Risk Management Achieving the Value Proposition BY PAUL WALLIS R isk management is more than preventing bad things from happening. Properly implemented, it can provide strategic and operational opportunities by focusing activities on what is important to an organization. Risk management creates value by providing opportunities for process improvement, controlling the risks that can hurt the organization most,breaking down silos, and helping the organization achieve its objectives. It empowers employees by better defining the risk framework management and staff work under, thus supporting more timely decision making and the potential for managing issues before they become problems. client dissatisfaction, unfavorable publicity, threats to physical safety, security breaches, mismanagement, equipment failure, and fraud. Not all risk is bad. While we tend to focus on the negative when considering risk management, risk is in fact the chance of something happening that might have an impact on a jurisdiction’s objectives, and it can be bad or good. In fact, as the economic situation requires managers to be more creative in dealing with budget issues, risk can be an important tool — risk and innovation are inextricably linked. To An effective risk management initiative includes the following attributes: n It is a coordinated activity. n It supports business objectives. n It is strategic. n It is a process, part of the organization’s fabric. n It supports informed decision making. n It provides reasonable assurance (because risk is not eliminated but managed). An organization that understands risk and risk management can take advantages of opportunities that present themselves; in this way, risk management can be a value proposition (see Exhibit 1). For example, processes and controls can be rationalized, and activities focused on the a large extent, effective key risks. This enables a more holistic and informed view of programs, sermanagement can shape an vices, and processes. In the public sector, there are great risk opportunities for streamlining processes and being more strategic in meeting organization’s culture. Successful risk management is a citizen needs. Accountability, however, combination of and careful balance remains a major issue. Citizens expect between two key components: risk and top-quality service, quickly, yet they cost. Assuming that the questions in the also want to be sure taxpayer money risk and cost columns can be answered positively, the potenis well managed. These conflicting objectives can mean tial value of risk management can begin to be realized. spending more on processes to manage certain risks that would have less of an impact in private-sector organizations KEY SUCCESS FACTORS — for instance, expense reporting, procurement, travel, and Many public-sector organizations realize the benefits and training. The public then perceives the enhanced oversight value of risk management, applying a variety of techniques. as increased bureaucracy and, to some extent, trusts governGood risk management frameworks are available to help ment less because of it. guide implementation, including the global standard, The International Organization for Standardization’s ISO 31000 (at DEFINING RISK AND RISK MANAGEMENT www.iso.org), and the framework developed in the United Risk can simply be defined as the effect of uncertainty on States by the Committee of Sponsoring Organizations, COSO objectives or outcomes. Risk management refers to the coorERM (at www.coso.org). dinated activities used to direct and control an organization’s Unfortunately, organizations sometimes jump right in and response to risk. Effective risk management, also referred to try to implement risk management very quickly. This leads as enterprise risk management or integrated risk manageto corporate, top-down approaches that can result in failure. ment, is holistic, addressing risk that affects the organization Organizations that are already stressed tend to view this as a whole. Risk can arise from internal or external sources, approach as just another corporate project that requires addiincluding an organization’s inability to achieve its objectives, February 2012 | Government Finance Review 37 Exhibit 1: Risk Management as a Value Proposition Risk Value Cost Risk Value n Does the organization understand the risks it faces? n Does the organization understand what the key risks are? n Does the organization have an effective risk reporting mechanism? n Has the organization defined its risk attitude or tolerance? n Does the organization accept the right level of risk? n Does the organization know if risks are being properly managed? n Does the organization have a comprehensive risk management process or methodology in place? n Is the organization focused on the risks that matter? n Does the organization have duplicating or overlapping risk functions? n Does the organization leverage automated controls versus manual controls? n Does the organization optimize the use of technology to manage risk? n Does the organization ahave an overall risk mitigation strategy that focuses on minimizing costs? Cost Value Risk n Risks aligned to business, program, and process objectives. n Alignment of risk to customer service. n More informed decision making as risks both positive and negative are better understood. n Service or program delivery that optimizes risk versus funding. n The right mitigation strategies (controls) to manage the right risks. Cost tional processes and more work. Another common problem is identifying risks and finding quick solutions without considering the organization’s business or strategic objectives or culture. The following five activities are essential to a successful risk management initiative. Understanding the Organization’s Culture. While it may seem daunting, this is probably the most important step. Public-sector organizations are generally risk averse. Processes and controls are developed to minimize risk as 38 Government Finance Review | February 2012 much as possible, sometimes to a degree that causes inefficiency. A hierarchical organization with strong central management, layers of approval processes, and multi-layered controls comprising long, detailed policies and procedures is not managing risk effectively. Instead, it is being managed by risk. Trust and innovation are stifled under this scenario, diminishing the value proposition. Obtaining Commitment from the Board and Executive Management. High-level support is needed to gain traction. The objective is not to get the board or senior management to Exhibit 2: The Enterprise Risk Management Process Organizational Environment or Context (Culture, risk attitude, governing body/senior management commitment, or strategic plan) Define objectives/ outcomes Business program, process or project objectives/ outcomes Performance measures (KRI) Risk tolerance (KRI) Identify risks or events Analyze drivers and effects Risk categories Risk source Event list Why does the risk exist? (root cause) Scenario analysis (what if?) Assessment questions Potential harm (what might happen?) Opportunity? Determine significance and likelihood Method for managing risk The relative importance, within a given context (impact) Avoid risk — (stay out of the program or business) A probability or chance of a risk or event happening (likelihood) Accept the risk (take a chance) Design mitigation strategies (controls) Controls mitigate risk Reduce to acceptable level Controls are cost effective •detective •preventative •directive •corrective Transfer (insurance) Design to seize opportunity Risk Reporting (Key risks = by category, by event, top five) mandate a risk management initiative, but to champion the benefits and the value proposition while allocating resources. Unit, “only 47 percent of respondents [to an EIU survey] believe that their organization is effective at linking risk with corporate strategy.”1 Implementing an effective risk management strategy is difficult if it is not linked to the organization’s strategic, program, and project objectives. Risks related to achieving those objectives, both positive and negative, should be identified, assessed, and mitigated. Keeping the Process Simple. Existing frameworks provide good guidance, but overly strict adherence can be a problem. For example, COSO has been criticized as a complicated framework that is difficult to implement. An organization needs to tailor its risk management strategy based on the critical risks it has identified. The value proposition Recognizing that Risk Management is a Form of is to identify, assess, and mitigate key risks. The number of Change Management. Organizations that introduce risk risks a jurisdiction’s executive management and governing management as an overall organizational initiative canbody should address depends on individual differences, but not succeed without paying attention organizations generally consider 10 to to change management. An effective 30 critical risks. These risks will be at a Risk is the chance of something change management process builds high level and will drive more detailed happening that might have an organizational awareness, desire, risk management at the management impact on a jurisdiction’s objec- knowledge, and ability. Risk manageand staff levels. ment has to go through the same protives, and it can be bad or good. cess. Organizational buy-in is vital to Linking Risks to Strategic/ success. Risk management works well Business Objectives. According to a in a supportive, transparent, non-autoreport from the Economist Intelligence February 2012 | Government Finance Review 39 Exhibit 3: Risk Categories Reputational Risk Strategic Risk Operational Risk Political People Social Technology/Information Economic Integration Environmental Emergency/Business Recovery Contractual/Procurement Governance Service Delivery/Process Asset Planning Strategic Planning Financial Risk Compliance Risk Credit Law Capital Adequacy Regulations Market Policy cratic environment. The culture has to be open, willing to talk about risk, and able to have meaningful, constructive conversations. If the culture doesn’t support this openness, success is diminished. BUILDING THE VALUE PROPOSITION For risk management to be viewed as a value proposition, it must be a key component of organizational governance. That means it is built into the normal business practices of the organization. Exhibit 2 illustrates a six-step process to help organizations build the value proposition, based on business processes already in place, including strategic and operational planning, performance reporting, and control design. zation’s functions and processes support those objectives? For example, a key strategic objective for a public-sector organization might be to “protect, enhance, and restore the environment,” and a number of specific business objectives and processes support this objective. They could include recruiting the right people with the right skills, purchasing the right goods and services at the right time, and providing adequate funding. Aligning objectives and defining outcomes sets the stage for risk management. Given the organization’s understanding of its objectives and desired outcomes, how does it measure success — what are its performance measures? And, based on those measures, what is its tolerance for risk? For instance, a certain error rate on processing accounting transactions might be acceptable Jurisdictions need to assess the organizational environment because eliminating the risk costs more than it saves. What is or context to determine risk management readiness. Not all that rate, and when it is exceeded, can public-sector organizations are ready to the organization proactively manage embrace enterprise risk management. If there is uncertainty about the culture, An organization that understands corrective action? commitment or expected value, it is best to stop here and address gaps. Organizations can use the six-step model as a guide. Do all areas of the organization understand the key strategic objectives and how the organi- 40 Government Finance Review | February 2012 risk and risk management can take advantages of opportunities that present themselves. Can the organization identify the risks and opportunities that affect its objectives? Analyzing scenarios and asking the “what if” question provides the decision framework needed to identify key risks and balance negatives against opportunities. Potential risk events include natural disasters, economic downturn, funding cuts, workforce availability, privacy concerns, and increased legislation. Exhibit 4: Example of a Risk Heat Map Managing each potential risk event or scenario can be complex and time consuming. Categorizing risks is often helpful, as it allows the jurisdiction to manage risks from an organization-wide level. For example, workforce availability might threaten a number of key business objectives. If it becomes an issue throughout the organization, it can be managed as a risk category across the jurisdiction, instead of in silos or at the specific business process or program level. When categorizing, keep in mind that risks do not operate in isolation; they are interrelated or integrated. An operational risk can lead to a reputational risk. 5 After key risks have been identified and assessed, four decision options are available: n Avoid. Decide against providing a program or service because the cost or risk is greater than the opportunity or benefit the program or service provides. Impact 2 4 3 3 6 2 7 1 8 1 2 3 4 5 Likelihood Risk Once risks are identified, what is their likelihood and potential impact? The assessment process helps management focus on the key risks, enabling quicker implementation of risk management and thus providing value faster. This is a time when opportunity can be realized; the organization can be made more efficient by eliminating services or processes that do not meet business objectives or address any significant risks. Changes like these can reduce bureaucracy and open the door to innovation. DECIDING WHAT TO DO 5 4 Exhibit 3 provides an example of five broad public risk categories and the types of risks that could be attributed to each category. A popular tool for accessing risk is the heat map. Jurisdictions can use internal surveys, risk workshops, or interviews to collect information to populate the heat map, shown in Exhibit 4. Once risk information is collected and analyzed, the organization can develop its a risk profile. In this example, reputational and business recovery risk represent key risks and would deserve more attention and mitigation (control strategies) than, say, policy risk, which is likely to happen but unlikely to have much of an impact. As a medium to low risk, it would require less attention. 1 1. Reputational 2. Technology 3. People 4. Economic 5. Business Recovery 6. Credit 7. Social 8. Policy n Accept. Consider options and recognize tradeoffs, if the opportunities presented might be greater than the cost or risk of loss or harm. There is always a level of uncertainty, which is the price of innovation. n Reduce or Mitigate. Find a balance between opportunity and risk of loss or harm by evaluating cost versus likelihood and impact and then implement the appropriate mitigation strategies or controls. n Transfer. Share the burden with a third party, combining acceptance and reduction of the risk. Examples include insurance, service-level contracts, and partnership agreements. An organization cannot insure against or transfer every risk, so it needs to make informed decisions about what risks to accept, avoid, and mitigate. Getting the right balance is the value proposition. February 2012 | Government Finance Review 41 If the organization decides to reduce or mitigate risk, a variety of mitigation strategies are available. They include preventative, detective, directive, and corrective controls. Public-sector organizations develop processes and controls to minimize risk as much as possible, sometimes to a degree that causes inefficiency. Preventative Controls. These are designed to limit the possibility of an undesirable outcome. The more important it is that an undesirable outcome not arise, the more important it becomes to implement appropriate preventative controls, which tend to be the most cost effective and proactive controls. Examples include authorizations and approvals, physical access controls, and automated controls that limit access or ability to initiate transactions. Detective Controls. Designed to identify occasions when an undesirable outcome has been realized, these controls are appropriate only when it is possible to accept the loss or damage incurred and then attempt to correct after the event. The Role of the Finance Officer The chief financial officer (CFO) plays a significant role in risk management and risk governance. According to a survey conducted by the Economist Intelligence Unit, the CFO was cited as second in ultimate responsibility for risk management content and process, after the head of an organization (chief executive officer or equivalent).* A jurisdiction’s CFO and financial officers have a strategic view of the entire organization and can help advise other senior officials and governing bodies about the risks the organization faces. By further integrating the risk management tools available, financial officers can help the organization assess, manage, and report the organization’s key risks. However, financial officers do not have exclusive responsibility for risk. That responsibility is organization-wide. Jurisdictions need to develop a risk management culture that builds awareness and organizational buy-in; CFOs and their staffs have an important role in building that awareness and shaping the culture. * Beyond Box Ticking: A New Era for Risk Management, The Economist Intelligence Unit, 2009. Examples include reconciliations, postimplementation reviews, exception reports, and monitoring and oversight controls. Directive Controls. Designed to ensure that a particular outcome is achieved, this type of control does not prevent or detect undesirable events. Instead, it encourages positive behavior. These are “soft” controls, embedded in the culture of an organization. Examples include value statements, ethics, codes of conduct, policies, performance guidelines, and education and training. Corrective Controls. These are designed to correct undesirable outcomes that have already occurred. They provide a means of recourse for achieving some recovery against loss or damage. Examples include insurance and business recovery planning. Organizations need to put the right control in place for a given risk. Apart from the most extreme undesirable outcome (such as loss of human life), it is normally sufficient for a mitigation strategy to give a reasonable assurance of confining likely loss within the risk attitude or tolerance of the organization. Every control action has an associated cost, so the control should provide value for the money spent, in relation to the risk being controlled. Again, generally speaking, the purpose of control is to constrain risk rather than to eliminate it. CONCLUSIONS Risk management helps expose uncertainty and allows for full exploration of an issue, which helps provide all the information needed to make good decisions for the organization. Although risk management cannot guarantee the one “right” decision, it does help provide the best information possible. y Note 1. Beyond Box Ticking: A New Era for Risk Management, The Economist Intelligence Unit, 2009. PAUL WALLIS is director, internal audit, for the Region of Peel, Ontario, Canada. He can be reached at [email protected] 42 Government Finance Review | February 2012
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