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Matakuliah
Tahun
: V0222 - Penjualan dan Pemasaran Hotel
: 2009 - 2010
Questions
Week 7 Ch 10
Week 7 Ch 11
Questions Week 7 Ch 10
1. Explain The Relationship Between the Marketing
Function and the Marketing Department
2. Describe the Establishment of a Service Culture
3. Illustrate Implementation of a Reward and Recognition
System
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3
Questions Week 7 Ch 11
1. Describe the Customer Delivered Value
2. Explain the Benefits of Customer Loyalty
3. Illustrate The Five-Gap Model of Service Quality
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4