General Mills
The Company of Champions!
Sarah Beaty, General Mills
Director University Recruiting
Confidential - Do not Distribute
Agenda
• General Mills Recruiting & Hiring
• Competencies
• Competency-Based Assessment
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3
General Mills Recruiting & Hiring
Global Staffing Center of Excellence
Objective
– Attract, source, assess, select & convert top talent through world class
recruiting practices
Strategies
1. Marketing (Attraction)
– Position General Mills as THEIR employer of choice
– Be everywhere our candidates are
2. Operations (Selection)
– Leverage our employees & leaders as recruiters
– Develop competitively advantaged tools & processes enabled by technology
3. Sales (Conversion)
– Deliver a differentiated (WOW!) candidate experience
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General Mills’ Talent Principles
Hire For Potential
Grow From Within
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General Mills Recruiting and Hiring
Business Functions
Brand Marketing
Consumer Insights
Integrated Marketing
Human Resources
Finance
Information Systems
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Sourcing
Logistics
Engineering
Operations
Research & Development
Quality
General Mills Recruiting and Hiring
Experienced
Recruiting
• A variety of roles and experience levels
across all functions.
• 30+ campuses nation-wide
• Business Undergrad and MBA
• HR Masters
College Full• Engineering Undergrad and Masters
Time and Intern
• Food Science Masters
Recruiting
Confidential - Do not Distribute
General Mills Competencies
General Mills Leadership Competencies
Integrating Leadership Competencies with
Functional Competencies (Marketing)
RUN BUSINESSES
BUILD BRANDS
LEAD TEAMS
KEY BEHAVIORS TO
ENABLE SUCCESS
MARKETING
COMPETENCIES
STEWARDING BRANDS
AND CATEGORIES
LEADERSHIP
EXPECTATIONS
LEADS
innovation
STRATEGIC THINKING
AND DECISION MAKING
CREATING THE NEW
AND DIFFERENT
LEADING BY
ORCHESTRATION
DELIVERS OUTSTANDING
results
ENERGIZES AND DEVELOPS
people
UNQUESTIONABLE
integrity
Competency-Based Assessment
General Mills’ Competency-Based Assessments
LEADS
innovation
DELIVERS OUTSTANDING
results
ENERGIZES AND DEVELOPS
people
UNQUESTIONABLE
Multi-Rater Assessments
integrity
Behavior-Based
Interviews
Confidential - Do not Distribute
Critical Thinking
& Leadership
Assessments
Functionspecific cases
Discussion/Questions
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