Bruce CARTER K E Y N O T E P R O G R AM S Sell To Win! A super-motivational presentation that teaches rock solid selling principals essential to the success of today’s fire protection sales and service professional. From prospecting and cold calling techniques to presentation skills and objection handling, Sell To Win! is jam-packed with tips, strategies, and ideas that will get results the very next day! SELLING FIRE PROTECTION’S V-A-L-U-E … Not Low Price! Low price, low price, low price . . . is that all that today’s buyers care about? At times, it sure seems so. In this high content program, attendees will learn the secrets of selling the all important V-A-L-U-E of your company, its products and services instead of dropping price to get the sale! This session is truly a must for today’s fire protection sales representative! SELLING THE INVISIBLE: Fire Protection Service You can’t see it, smell it, touch it or drive it around the block. SERVICE, that most elusive of tricky intangibles . . . selling it can frustrate even the seasoned veteran sales rep. Learn the secrets to getting more prospects involved in your terrific service and closing the sales today. TIMID SALES PEOPLE HAVE SKINNY KIDS Don’t let the title fool you…this program means serious business. In an attempt to disassociate themselves from the stereotypical “pushy” or “high pressure” approach to selling, many sales reps end-up diluting their effectiveness and reducing their sales effectiveness. In this exciting keynote, sales professionals will learn how to close the sales effectively in a manner that is ethical, “prospect friendly” and super effective!
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