Insolvency Practitioners Case Study
Client Profile
A leading firm of Insolvency Practitioners based in the Greater
Manchester area.
The Brief
To gain meetings with Banks, Law Firms and Accountants to
develop a base of good referrals for services surrounding business
recovery.
Target Data
Accountants, Law Firms and Banks based in the North-West of
England.
The Campaign
This is an ongoing campaign designed to create a base of referrals for the client.
We maintain a follow up programme of emails and scheduled calls to prospective
referrers on an ongoing basis. This ensures success in the other campaign goal: to
increase brand awareness in the region.
The Result
More than 30 appointments were made with target firms from the data over an initial
6 month period. After this time hours were reduced due to the data having been
covered. Calls continued to be made on a monthly basis for another 6 months,
yielding 8 further appointments and a tangible increase in brand recognition
amongst the prospects. The client continues to be in contact with those firms and is
creating a good base of referrals.
Why Chartered Developments?
Chartered Developments has over a decade’s experience in working for insolvency
practitioners. We always generate highly qualified leads through careful campaign
construction and sales pipeline management to ensure that we are meeting our
clients’ marketing objectives.
A Graphic Illustration of what Chartered Developments Could Do for
You
If you feel that Chartered Developments could help you grow your
business, or if you would like to know more – get in touch!
Will Thornton – Marketing & Business Development
P: 01392 247200
E: [email protected]
W: www.chartdev.co.uk