NuVo®/On-Q® Products
Buy More
Play More
Distributor Audio Promotion
PRODUCT LINE
Presenting 2015 “Buy More, Play More”
Audio Promotions in a Box
HOME
SYSTEMS
What is the “Buy More, Play More” promotion?
“Buy More, Play More” is a turnkey customer promotion in a box tool to help you
gain Distributor shelf space and grow your territory sales of NuVo products with key
Distributors
Here’s How It Works…
•To receive a promotional kit at no charge, Distributor must place an order of either
$10,000.00 (Kit “A”) or $5,000.00 (Kit “B”) of Qualifying audio products (see
Qualifying Products List on web portal) or SFDC:
https://na8.salesforce.com/sfc/#version?id=068C0000002J8Li
•For either Kit A or B, you have the option of adding an additional first prize to reward
the top performing distributor salesperson – with required stocking order $11.500 (A)
or $6,000 (B).
•Once stocking order is placed, Legrand salesperson logs into kit order entry site at:
www.legrandbmpm.com to place kit order.
•A copy of the qualifying purchase order must be attached online.
•Kits can be delivered to either the Legrand NuVo Sales Team or Distributor Branch
location – after order is placed.
•Basic Kits include: (100) Branded brochures and (1) counter display, (100) scratchoff cards good for one free song download or one of the more valuable prizes and (3)
reward prizes.
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How It Works (continued)
• Recommended Counter Promotion Period: 60 Days or while scratch-off
cards last.
• Requires $300.00 purchase by Contractor of NuVo or On-Q products to
earn a chance to win in the program…stimulates counter sales!
• After purchasing $300.00 of Legrand product, Contractor is given a
scratch-off card – good for a free music download
• The contractor scratch's off the covered area on the back of the card to see
if the card is a winner. If the Customer’s card is a winner, the Distributor
gives the prize to the Customer. If not a winner, the card is good for (1) free
song download.
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Counter Promotional Elements
Scratch-Off Cards
“Take One” Program Brochures
Counter Display.
Holds Program Brochures
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NuVo Counter Promotional Kits
Kit “A” ($10,000 stocking order required)
• Designed to stimulate counter purchases of NuVo/On-Q audio products.
• Rewards Distributor Customers
• Strategy: Require Distributor Customers to purchase $300.00 of NuVo or
On-Q products to earn a free music download scratch-off card - plus a
chance to win even bigger!
• Kit Includes: Product specific NuVo/On-Q “Buy More, Play More”
Brochures, Counter Signage, (100) Scratch-Off (1) Song Cards and Prizes
(please allow 3 weeks delivery)
1st
Place Prize: NuVo
200 With Speakers
2nd Place Prize:
Apple iPad Mini
3rd Place Prize: BEATS
Music Headphones
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NuVo Counter Promotional Kits
Kit “B” ($5,000 stocking order required)
• Designed to stimulate counter purchases of NuVo/On-Q audio products.
• Rewards Distributor Customers
• Strategy: Require Distributor Customers to purchase $300.00 of NuVo or On-Q
products to earn a free music download scratch-off card - plus a chance to win even
bigger!
• Kit Includes: Product specific NuVo/On-Q “Buy More, Play More” Brochures, Counter
Signage, (100) Scratch-Off (1) Song Cards and Prizes (please allow 3 weeks delivery)
1st Place Prize:
NuVo 100 With Speakers
2nd Place Prize: Apple
Nano iPod
3rd Place Prize: Apple TV
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Program-at-a-Glance
Buy More Play More Audio Promo: Free turnkey kit in exchange for stocking order. Branch promo
includes (100) music download/scratch off cards; customers each get one with order of $300 or more.
Promotion Description
Prizes are embedded in cards and promo is over when final prize is awarded. A+ and B+ kits give
distributor option of including their own distributor sales team in promo as incentive for growth - in
return for higher stocking order.
BMPM Audio Promo Kit A
Prizes Per Kit
Option
1st Place Prize: NuVo 200 System
with Gateway & Speakers
1st Place Prize: NuVo 200 System with
Gateway & Speakers. Salesperson with
2nd Place Prize: Apple I-Pad mini highest growth % in NuVo/On-Q sales
wins it.
3rd Place Prize: Set of Beats
Headphones
Note: All prizes are shipped to each
branch at the start of each
promotion so they are available for
instant giveaways.
NuVo/On-Q Stocking
Order
BMPM A+: Extra prize for Distributor BMPM Audio Promo Kit B
Sales
$10,000
BMPM B+: Extra prize for
Distributor Sales
1st Place Prize: NuVo 100 System
2nd Place Prize:
iPod Nano
1st Place Prize: NuVo 100 System.
Salesperson with highest growth %
in NuVo/On-Q sales wins it.
3rd Place Prize:
Apple TV
Note: A+ prize ships separately to
Note: A+ prize ships separately to
Note: All prizes are shipped to each NuVo salesperson for meeting with
NuVo salesperson for meeting with
branch at the start of each promotion
distributor salespeople.
distributor salespeople.
so they are available for instant
giveaways.
$11,500
$5,000
$6,000
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Sell Sheets (pdf’s)
CONFIDENTIAL & PROPRIETARY INFORMATION
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Use these audio kits to grow sales:
• Start planning with your Distributor target accounts now.
• Find all you need in this content pack:
https://na8.salesforce.com/sfc/#version?selectedVersionId=068C0000
002J8K1
• Secure inventory stock orders from targeted Distributors – P.O. must
be for Qualifying products:
https://na8.salesforce.com/sfc/#version?id=068C0000002J8Li
• New: Order turnkey kit/attach PO online: www.legrandbmpm.com
• Order online only – do not use/fax old forms.
• All promotion elements ship as a kit, including the prizes.
• Each branch promotion has a 60-day duration (or until “scratch off
cards” are depleted).
• Allow 3-4 weeks for promotional kit to be received.
• Contact Don Torrant with questions.
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