Accelerating
Success for Small
Businesses and
Partners :
Partner Profitability
Mike Allen
Managing Director
Cisco Asia Pacific Channels
SBLaunch_091201
© 2009 Cisco Systems, Inc. All rights reserved.
1
Cisco Small Business Advantage
SBLaunch_091201
© 2009 Cisco Systems, Inc. All rights reserved.
2
The Partner Opportunity
Evolving to a More Profitable Business with Cisco
Product sales
Transactions:
Switching
Basic installation
and support
SBLaunch_091201
© 2009 Cisco Systems, Inc. All rights reserved.
Solutions Sales
Solutions: Unified
Communications
System Integration
and Managed
Services
3
Small Business (SBTG) Programs
and Promotions
Standing Promotions
Quarterly Promotions
• “Cash Now”Rewards: up to
10% instant rebate from
distributors on selected
switching skus
• Fast Track Accelerator:
promotional discount
off selected skus
• Not-For-Resale (NFR):
discounted rates for
skus intended for demo
gear or lap equipment
purposes
Partner Profitability
• Partner Development
Funds (PDF): up to 5% or
10% (depending on tracks)
rebate of net bookings,
subject to minimum US$300
to qualify for quarterly
payout
Training & Resources
• SMB University: free online training platform located in the Partner Education Connection
• Quarterly product updates and Sales & Technical training: instructor-led sessions organized by
distributors and Cisco SE
• Partner Central: online website to Cisco Small Business related information
SBLaunch_091201
© 2009 Cisco Systems, Inc. All rights reserved.
4
Recognition and Rewards
Cisco Connect Rewards - keeping it simple
Targeted
solutions
Total Net
POS $$
Disti
Bundle
Segment
Focus
e.g.SMB,
Base
Points
+
Bonus
Points
2. Log on and redeem
1. Sell and accumulate points
Partner
Pulse
Quarterly
Newsletter
3. Be connected
SBLaunch_091201
Regular
promotions
Cisco
Connect
Rewards
Partner
Recognition
*Eligible only Tier 2 partners *Open to Premiers, Select and Registered partners or invited partners
© 2009 Cisco Systems, Inc. All rights reserved.
5
Call To Action
Be Bold
• Plan for Growth
Maximize Cisco Program and Training
• SMB University
• Partner Development Funds
• NFR
Partner with Cisco
• Collaborative Channel
• Challenge Us
SBLaunch_091201
© 2009 Cisco Systems, Inc. All rights reserved.
6
Thank you
For Partnering with Cisco
SBLaunch_091201
© 2009 Cisco Systems, Inc. All rights reserved.
7
SBLaunch_091201
© 2009 Cisco Systems, Inc. All rights reserved.
8