Crossover Specification;
6.2.3. Crossover location: the crossover must be located a minimum of
30 metres from any intersection;
6.2.4. Seal type: two coat ship seal or asphalt;
6.2.5. Design speed: 10 km/hr;
6.2.6. Drainage design: 1 in 5 year ARI storm;
6.2.7. Vegetation clearance (within constraints of clearance
regulation): clear of bushy vegetation and visible from the road;
6.2.8. The information shelter: the structure and shelter are to be located
on the verge of the sealed (driveway) area on the side away from
the main road.
Administration
The Administration of this Policy is by the Manager Technical Services.
Adoption and Date Due for Revision
ADOPTED 28 JULY 2011
NEXT DUE FOR REVIEW JULY 2015
The Administration of this Policy is by Technical Services Division.
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