18 Free HubSpot Resources and Templates
Check out a collection of PR 20/20’s favorite HubSpot resources and templates to
achieve quick marketing wins.
1. Downloadable Infographic Template: Fifteen free downloadable infographic
templates with customizable color schemes, icons and shapes, and fonts. Download
comes in a PowerPoint or Illustrator file format.
2. Calls-to-Action Templates: Fifty free, customizable templates to improve CTA
conversions. Download comes in a PowerPoint format.
3. Inbound Marketing Playbook: An inbound marketing kit that includes blog post
templates, SEO guide, landing page optimization guide and more.
4. Royalty-Free Stock Photos: A collection of more than 550 downloadable royaltyfree stock photos. Themes include office, holiday, business and assorted settings.
5. Content Creation Templates: Free templates to easily create blog posts, ebooks,
infographics and more.
6. Free Icons to Use Whenever, Wherever: Attribution-free icons to use on
social media, landing pages, forms, etc. Collection includes 135 free icons.
7. How to Write an Ebook: Downloadable guide that includes tips to pick topic,
how to write in-depth content and more.
8. The Ultimate Kickoff Toolkit: Free resource to kick off a new quarter right with
tools to hire, train and manage a great marketing team.
9. How to Write a Blog Editorial Calendar: Downloadable blog editorial calendar
to plan and optimize posts.
10. Design Tools for Visual Content: Curated list of online design tools to create
visually stunning content. Examples include Type Genius, WhatFont and Canva.
11. Best Free Fonts: Curated list of the best free fonts and links to download.
12. Valuable Skills to Teach Yourself for Free: A list of 13 skills marketers can
teach themselves with links to free resources to obtain each.
13. 2016 Marketing & Tech Events: List of 16 marketing and tech events
throughout 2016 to meet and network with new contacts in your industry.
14. Handy Excel Shortcuts: Forty Excel hacks / keyboard shortcuts to save time. List
includes shortcuts for both Mac and PC users.
15. Photoshop Keyboard Shortcuts: Sixty-six Photoshop keyboard shortcuts to
save time.
16. Branding Essential Guide: The ultimate guide to branding your company. Offer
includes advice on how to brand, persona templates, brand design checklist and more.
17. Social Media Features You Didn’t Know Existed: Hidden and unknown
social media features for Facebook, LinkedIn, Twitter, Instagram and Pinterest.
18. CRO Tools: A curated list of 24 conversion rate optimization tools for research,
analytics and more. Examples include HelloBar, Leadin and Buzzsumo.
Bonus: 15 PR 20/20 Resources to Accelerate Marketing
Growth
Here’s our roundup of PR 20/20 resources to accelerate marketing growth that can all
be executed via HubSpot.
1. 5 Simple Steps to Massive Email Nurturing Success: Features how to craft a
simple, effective email lead nurturing campaign.
2. A Simple Way to Generate More and Better Leads: This post breaks down
effective strategies for generating qualified leads.
3. 6 Ways to Refresh Your Blog for More Conversions: In order to convert
casual readers into leads and customers, marketers need content that
differentiates. Read this post for six ways to transform your blog into a conversion
machine.
4. The Data-Driven Guide to Landing Page Design: This infographic
from Wishpond features 14 data-backed techniques for designing higher-converting
landing pages.
5. The Road to Marketing ROI: A Beginner’s Guide to the Metrics That
Matter: This post features six business fundamentals marketers should measure, and
how to measure them.
6. 4 Steps & 60 Minutes to Help You Manage Your Brand Online: Check out
this post for four simple steps to boost your brand reputation online in under 60
minutes a day.
7. The Content Marketing Toolkit [Checklists, Charts & Graphics]: In this
post, we’ve curated a few of PR 20/20’s favorite content marketing resources, tools,
charts and graphics to advance your content marketing practice, from idea generation
to production.
8. 8 Overlooked Ways to Fuel Marketing Performance with Content: Learn
a collection of ways to drive inbound marketing success through owned media and
content.
9. Simple HTML & CSS Tips for Landing Pages & Blog Posts: This post walks
you through how to navigate the HTML window available in your CMS, and how to apply
some styling not necessarily available through your CMS editor.
10. Connect Content Strategy to the Customer Journey: No one content
strategy is universal, so begin by taking inventory of your business, buyer personas and
sales cycle, even before mapping content ideas.
11. 23 Must-See Resources That Will Make You A Better Marketer (And
They Have Nothing To Do With Marketing): We’ve collected what we believe to
be some of the best non-marketing resources to learn something new.
12. Align Marketing Technology for Lead Scoring Success: Before diving
headlong into a lead scoring discussion, here are actionable steps you must take to align
technology and resources for lead scoring success.
13. How Can I Generate Blog and Email Subscribers?: How does one motivate
audiences to subscribe without distracting them from the other calls to action on your
site, annoying them with pop-up windows, forgoing all semblance of self-respect and
begging?
14. 18 Possible Lead Sources Your Organization Needs to Measure: So, how
would you rate your organization’s performance over the last 12 months at producing
leads and sales through various channels?
15. The Blogging GamePlan: How to Write a Knock-Out Post: If you’re in the
market for a blog writing training plan to get you fighting fit, this post will take you stepby-step from idea to execution. With it, you’ll have a ready-made template for
producing quality blog content. The only thing left to add is your words.