Downsizing and Estate Sales
Top 5 Ways to Maximize Value for an
Estate Sale or Downsizing Sale
Use Data Science and Social Media to find buyers Gone are the days where appraisers or estate sale owners had in­depth product knowledge across several thousand product types, and up­to­date information on trends driving product values. When goods are posted online for bidding, and marketed by applying data science, machine learning and social media, you maximize the chances of finding end­users, collectors or dealers who know and follow specific items and know market prices for those items. Consumer Tip: Review social media accounts of companies you consider hiring. Start with Pinterest as smart companies use it to engage buyers who are fanatics about collectibles and repurposing. MaxSold’s Pinterest page here. Cloisonné Clock Sold for $910 on MaxSold Start Bidding on Everything at $1 without Reserve The secret behind this approach is that this generates the largest crowd of bidders early on, and gets you the maximum competition in the final moments of bidding. The result? Better overall prices realized and the most items sold. You get maximum attendance right up until the end as prices are not finalized until all bidding has concluded. You may be pleasantly surprised what competition can do for your items.
2011 CTS Sold on MaxSold $24,250 Consumer Tip: Can the company you are considering to hire give you a complete sale history of all past and recent sales? MaxSold past sales history here. Include anything and everything that is excess Ever been into a Costco to buy just one thing and walked out with several bags? The same goes for auction goers. The more variety and value variance in the items you sell, the more every single item will generate. It also means more items sell. This compounding effect is created when a buyer is attracted to the auction by the car (for example), and ends up also bidding on the shovels, the china, etc. Sterling Sold for $2,450 on MaxSold Consumer Tip: If the company you are considering to hire has a clear­out service, it may mean a volume of items are expected to go unsold. MaxSold doesn’t include a clearout service as the average sell through rate is 99%, often 100%. The few unsold items can usually be given away. See infographic here. © MaxSold Inc.
Downsizing and Estate Sales
Choose a Sale Mechanism and Timeline that is Buyer Friendly Choose a sale mechanism that provides potential buyers with the most convenient way to view and buy items. As for timelines, one week is ideal so that you strike a balance between getting the best possible exposure and keeping buyers engaged. Relying on one weekend of foot traffic is the worst possible way to sell the items ­ as turnout is limited to foot traffic (not 10s of 1000s of online traffic) and the physical turnout is very likely to get disrupted by other events happening during the same time, and the weather is very likely to cause a disruption. Consumer Tip: Find out if pictures and descriptions for ALL items are posted online with the ability for people to bid at their convenience over a period of time. See MaxSold’s product highlights here ­ these prices were achieved by utilizing the bidding platform and one­week timeline. Lotte Table Lamp Sold for $640 on MaxSold Don’t move it. Sell it right where it is. The number one way to realize a higher net return is to avoid thousands of dollars in costs to you in: ● Disposal of items perceived to have little to no value, ● Movement of goods off­site to be sold in alternative locations ● Dealing with unsold items attempting to sell with reserves ● Opportunity cost of waiting for the sale of goods off­site ● Intangible stress on family
Consumer tip: This is worth repeating… don’t just take their word for
it. Ask for a complete sale history of all past and recent sales to see sell rates. MaxSold past sales history here.
Oak Sideboard Sold for $730 on MaxSold ( in place)
Call MaxSold at 1-888-672-3677 Ext. 2 to sell everything in two­weeks or less, or click here for a call back.
© MaxSold Inc.