Class 11 Whiteboard Antitrust, Fall, 2012 Monopolization under Sec. 2 Randal C. Picker Leffmann Professor of Commercial Law The Law School The University of Chicago 773.702.0864/[email protected] Copyright © 2000-12 Randal C. Picker. All Rights Strategic Entry Hypo: Capacity Competition Starting Point Incumbent (I) owns single cement plant in town. Transportation costs preclude shipments from other locations. I earns profits of $25 per period. July 13, 2017 Copyright © 2000-12 Randal C. Picker 2 Strategic Entry Hypo: Capacity Competition Decisions I can leave its plant capacity alone or expand it. A potent entrant (E) can build a cement plant and go into competition with I or build a general manufacturing plant and not compete with I. July 13, 2017 Copyright © 2000-12 Randal C. Picker 3 Incumbent Profits I would earn: $25 profits per period from the cement plant if it did not expand it and E entered M. $30 profits per period from the cement plant if it expanded the plant and E entered M. $10 profits per period from the cement plant if it did not expand and E entered C. $5 profits per period from the cement plan if it expanded and E entered C. July 13, 2017 Copyright © 2000-12 Randal C. Picker 4 Entrant Profits E would earn $10 profits per period from manufacturing. E would earn: $15 profits from entering C if I doesn’t expand its plant. $5 profits from entering C if I expands its plant. July 13, 2017 Copyright © 2000-12 Randal C. Picker 5 Profits Table We can represent this in the following table: Incumbent Not Exp Expand Entrant Enter M Instead (10,15) (25,10) (5,5) (30,10) 1. Suppose that E were going to …, what would I do? 2. Suppose that I were going to …, what would E do? July 13, 2017 Copyright © 2000-12 Randal C. Picker 6 Simultaneous Moves Suppose that E and I make their decisions at the same time: what would happen? Two (Pure-Strategy) Nash Equilibria Exist If E were going to enter, I would not expand; if I were going to not expand, E would enter. These are strategically consistent decisions, or they form a Nash equilibrium. If E were going to Man, I would expand, and if I were going to expand, E would Man. This is a 2nd Nash equilibrium. July 13, 2017 Copyright © 2000-12 Randal C. Picker 7 Substantial Uncertainty With two Nash equilibria, we can have little confidence in how this game will be resolved. July 13, 2017 Copyright © 2000-12 Randal C. Picker 8 E Moves First Suppose E moves first: 1 E opens man E enters cement 2 I expands 3 I not I expands (10,30) (10,25) (5,5) Payoffs: (E, I) July 13, 2017 Copyright © 2000-12 Randal C. Picker I not exp (15,10) 9 Results Use backwards induction to solve this game. At node 3, I will not expand. At node 2, I will expand. At node 1, if E enters, putting I at node 3, I will not expand, and E will get 15; if E manufactures instead, putting I at node 2, I will expand, and E will get 10. E will enter the cement business. July 13, 2017 Copyright © 2000-12 Randal C. Picker 10 I Moves First Suppose I moves first: 1 I doesn’t expand I expands 2 E opens M 3 E enters C E opens M (30,10) (5,5) July 13, 2017 E enters C (25,10) (10,15) Payoffs: (I, E) Copyright © 2000-12 Randal C. Picker 11 Results Use backwards induction to solve this game. At node 3, E will enter C. At node 2, E will manufacture instead. At node 1, if I doesn’t expand, putting E at node 3,E will enter, and I will get 10; if I expands instead, putting E at node 2, E will manufacture, and I will get 30. July 13, 2017 Copyright © 2000-12 Randal C. Picker 12 Results In the Model I will expand. Order resolves the uncertainty, and determines the outcome. In reality Is this Alcoa and should we think of it as an SA2 violation? July 13, 2017 Copyright © 2000-12 Randal C. Picker 13
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