Verba Compete November, 2012 Copyright 11/20/2012 by Nebraska Book Co., Inc. All rights reserved. This document contains proprietary information of Nebraska Book Co., Inc. Any reproduction of this information in whole or in part without prior written authorization is prohibited. Use of this material for purposes other than in connection with WinPRISM is in violation of the license agreement. WinPRISM is a registered trademark of Nebraska Book Co., Inc. iPhone and iOS are registered trademarks of Apple, Inc. Every attempt has been made to make this material complete, accurate, and up-to-date. Users are cautioned, however, that Nebraska Book Co., Inc. reserves the right to make changes to the software and its related documentation without notice and shall not be responsible for any damages (including inconsequential) caused by reliance on the material presented, including, but not limited to, typographic, arithmetic, or listing errors. If you have any comments or suggestions regarding this document, please send e-mail to [email protected]. WinPRISM Installations and Training Published 11/20/2012 by: CBMS (College Bookstore Management Systems) A division of Nebraska Book Co., Inc. 4700 South 19th Lincoln, Nebraska 68512 (402) 421-7300 Printed in U.S.A. Verba Compete 2 11/20/2012 Table of Contents Verba Compete with WebPRISM ....................................................................................... 4 Setting Up Verba: ....................................................................................................................... 4 Sending Information to Verba: ................................................................................................... 4 Changing Prices Through Verba:................................................................................................ 4 Deciding on Price Changes in WinPRISM: ................................................................................ 4 Reporting for Price Changes: ...................................................................................................... 7 Changing Prices in WinPRISM: ................................................................................................. 7 Verba Compete without WebPRISM.................................................................................. 8 Setting Up Verba: ....................................................................................................................... 8 Sending Information to Verba: ................................................................................................... 8 Changing Prices Through Verba:................................................................................................ 8 Importing Changes into WinPRISM:.......................................................................................... 9 End of Term ...................................................................................................................... 10 To import prices to review: ....................................................................................................... 10 To view proposed changes: ....................................................................................................... 11 Reporting for Price Changes: .................................................................................................... 13 Changing Prices in WinPRISM: ............................................................................................... 13 Verba Compete 3 11/20/2012 Verba Compete with WebPRISM Verba Compete enables Nebraska-partnered bookstores to view textbook prices (new, used, rental, and digital) of the online competition for every title in the store. Based on the online marketplace, Verba will recommend both price increases and decreases to the bookstore in order to maximize market share and revenues. Once the store has made their pricing decisions in Compete, the store can easily export that pricing to their Nebraska system for price changes both in-store and online. Verba Compete also recommends pricing strategies on buyback titles and strategic online sourcing for those titles where buying online is the only way to offer a competitively priced option to students. Setting Up Verba: To begin using Verba, the first step is to contact Verba. They can give you information about their services, and provide you with the tools needed on their side of the communications process. Sending Information to Verba: Once the Verba side is set up, you can send your course requests, with the books, over to Verba. This communication occurs through the Web line in WPConsole, and communicates these books, along with pricing information, to Verba. Thus, to send items to Verba, you merely need to check them to go to the web. On the Verba Compete site, then, Verba compares your pricing information, title by title, to a host of online competitors, and reports back to you which of your prices is outside of a competitive margin. This pricing information is based on parameters you set on the Verba Compete side. So, for example, you may choose for Verba to show you all new titles that are not within ten percent of competitor prices. Changing Prices Through Verba: Once this comparison is done, you can then choose to change your store pricing to match the competition. This is done on the Verba Compete side. For each title listed, you can choose whether or not to accept the Verba Compete recommendation for a price change. Once you have gone through the list, you can export these price changes over to WinPRISM. This is where the WinPRISM version 24 changes come in. WebPRISM will pick up the packet containing the price changes from Verba, and route it to the CampusHub system, which will allow WinPRISM to import these prices. Deciding on Price Changes in WinPRISM: These changes, then, are written to the Verba Price Change Queue, available under the hammer in the Price Changes module. Verba Compete 4 11/20/2012 Verba Compete 5 11/20/2012 The VERBA Price Change Queue will show the following information: 1. Process Price Change Flag 2. Location 3. Term 4. N/U 5. ISBN 6. Description 7. SKU 8. Current Retail 9. Current Item Cost Margin 10. Current Acct Cost Margin 11. Retail Difference 12. Item Cost 13. Acct Cost 14. Proposed Retail 15. Proposed Item Cost Margin 16. Proposed Acct Cost Margin 17. SOH 18. Rental Qty 19. Bd/Ed/Cp 20. VERBA user At the bottom of the screen, there are several options: At this point, users will need to decide whether or not to accept the price changes listed by Verba, and preapproved on the VERBA page. To check all items in the list to be changed, choose ‘Check/Uncheck All Items’. Conversely, users can pick and choose which titles to update by checking the ‘Process Price Changes’ box in the grid. If deciding to update prices, one will need to decide if, when changing a new/used title, the alternative title should also be changed. If so, check either ‘Update New Prices from Used Prices’ or ‘Update Used Prices from New Prices’ Verba Compete 6 11/20/2012 Reporting for Price Changes: Once users have chosen their options, they can run the report, process the changes, or exit without making changes. To run a report, choose ‘VERBA Price Chg Queue Report’. This report shows a comparison of titles, and will show what price changes will occur. Changing Prices in WinPRISM: When finished, to make the price changes, users will choose Process Price Changes. A dialog will appear, asking if the user wants to Process Changes. This will change the Item Maintenance Retail price of all items selected in the grid. When finished, the system will display: A markup (markup cancellation) will be recorded in the stock ledger for this change. NOTE: These Verba price changes will ignore the WPAdmin settings “Update Used Prices from New Prices” and “Update New Price from Used Prices”. The corresponding New or Used textbook price for each checked item in the list will only be changed in conjunction with the Verba price change boxes at the bottom of the screen if one of these checkboxes is checked in this dialog. If the user leaves the default and does not check either box in the Verba Price Change Queue dialog, the corresponding New or Used textbook price will not be changed along with the Verba price change regardless of the WPAdmin settings. Also, if the store has the parameter “Round prices using Store Information parameters” checked in System Parameters, this option will be ignored and prices will never be rounded for these price changes. Verba Compete 7 11/20/2012 Verba Compete without WebPRISM Setting Up Verba: Verba can be used even by stores that do not have a Webprism website with NBC. Again, however, the first step is to contact Verba. They can give you information about their services, and provide you with the tools needed on their side of the communications process. Sending Information to Verba: Once the Verba side is set up, you can send your course requests, with the books, over to Verba via an export from WinPRISM. This export can be done through Report Generator. The report generator can have any name, and should have a query similar to the following, where the Value field is the name of the term you are working with. The fields to include in the report should be similar to the following: We recommend that you generate the report, and then export it to Excel. On the Verba side, then, you will import this file. Once complete, on the Verba Compete site, then, Verba compares your pricing information, title by title, to a host of online competitors, and reports back to you which of your prices is outside of a competitive margin. This pricing information is based on parameters you set on the Verba Compete side. So, for example, you may choose for Verba to show you all new titles that are not within ten percent of competitor prices. Changing Prices Through Verba: Once this comparison is done, you can then choose to change your store pricing to match the competition. This is done on the Verba Compete side. For each title listed, you can choose whether or not to accept the Verba Compete recommendation for a price change. Once you have gone through the list, you can export these price changes over to WinPRISM, using the ‘Export’ option on Verba. Verba Compete 8 11/20/2012 Importing Changes into WinPRISM: WinPRISM can import the file containing these Verba price changes. To do this, users will access the Price Change module in WinPRISM, and will chose the “VERBA Import Price Change Queue” option under the hammer, which will allow WinPRISM to import these prices. First, users will be asked to choose the campus and term for which the price change file will be imported. Next, users will need to choose the source file which contains the price changes. This will be the file exported from the Verba site. Click the ellipses next to ‘Source File’ and choose the proper file. When finished, click OK. These changes, then, are written to the Verba Price Change Queue, available under the hammer in the Price Changes module. From this point forward, the process is exactly the same as if the store has WebPrism. See ‘Deciding on Price Changes in WinPRISM’ above for more information. Verba Compete 9 11/20/2012 End of Term At the end of the term, you may decide to revoke all price changes done in WinPRISM, in order to ‘reset’ your system for the next term. To import prices to review: To change all prices of books changed through the Verba interface, users will need to go to the hammer in the Price Changes module, and choose ‘VERBA Reset Price Change Queue’. A dialog will display, asking users to choose which campus and period for which to reset prices: When ‘OK’ is pressed, a dialog will display to confirm the choice. This is ONLY asking if you wish to pull the changes into the queue. This will NOT change those prices, but merely pull them into the queue for viewing. Verba Compete 10 11/20/2012 A dialog displays, confirming the changes have been pulled into the queue. To view proposed changes: These proposed changes, then, are written to the Verba Price Change Queue, available under the hammer in the Price Changes module. The VERBA Price Change Queue will show the following information: 1. Process Price Change Flag 2. Location 3. Term 4. N/U 5. ISBN 6. Description 7. SKU 8. Current Retail 9. Current Item Cost Margin 10. Current Acct Cost Margin 11. Retail Difference 12. Item Cost 13. Acct Cost 14. Proposed Retail 15. Proposed Item Cost Margin 16. Proposed Acct Cost Margin 17. SOH 18. Rental Qty 19. Bd/Ed/Cp Verba Compete 11 11/20/2012 Verba Compete 12 11/20/2012 At the bottom of the screen, there are several options: At this point, users will need to decide whether or not to accept the price changes listed, which will change all Verba altered prices back to the retail at which the item was listed prior to the FIRST Verba change. To check all items in the list to be changed, choose ‘Check/Uncheck All Items’. Conversely, users can pick and choose which titles to update by checking the ‘Process Price Changes’ box in the grid. If deciding to update prices, one will need to decide if, when changing a new/used title, the alternative title should also be changed. If so, check either ‘Update New Prices from Used Prices’ or ‘Update Used Prices from New Prices’. Reporting for Price Changes: Once users have chosen their options, they can run the report, process the changes, or exit without making changes. To run a report, choose ‘VERBA Price Chg Queue Report’. This report shows a comparison of titles, and will show what prices changes will occur. Changing Prices in WinPRISM: When finished, to make the price changes, users will choose Process Price Changes. A dialog will appear, asking if the user wants to Process Changes. Verba Compete 13 11/20/2012 This will change the Item Maintenance Retail price of all items selected in the grid. When finished, the system will display: A markup (markup cancellation) will be recorded in the stock ledger for this change. NOTE: These Verba price changes will ignore the WPAdmin settings “Update Used Prices from New Prices” and “Update New Price from Used Prices”. The corresponding New or Used textbook price for each checked item in the list will only be changed in conjunction with the Verba price change boxes at the bottom of the screen if one of these checkboxes is checked in this dialog. If the user leaves the default and does not check either box in the Verba Price Change Queue dialog, the corresponding New or Used textbook price will not be changed along with the Verba price change regardless of the WPAdmin settings. Also, if the store has the parameter “Round prices using Store Information parameters” checked in System Parameters, this option will be ignored and prices will never be rounded for these price changes. Verba Compete 14 11/20/2012
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