PAPER SIZES
| This PDF contains two printing sizes for cards. You
have the option of printing on A4 (210 mm × 297
mm) or A3 (297 mm × 420 mm). DO NOT print
both documents — choose one!
| Boards need to be printed on A3 paper.
COLOR VS. BLACK+WHITE
| You can either print in color or black and white,
whatever is more convenient for your use.
FRONT + BACK
| Cards have a front and back. if you choose to print
both sides, you’d need to supply this file to a print
shop and request them to print in the size you’d
like, double sided.
| If you choose to print this at home/office, feel free
to print only the front side of two-sided cards. No
valuable information will be missed.
* If you take this document to a print shop, we
recommend printing cards in A3 as that will save
paper.
PRINTING GUIDELINES
DO NOT PRINT
START
FILL OUT YOUR STRATEGY PYRAMID
25 MINS
| Vision
5 mins
| Mission
5 mins
| Goals
5 mins
| Risks
5 mins
| Strategy
5 mins
PERSONALIZE YOUR TOOLBOX
| Go through the resource cards. Place the ones you
15 MINS
think you’ll use in your personalized toolbox.
| Go through the theory, principle and tactic cards
and place the ones you might want to use in your
personalized toolbox.
PRINCIPLE
DESIGN AN ACTION
| Choose 1-3 theory cards, 1-3 principle cards, and 1-2
tactic cards from your personalized toolbox and place
them on your action design board.
| Choose 9 resource cards from your personalized
toolbox and place them in your resource bank.
You need to prioritize!
* If necessary, use blank cards to create your own
35 MINS
TACTIC
theories, principles, tactics, and resources. (Take
photos of these and send them to us if you think
they should be included in the game!)
| Summarize your action in the space provided
alongside your action design board. Leave time
to step back and review your decisions.
| Come up with a creative way to describe (or
THEORY
better, act out) your action to the other teams.
Be creative!
REPORT BACK
2 MINS/TEAM
Do it as a: TV spot, elevator pitch, radio ad, etc..
EVALUATION
Were the action ideas persuasive? Doable?
15 MINS
Would you want to join in?
What’s the one most important thing you learned?
Are there cards you would add to the game?
END
GAME FLOWCHART
A4 Paper
DO NOT PRINT
BOARDS
STRATEGY PYRAMID
What is your dream for the future?
What are your greatest hopes for the change you want to see?
1.
VISION
Examples
| Our vision is... a world powered entirely by
renewable energy
| Our vision is... a world that guarantees freedom
of movement for all people.
What is your overall purpose?
Here you might specify the primary method or general scope
of your effort.
2. MISSION
Examples
| Our mission is to… use the courts and the streets to stop all
new fossil fuel development.
| Our mission is to… ensure that all migrant youth in our city
have access to healthy food and medical care.
Identify ONE goal or objective that will bring you closer
to achieving your Mission.
3. GOAL
Examples
| Our goal is to… stop X-Co from getting the pipeline
permit they’re seeking.
| Our goal is to… convince Governor Mo to declare our
city a Sanctuary City.
4. RISKS
What are the potential risks involved in reaching your goal?
Take aim at the right target:
| Who are you targeting to reach your
goal?
| Who can make your goal come true?
5. STRATEGY
Choose your audience. Be specific:
| Who can best influence your target?
Getting the message right
Figure out what your action should
communicate:
| What's the problem
| Who´s responsible
| What's the solution and
| What do you want people to do?
Write all that up in one phrase —
that's your message!
Place Risk Cards Here
CHOOSE YOUR TARGET WISELY
ACTION DESIGN BOARD
Design your action, building on the goal and
strategy you identified in your Strategy
Pyramid. Below are some key concepts and
questions to keep in mind:
PRINCIPLES
THINGS TO CONSIDER
How is your action going to pressure the
target you identified?
CONSIDER YOUR AUDIENCE
Who is your key audience, and how will your
action persuade them?
POINTS OF INTERVENTION
TACTICS
At what point in the system — production,
consumption, destruction, decision, or
assumption — are you intervening, and why?
SPECTRUM OF ALLIES
Will your action shift specific groups closer to
your position?
VALUES + COMMON GROUND
Are you connecting to the values and common
sense of the majority of the people you’re
trying to reach?
ACTION LOGIC
Does your action have an obvious logic to the
outside eye? What story does your action tell?
Are you taking care of each other and
building your group’s capacity?
THEORIES
BUILDING + TENDING THE GROUP
RESOURCE BANK
Place your chosen resources here