Lighting round of four case studies –
Barriers and successes with improving
healthy options at fundraising events
Relay for Life – Canadian Cancer Society
Sylvie Poissant, MBA, MPH
Senior Director, programs and policies
102M-T1
Relay for life events – Québec
Initiatives to improve food offering
• Healthy eating guidelines
• Healthy events certification
– Promoted over 4 years
– Annual contest with prices
– Program was not promoted in 2016
Relay for life events – Québec
Impact on food being offered in event sites
Number of events offering:
44%
2015
52%
54%
2015
2016
40%
2016
FAST FOOD
28%
28%
30%
30%
2015
2016
2015
2016
COLD CUTS
(Deli meats)
SUGAR DRINKS
CAKES AND
PASTRIES
2015: 1032 responses from survey participants
2016: 633 responses from survey participants
Relay for life events – Québec
Participants point of view
94%
87%
Agree
Somewhat agree
67%
Agree
Somewhat agree
33%
13%
7% Disagree somewhat/
Disagree somewhat/
completely
completely
2015
2016
THE FOOD OFFERING SHOULD BE IN LINE
WITH CCS RECOMMENDATIONS
2015
2016
JUNK FOOD SHOULD BE BANNED
FROM CCS EVENTS
2015: 2588 responses from survey participants
2016: 1342 responses from survey participants
Thank you