Innovation output and p innovation strategy of the firm

Innovation output and p
innovation strategy of the firm
Petra Andries
Centre for R&D Monitoring (ECOOM), Katholieke Universiteit Leuven, Belgium
,
g
Rationale
• Innovation and R&D are assumed to increase firm performance
firm performance
• However, limited research on precise relationship
• Therefore, ongoing ECOOM studies relating k
knowledge activities to firm performance
l d
ti iti t fi
f
Study on location factors and innovation performance
Perceived location factors
j
location factors
Objective
Innovation intensity
(innovation expenditures /
sales)
Industry
Group
Firm size
Firm age
Capital
Capital intensity (physical
assets per employee)
+
+
Innovation performance
•Sales from new products
•Sales from market
novelties
Study on design activities and innovation performance
Design activities
Internal
External
R&D intensity
Collaboration for innovation
Investments in marketing
Industryy
Group
Firm size
Firm age
+
+
Innovation performance
• Sales from market
novelties
• Sales from imitation
Study on knowledge management and innovation performance
innovation performance
Knowledge management
g
Internal knowledge
External knowledge
+
IPR
R&D intensity
+
Industry
Group
Firm size
Firm age
Capital intensity
Innovation performance
•Cost reduction
•Sales from new products
•Sales from market
novelties
Study on employee involvement and innovation performance
innovation performance
Use of ideas from employees
Marketing dptmt
Production dptmt
R&D dptmt
p
Administration
+
•Product innovation
performance
R&D intensity
+
Industry
Group
Firm size
Firm age
Diversification
•Process innovation
performance
Knowledge management
Design activities
Investments in marketing
IPR
Location
Industryy
Market structure
Group
Firm size
Firm age
Diversification
Capital
C i l intensity
i
i
+
Innovation performance
R&D intensity
+
+
Collaboration for innovation
-
Knowledge management
Design activities
Investments in marketing
IPR
Location
Industryy
Market structure
Group
Firm size
Firm age
diversification
Capital
C i l intensity
i
i
+
?
Innovation performance
R&D intensity
+
+
Collaboration for innovation
Economic
performance
Knowledge management
Design activities
Investments in marketing
IPR
Location
Industryy
Market structure
Group
Firm size
Firm age
Diversification
Capital
C i l intensity
i
i
+
+
Innovation performance
R&D intensity
+
+
+
+
Collaboration for innovation
-
Economic
performance
Knowledge management
Design activities
Investments in marketing
IPR
Location
Industryy
Market structure
Group
Firm size
Firm age
Diversification
Capital
C i l intensity
i
i
?
+
+
Innovation performance
R&D intensity
+
+
+
+
Collaboration for innovation
-
Economic
performance
Knowledge management
Design activities
Investments in marketing
IPR
Location
Industryy
Market structure
Group
Firm size
Firm age
Diversification
Capital
C i l intensity
i
i
?
+
+
Innovation performance
R&D intensity
+
+
+
?
+
Collaboration for innovation
OTHER ENABLERS
E.g. R versus D
?
Economic
performance
Knowledge management
Design activities
Investments in marketing
IPR
Location
Industryy
Market structure
Group
Firm size
Firm age
Diversification
Capital
C i l intensity
i
i
R&D intensity
?
+
+
+
Innovation performance
- Other types (e.g. patents)
- Long-term
+
+
?
+
Collaboration for innovation
OTHER ENABLERS
E.g. R versus D
?
Economic
performance
-e.g.
productivity
- Long-term
References
•
•
•
•
•
Czarnitzki, D. and Hottenrot, H. (2009). Are local milieus the key to innovation performance? Journal of Regional Science 49(1): 81‐112
Faems, D., de Visser, M., Andries, P. and Van Looy, B. (forthcoming). T h l
Technology alliance portfolios and financial performance: Value‐enhancing lli
tf li
d fi
i l
f
V l
h i
and cost‐increasing effects of open innovation. Journal of Product Innovation Management
Czarnitzki, D. and Wastyn, A. (2009). Does professional knowledge management improve innovation performance at the firm level? K.U.Leuven MSI Working Paper 0904.
Czarnitzki, D. and Thorwarth, S. (2009). The design paradox: The contribution of in‐house
contribution of in
house and external design activities on product market and external design activities on product market
performance, K.U.Leuven MSI Working Paper 0903.
Andries, P. and Czarnitzki, D. (2009). The unequal contribution of employees’ ideas to firms’ innovative performance. Presented at the RENT XXIII Conference Budapest November 19‐20 2009
XXIII Conference, Budapest, November 19‐20, 2009.