Retailer Webinar 3-23

State Energy Efficient Appliance Rebate
Program
Lauren Swiston
Maryland Energy Administration
March 23, 2010
Agenda
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Background
Program Details
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Qualifying appliances
Program Objectives
Utility programs
Rebate levels
Timing
Field Implementation
Rebate Process
How to Qualify
Questions
Background
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$300 million appropriated nationwide for appliance
rebates as part of the American Recovery and
Reinvestment Act
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Maryland received $5.4 million for consumer rebates
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Each state chose appliances to rebate
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Rebate dollars for each utility have been allocated
based on energy use (MWh)
Qualifying Appliances
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Super-efficient clothes washers listed as CEE Tier 2 or Tier 3
(Modified Energy Factor (MEF) greater than 2.0 and Water
Factor (WF) less than 6.0) - $100
• Referenced on ENERGY STAR Qualified Clothes Washers
with columns titled “Modified Energy Factor (MEF)” and
“Water Factor”
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Super-efficient refrigerators listed as CEE Tier 2 or Tier 3 (At
least 25% more efficient than federal standard) - $50
• Referenced on ENERGY STAR Qualified Refrigerators &
Freezers as column titled “Percent Better”
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ENERGY STAR electric heat pump water heater - $300
Program Objectives
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Save energy by encouraging appliance replacement
through consumer rebates
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Make rebates available to consumers
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Enhance existing rebate programs by leveraging
local program infrastructure
Utility Programs
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Each of Maryland’s 5 largest electric utilities offer
rebates on various ENERGY STAR appliances
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Not all existing utility programs denote specific efficiency
levels to qualify for rebate
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Federal funding will be in addition to existing utility
rebates for certain models of ENERGY STAR
clothes washers and refrigerators
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Goal is to move the market toward super-efficient
appliances
Clothes Washers Rebates
Utility
EmPOWER
Maryland Rebate
Federal Rebate
Total Rebate
Amount, Tier 2
and 3
Allegheny Power
$75,
Tier 2 and 3
$100
$175
$50,
ENERGY STAR
$100
$150
Delmarva Power
$0
$100
$100
Pepco
$0
$100
$100
$50,
ENERGY STAR
$100
$150
$0
$100
$100
BGE
SMECO
Muni/Co-Op
Refrigerator Rebates
Utility
EmPOWER
Maryland Rebate
Federal
Rebate
(Tier 2 and 3)
Total Rebate
Amount
(Tier 2 and 3)
Allegheny Power
$50
$50
$100
BGE
$50
$50
$100
Delmarva Power
$50
$50
$100
Pepco
$50
$50
$100
SMECO
$50
$50
$100
Muni/Co-Op
$0
$50
$50
Electric Heat Pump Water
Heater Rebates
Utility
EmPOWER
Maryland
Rebate
Federal Rebate
(ENERGY STAR)
Total Rebate
Amount
(ENERGY STAR)
Allegheny Power
$0
$300
$300
BGE
$0
$300
$300
Delmarva Power
$0
$300
$300
Pepco
$0
$300
$300
SMECO
$25
$300
$325
Muni/Co-Op
$0
$300
$300
Timing
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The mail-in rebates will apply to eligible appliances
purchased on or after April 22nd
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April 22 is a soft launch date – rebate applications,
links to ENERGY STAR website or lists of qualifying
appliances, and program information will only be
available online for the first few weeks
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Utilities will work directly with their retailer partners to
distribute in-store information and materials and train
retail sales associates
Field Implementation
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Each utility markets the program in their service
territory
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Initially, applications and program information will be
available online
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In mid-May, applications, in-store point-of-purchase
materials, and store-level sales associate training
will be implemented
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Information on MEA website
Rebate Process
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For consumers whose utility has an existing
appliance rebate program, they will apply directly to
their utility (customers of Allegheny, BGE, Delmarva,
Pepco, and SMECO)
If not a customer of these utilities, consumer will
apply for the rebate through MEA
For all Maryland consumers:
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Application forms available on websites
Consumer mails in the form and required
documentation
Check comes in the mail in about 8 weeks
How to qualify
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Rebates are available for qualified appliances
installed in Maryland residences
Appliances must be purchased at Maryland retailers
or online
Consumers must certify that they are replacing an
old appliance of the same functionality (no additional
haul-away requirements)
How to qualify
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The rebate program is NOT retroactive. It will only
apply to purchases made on or after April 22, 2010
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Mail-in rebates are available to customers on a firstcome, first-served basis. Rebates are not
guaranteed.
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Utilities will post a notice on their websites when
75% of all rebate funds have been expended
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One appliance rebate per residential consumer, per
product
Questions or Comments?
Lauren Swiston
Energy Efficiency Program Manager
Maryland Energy Administration
[email protected]
410-260-7522