iHeartRadio
Arielle Kaufman
What is it?
Clear channel radio network, featuring
local radio brands, personalities and ondemand content.
 Can be accessed through the website, as a
mobile app and on some video game
consoles

Mobile App
About iHeartRadio
Access to 800+ live radio stations
from across the US
 Exclusive digital-only stations
 Create your own custom stations

◦ Allows you to tag songs that you like so
you can come back to those songs or
create a custom station from it
iHeartRadio Through the Years

April 2008: iHeartRadio was launched
◦ Started as :iHeartMusic

October 2008: became “iHeartRadio
◦ Launched app for iphone and ipod touch
March 2009: Expanded to the Blackberry
Market
 December 2009: Launched an
app
for Android phones

Continued

September 2011: Introduced new logo
◦ Re-designed their website
◦ Introduced advanced custom stations

Most recent version offers features that
compare to Pandora and will be
commercial free until the end of the year.
Music Festival
Held in September 2011
 Gave away hundreds of trips to the
“biggest live music event in radio history”
 Held at MGM Garden Arena in Las Vegas
 Hosted by Ryan Seacrest

Music Festival

Performances by:
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
Kenny Chesney
Lady Gaga
Nicki Minaj
Black Eyed Peas
Steven Tyler
Many more!
Will be held again in September 2012
Questions?