Citrix Service Provider
Darren Harding – CSP System Engineer
Alex de Haro – Partner Account Manager CSP
Marco Massaro – CSP Market Development Manager
2016
building
momentum
Over 1 Million users
3000+ Partners
37,000 NetScaler Instances
Hosted DaaS
Market
Anticipated DaaS Market Growth
29%
ANTICIPATING
5%-15% GROWTH
29.1%
CAGR 2014-20191
4%
Virtual user
session
31%
ANTICIPATING 15%-50% GROWTH
29%
2019
Centralized
virt Desktop
67%
10%
ANTICIPATING GREATER THAN 50% GROWTH
Other Client
Virtualization
Source : IDC, Sept 2015
Source : 2016 DaaS Global Market Trends: The Service Provider Perspective, Citrix
Changing customer profiles
Circa 2014
2016
Average Size of DaaS Customer in Terms of Seat Count
Small and Medium Business – Needs and Drivers
Lack Technology Expertize1
Cloud is the New IT Infrastructure for SMBs1
• Only 19% of SMBs have dedicated IT
• 92% of SMBs use one cloud business solution
• Unaware of IT products and solutions
• 87% use at least one cloud infrastructure solution
• Heavy reliance on service providers
• Lack of robust mobile strategies
SMB Needs
and Drivers
• Med sized businesses considering a Hybrid-Cloud
approach
Mobile Solutions are Essential Business Enablers1
• 60% agree that mobile solutions critical to their business
• 86% agree that mobile apps are a complement to traditional business apps
• 71% believe that mobile apps will replace some traditional solutions entirely
1SMB
Group
Citrix Delivers What Matters Most to Service Providers
Customer
Value
End-User
Experience
• More end-user services
• Intuitive use, simplicity
• Multi tenant
• Broad service portfolio
• Simplified IT functions
• Experience optimized
for every device
• Reference Architecture
• Higher-value services
• Pay-as-you-Go
licensing
• Tools & automation
• Graphics fidelity
• Simple scaling
• Simple service up-sell
and provisioning
• Replicable business
models
• Native feel
• Azure
• Encouraging repeat
purchases
Platform
Implementation
Increased
ARPU
Growth
Economics
Maximizing Profits in the with Cloud services
LOB applications
Customer Services
CSP
Citrix Service Provider
Capture the $2.6 Billion Market
Opportunity for Virtual ADC Services1
Don’t give away your networking services for free
Monetize NetScaler with networking as a service solutions including:
1
Source: Via Citrix, Gartner ADC forecast 2016-2019
Citrix Cloud & CSP
Cloud
Transformation
By 2020, a corporate ‘no-cloud’
policy will be as rare as a
‘no-Internet’ policy is today.
“”
Gartner, 2015
Start Today.
Drive insight and efficiency into
your hosted services business
Product Usage Insights & Reporting
Citrix Cloud - License Usage Insights
Deploy and Management Automation
Citrix Cloud - Smart Tools
Product Usage Insights
& Reporting
Citrix Cloud - License Usage Insights
Use License Usage Insights (LUI)
to understand how customers
are adopting and using services
Coming
Soon
for CSPs
Go Faster.
Power customer solutions
using Citrix Cloud services
Coming
Soon
for CSPs
Coming
Soon
for CSPs
ShareFile with Cloud Storage
Citrix Cloud - ShareFile
XenApp and XenDesktop Service
Citrix Cloud – XenApp and XenDesktop
XenMobile Service
Citrix Cloud - XenMobile
• Attach NetScaler to XA/XD
• Drive Sharefile adoption in your
customer base
How to Win
• If you are not a CSP, think of
2017
becoming one!
• Consider Azure to host your
workloads