CAF-Corporate-Update-2016-2

Partnership Opportunities
CAF Development and Growth
North
York
The Canadian Academy of Futbol was founded in January of 2012 by a group of forward
thinking individuals from within the Canadian soccer community. Their vision was to provide a superior
soccer environment for the Canadian youth to learn and excel with the world’s most popular sport. That
desire to improve the soccer culture in Canada led to the creation of CAF. CAF is a long-term development
structure that provides promising players with a clear path for excelling in the pyramid of play with the peak
of this pyramid being to play professionally or at the Canadian or American University/College level.
CAF supports player’s aspirations through top-level instruction, organization and competition.
CAF also supports coaches and referees in their desire to improve their skills and develop. CAF also
recognizes that all individuals involved in soccer are looking to excel and to continue to improve their ability
to facilitate the game we all love. It is the mission of CAF that its members aspire to the highest of
professional standards which encompass licensed coaches, elite training and a high level of competition
throughout the year.
The Canadian Academy of Futbol is a proud member of the
North York Soccer Association and the Ontario Soccer Association
Partnership Components
We are excited to offer you the opportunity to benefit from CAF’s complete year round programs and access to
over 500 teams in their league and affiliates within NYSA. At close to 20 families per team it provides our
partners with direct access to over 10,000 people which will include exposure and revenue generating initiatives
that can be customized for your business.
CAF Outdoor Season
CAF Indoor & Futsal
CAF Super Group
• Premier Exposure
• Full League Schedule
• Full League Schedule
• Media and TV Opportunities
• Event Marquees
• Event Marquees
• In Game Announcements
• Signage & Distribution
• Signage & Distribution
• Event Marquees, programs
• Web, Email and Digital promos
• Web, Email and Digital promos
• Signage & Distribution
• Exposure and Branding
• Exposure and Branding
• Presentation and Awards
• Print and Media
• Print and Media
• Web, Email and Digital promos
• Exposure and Branding
• Print and Media
CAF TV and Media
Be part of the CAF TV and Rogers CAF Broadcasts through commercial time, headers and various
Mediums for all of our Media Platforms
Potential Partnership
Opportunities with CAF Super
Group Televised Events
Social Media Platforms
CAF Partners take advantage of great Social Media and Viral opportunities
throughout the seasons. From contests to business promotions to access to CAF
Teams, Staff and Families through our year round campaigns.
CAF Member Clubs &
League Programs
Customized Opportunities
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Website exposure: “cafsoccer.com”
Event Specific Customized Promotions
Print and Program Advertisement
Title Sponsor Events and Leagues
Online Social Media and Digital Campaigns
PA Announcements for Super Group
Category Exclusivity
Game Programs & VIP Passes branding
Branded on all Marketing Materials
Logo on Presenting Marquee Behind all Photo Shoots
Complimentary Tickets to CAF Super Group Events
Signage and Distribution Opportunities Available at all Events
Presentation and Award Winners
Partner Recognition
Email Campaign and Web Exposure
Website Links, Ads, banners and logos
Promotions At Your Location and Venue
Vending Opportunities
Literature Distribution
Coupon/Ticket Back opportunities
Event Specific Opportunities
On Site Giveaways and Space
Access to CAF and Affiliates Network of close to
10000 players, coaches, staff and family members
Branding Rights
Branding opportunities gives your business an opportunity to become a forefront partner
of CAF with numerous ways to reach your target market
Join the elite list of companies who have taken advantage of the exposure
opportunities.
Signage/Naming Rights
CAF offers the opportunity for businesses to put their name on the leagues and events.
Example:
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CAF Outdoor Season
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CAF CUP
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CAF Super group
The newest addition to the CAF experience, the CAF CUP.
Be the exclusive main partner of the CAF CUP and gain more brand exposure.
Website Opportunities
Use the power of the web to your advantage. Whether you are looking for brand awareness or
generate sales leads. Creating customized promotions to meet your needs.
CAF offers traditional web advertising in the following formats:
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Home page banner
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Sub-page square/banner
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Logo and link on partner page
Online Opportunities
Print Media Advertising
With weekly match-days and more than 4 official events over the year.
CAF offers traditional print advertising in the following formats:
• Posters logo
• Ticket-backs offerings
• Flyers logo/offerings
CAF Super Group
Opportunities
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Television (CAF TV/Rogers) & Online Media Coverage
Banners/Posters/Distribution/On site/event opportunities
Multiple business and Product Display Platforms on site
Standings Divisions and Updates Tags and Exclusivities
Customized Game Day and Event opportunities
Additional Corporate exposure opportunities include:
Game Day Program Advertisement, Title Sponsor Games,
Online Social Media, PA Announcement, Category Exclusivity,
Tickets & VIP Passes, Promotions At Your Location,
Vending Opportunities & Literature Distribution,
Contest And Giveaways
Partnership Benefits
Exposure: Gain exposure in the most lucrative markets in the Province
Network: Connect with fans, players, families, customers and businesses
Branding: Differentiate yourself from the competition with unique advertising through sports
Community Involvement: Partner with a Soccer Club that offers a platform for Canadian athletes to
showcase their talents and reach their goals focused on development
Product Awareness: Demonstrations and displays on-site to expose your business in a unique fashion
not seen at most sporting events
Revenue Growth: Grow your business along with the fastest growing sport with the highest
participation rate in the country
Additional Components
Customize your partnership and create a unique package
that includes specific grassroots members and locations
with the following opportunities:
Scholarship Program Partnership
Member Club and Regionalized Campaigns
Merchandising
Kiosks & Product Displays
Title Sponsor of the Showcase Events,
Leagues and Standings
Seasonal Partnership
Opportunities
Summer season package
• Official partner listing on website. Logo
and link on website. (Partners page)
• CAF Newsletter advertising (3x in the
Summer season)
• Official partners section on CAF print
media
• Distribution opportunities at events
• PA announcements at match-days &
events
• Opportunity for booth at match-days &
events
• Summer period ad on website
• Customized marketing opportunities
Winter season package
• Official partner listing on website. Logo
and link on website. (Partners page)
• CAF Newsletter advertising (3x in the
Winter season)
• Official partners section on CAF print
media
• Distribution opportunities at events
• PA announcements at match-days &
events
• Opportunity for booth at match-days &
events
Year-Round Partnerships
SILVER PACKAGE
Includes:
• Official partner listing on website. Logo and link on website. (Partners page)
• CAF Newsletter advertising 4x a year
• Official partners section on CAF print media
• Distribution opportunities at events
*Prices and package can be negotiated per specific needs
$750 + HST
Year-Round Partnerships
GOLD PACKAGE
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Silver package +
CAF Newsletter advertising 6x a year
PA announcements at match-days & events
Opportunity for booth at match-days & events
Selective advertising on CAF soccer TV
Year-round banner ad on website
Signage & banners at CAF Super-group events
Cross-promotion with social media platform
Customized marketing opportunities
*Prices and package can be negotiated per specific needs
$1500 + HST
Year-Round Partnerships
PLATINUM PACKAGE
Includes:
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Gold package +
CAF Newsletter advertising monthly
Category exclusivity
Access to CAF and affiliate network (10,000 people database)
Naming rights (player of the month and event specific)
Retail & vending opportunities at match-days and events
Ticket-backs offers
Naming rights for 1 age group League Sponsor (Eg. LIKA Disney 3v3 Cup)
Website Banner on the schedule page (Most visited page on website)
MVP award ceremony announcement
*Prices and package can be negotiated per specific needs
$4750 +HST
CONTACT US: Canadian Academy of Futbol (CAF)
Address:
37 Kodiak Crescent #6, M3J 3E5
Telephone:
(416)636-3332
(905)808-2323
Director of Corporate Partnerships
Scott Mosey
Email: [email protected]
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