Hybrid Corn Revisited: A Reply Author(s): Zvi Griliches Source: Econometrica, Vol. 48, No. 6 (Sep., 1980), pp. 1463-1465 Published by: The Econometric Society Stable URL: http://www.jstor.org/stable/1912818 Accessed: 02/10/2008 11:33 Your use of the JSTOR archive indicates your acceptance of JSTOR's Terms and Conditions of Use, available at http://www.jstor.org/page/info/about/policies/terms.jsp. JSTOR's Terms and Conditions of Use provides, in part, that unless you have obtained prior permission, you may not download an entire issue of a journal or multiple copies of articles, and you may use content in the JSTOR archive only for your personal, non-commercial use. Please contact the publisher regarding any further use of this work. Publisher contact information may be obtained at http://www.jstor.org/action/showPublisher?publisherCode=econosoc. Each copy of any part of a JSTOR transmission must contain the same copyright notice that appears on the screen or printed page of such transmission. JSTOR is a not-for-profit organization founded in 1995 to build trusted digital archives for scholarship. We work with the scholarly community to preserve their work and the materials they rely upon, and to build a common research platform that promotes the discovery and use of these resources. For more information about JSTOR, please contact [email protected]. The Econometric Society is collaborating with JSTOR to digitize, preserve and extend access to Econometrica. http://www.jstor.org Econometrica, Vol. 48, No. 6 (September,1980) HYBRID CORN REVISITED: A REPLY' BY Zvi GRILICHES that a journal publishes a comment on a 24 year old paper. Nor does it happen often that an empirical paper survives extrapolation and recomputation. I am grateful therefore to Robert Dixon for taking on the effort of examining this early work of mine and to the Editors for providing me with the opportunity for a brief comment on it. In my original papers (Griliches [4, 5]) the diffusion of an economic innovation was described by the logistic function with three parameters-the date of first commercial availability, the rate of acceptance (diffusion), and the "ceiling." The choice of functional form and the somewhat arbitrary division of the process into three main parameters was made primarily for the usual econometric reasons: tractability, ease of interpretation, and satisfactory fit. No claim was made that the assumed form represents some underlying invariant or inherent "law" of diffusion behavior. The main critical point of Dixon's comment is that subsequently available data exceeded the "ceilings" that I assumed at the time. To that extent, my model (as of 1955-7) is clearly wrong in retrospect both because of its assumption of a constant ceiling and because the underlying process did not follow a fixed logistic curve exactly. It is possible, as Dixon suggests, to substitute some other, less symmetric curve for it, such as the Gompretz, but to get decent fits one would probably need at least a three parameter version of it. Adding parameters to the curve itself or fiddling with the functional form is not an attractive alternative, in my opinion. What one gains in fit one loses in interpretability. Instead, I would now respecify the model so that the ceiling is itself a function of economic variables that change over time.2 The economic characteristics of the new technology and the state of the economy define a maximum feasible penetration level ("ceiling"). It is the amount of the new technology that would be purchased (used) at that particular point of time if there were no uncertainty about its true characteristics and profitability. It is defined as holding current prices and the current distribution of the stocks of earlier technologies and sizes of firms constant. The approach (diffusion) towards such an equilibrium level may be approximated adequately by a logistic curve, representing the pattern of information spread and learning over time. One can interpret what I did in the paper as analyzing the rate of diffusion towards such "ceiling" as determined by the first main wave of hybrid corn varieties (the early hybrids defined the availability date). Since new hybrid varieties were ultimately developed and improved to fit various remaining nooks and crannies and since the supplies of the old technology (open-pollinated seed) eventually dried up, ceilings shifted and the actual numbers did not follow a single logistic curve all the way but rather a logistic type curve with a shifting ceiling. It is not clear to me what is accomplished by fitting a single slope parameter to a period that does not fit the concept of the original model (this comment applies also to the Gompertz curve). The point is that the later slow upper tail is not the property of the "acceptance" (diffusion) process, but may be rather a reflection of long lags in the availability of well adapted hybrids for specific small regions of various states. In any case, I would now use a model with an endogeneous and shifting ceiling parameter, something that I believe can be implemented given the current state of econometric art. Diffusion research emphasizes the role of time (and information) in the transition from one technology of production or consumption to another. If all variables describing individuals and affecting them were observable, one might do without the notion of diffusion and discuss everything within an equilibrium framework. Since much of the IT IS NOT OFTEN 1 Supported by NSF Grant No. SOC78-04279. I am indebted to Ariel Pakes for helpful comments. I tried something like that in Appendix B of my thesis [3], but the state of econometric technology at that time prevented me from pursuing it very far. 2 1463 1464 ZVI GRILICHES interestingdataare unobservable,time is broughtin to proxyfor at least threedistinctsets of forces:(1) the declineover timein the realcost of the new technologydue to decreasing costs as the resultof learningby doing and to cumulativeimprovementsin the technology itself;(2) the dying-offof old durableequipment,makingroomslowlyfor the new; and,(3) the spreadof informationaboutthe actualoperatingcharacteristicsof the technologyand the growthin the availableevidenceas to its workabilityandprofitability.In the workon hybridcorn I focused on the third "disequilibrium"interpretation,and emphasizedthe importanceof differencesin profitabilityboth as a stimulus towards closing the disequilibriumgapandas the determinantof the timeit takesto becomeawareof its existence. Alternatively(see, e.g., David [2]), one can focus on reasons(1) or (2), in whichcase the existingsize distributionof firmsor the existingage distributionof the equipmentto be replacedbecomes one of the major determinantsof the rate of "diffusion"or, perhaps more usefully an explanationof how and why "ceilings"shift over time. The relative importanceof these forcesvariesfromtechnologyto technologyand the optimalmode of analysisis likelyto be quitesensitiveto thatandto the kindsof dataavailableto the analyst. In any case, all such approacheslay stress on the economic determinantsof diffusion althoughthey differin the emphasesthat they put on them. InmyoriginalpaperI emphasizeddifferencesin "profitability" as the majordeterminant of the rate of diffusionand claimedin a finalfootnote that all otherpossibledeterminants such as variouspersonalvariablessuggestedby sociologistscould be given an economic interpretation.Thisled to some controversyin the pagesof RuralSociology(see Brandner and Strauss[1]; Griliches[6 and7]; Havensand Rogers[8]). If I were to rewriteit today,I would still take the same position but add "andvice versa" at the end of that footnote. I wouldlike to note, for the benefitof those who have not read the originalpaper,that besidesestimatingand analyzingrate of diffusionparametersat the state level, the paper contains also an analysisof the same parametersat a lower level of aggregation(crop reportingdistricts),3andseparateanalysesof factorsaffectingthe date of firstavailabilityof the newtechnologyin the differentareasandfactorsaffectingthe "ceilings"of the diffusion process as then estimated.In addition,I would like to alert the interestedreadersto a numberof importantsubsequentwritingsin thisgeneralarea:David [2], Mansfield[9, 10], Nabseth[11], and Pakes [12], amongothers. Harvard University ManuscriptreceivedSeptember,1979. REFERENCES [1] [2] [3] [41 [5] [6] [7] [8] 3 L., AND M. A. STRAUSS: "Congruence versus Profitability in the Diffusion of Hybrid Sorghum," Rural Sociology, 24 (1959), 381-383. P. A.: "A Contribution to the Theory of Diffusion," Stanford Center For Research in DAVID, Economic Growth, Memorandum No. 71, June, 1969. GRILICHES, Z.: "Hybrid Corn: An Exploration in Economics of Technological Change," Ph.D. Thesis, Department of Economics, University of Chicago, 1957. : "Hybrid Corn: An Exploration in the Economics of Technological Change," Econometrica, 25 (1957), 501-522. : "Hybrid Corn and the Economics of Innovation," Science, 132 (1960), 275-280. : "Congruence versus Profitability: A False Dichotomy," Rural Sociology, 25 (1960), 354-356. : "Profitability versus Interaction: Another False Dichotomy," Rural Sociology, 27 (1962), 327-330. HAVENS, A. E., AND E. M. ROGERS: "Adoption of Hybrid Corn: Profitability and Interaction Effects," Rural Sociology, 26 (1961), 409-414. BRANDNER, Dixon could not have reproduced that since the underlying data were never published. HYBRID CORN: REPLY 1465 [9] MANSFIELD, E.: "Technical Change and the Rate of Imitation," Econometrica, 29 (1961), 741-766. : Industrial Research and Technological Innovation. New York: Norton, 1968. [10] [11] NABSETH, L., AND G. RAY: The Diffusion of New Industrial Processes. London: Cambridge University Press, 1974. [12] PAKES,A.: "A Simple Aggregate Diffusion Model, Estimation Techniques and a Case Study in a Secondary Country," Falk Institute Discussion Paper 7613, The Maurice Falk Institute, Jerusalem, Israel, 1976.
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