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Ecosystem Services Software
Solutions
Debbie Mayfield, Manager, Partner Ecosystem
April, 2014
Market Trends and Customers Expectations
Business Outcomes are the Priority
Consumption Models
Rapid uptake of Flexible Consumption
Models and Cloud-based delivery
Buyers
Shift in buying power from IT
to business
Outcome Based
Customers insisting on business
outcome assurance and risk-sharing
Declining value in systems or services
on their own
Solutions
Systems Leverage
Customers focused on software and
services to maximize value of systems
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Customer preference for
integrated solutions driven by
need for simplicity
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At The Same Time Information is Exploding …
210 billion email
560 apps downloaded every
messages per day
second. 40 billion downloads
(1/2 in 2012 alone)
the
enduploaded
of 2014,
72By
hours
of video
we will create more
By 2015, 1 million video minutes
every
minute
1/3 million full- every 10
new
information
minutes than we
(equivalent to 674 days) will traverse
length Hollywood releases every
the Internet
weekdid in all of human history,
asevery
of second
2008
Home to 140 billion
photos, 10B per month
2/3 of the world’s mobile data traffic
will be video by 2015
We take 500 billion photos a year
We store 92% of this new information
…and the pace is accelerating
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
3
… Which is Further Accelerated as Everything Connects
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
4
The Services Enabled Journey to the IoE
Services
Platform
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
5
Cisco’s Software Business Transformation
Applications
Policy & Intent
Network
Intelligence,
Guidance
Services
Orchestration
Network
SW comes with the HW
Stats, State &
Events
•
•
•
New Businesses
SaaS + Integration
Analytics, Operations BI
•
•
•
•
Management
Orchestration
Network Level Exposure
Controllers
•
•
•
Core Business
Route, Switch, Appliance
IOS, IOS-XR, NX-OS,
Others…
Network APIs
Analytics
Programmability
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Application
Infrastructure
Device APIs
Embedded
Perpetual
Subscription
aaS Delivery
HW model
to a
SW model
6
Services’ Role in Cisco’s Growth
Software Enabled Services
Driving Growth Now
Scale
Current
Offers
Expand
Portfolio &
Reach
Invest for Growth
Services
Platform
& Analytics
IoE Exchanges
& Industry
Solutions
Business &
Technology
Consulting
ASICS + HARDWARE + SOFTWARE + SERVICES  INTELLIGENT IP NETWORK
Customer and Partner Led GTM Delivery Model
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
7
Strategic Acquisitions Expand Cisco Services’
Growth
NCCM & CMCS: Compliance management and governance with
integrated capabilities across smart and advanced services
Cisco ServiceGrid: Multi-source collaboration in the cloud;
integrated capabilities across the smart services portfolio
Cisco EnergyWise Suite: Enterprise IT energy management for
network-attached and data center assets
Cisco Data Virtualization: Data virtualization software that
augments traditional data integration by combining traditional and
new data sources
Services
Platform
& Analytics
Services
Platform
& Analytics
IoE
Exchanges
& Industry
Solutions
Services
Platform
& Analytics
Visit Cisco’s Acquisitions Website for more information
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
8
Cisco Services Portfolio is Evolving
Cisco Services Consulting, Technical, Managed, Professional, Cloud
Cisco Consulting Services
CXO
IoE Solutions
Data Integration/Analytics
LOB
Data Virtualization
Business Process Integration
and Automation
Cisco ServiceGrid
Cisco TeleHealth, Remote
Expert / Interactive Services,
Physical Safety and
Security, S+CC, Connected
Energy, Sports and
Entertainment
IT Operations
IT
Cisco Smart Services
and
Smart Interactions
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Cisco EnergyWise
Configuration & Compliance
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New Acquisitions Drive Greater Value to our Customers
ServiceGrid
SolveDirect
Make it easier and faster
to integrate with partners,
and automate and share
data and services
EnergyWise
Joulex
Leverage network and
data center
intelligence to manage
energy consumption
and costs
50%
Mean Time to Resolve
27%
Customer Satisfaction
Lower
Faster
10%
Higher
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Composite
 Data Virtualization
 Easy Access to Data Across the
Network
 Cloud Integration Platform
 Real Time Multi-Party Support
Average Cost
Data Virtualization
Consolidate
data across my
IT environment
to help make
better business
decisions
Distributed Office
Lowers Cost
Datacenter
More Efficiency
Time to Value ROI
30%
Lower
60%
Increase
3-6
Months
Better Business
Insights
Fast Response Time
Cost Savings
Instant
Access
5-10x
75%
Up to
10
ServiceGrid (SolveDirect)
Services
Platform
& Analytics
ServiceGrid is a cloud integration platform
that seamlessly connects organizations to
enable real time multi-party support collaboration
50% Lower
27% Faster
10% Higher
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Average Cost to Serve
Automating multi-party support
processes eliminates duplicate
entry and manual errors
Mean Time to Resolve
B2B integration accelerates
time to resolve incidents and
simplifies SLA monitoring
Customer Satisfaction
A single unified user
experience improves
collaboration and satisfaction
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ServiceGrid Case Study
Kapsch TrafficCom - Traffic Infrastructure
Customer Challenge
• Limited manageability of service
delivery process
• Difficulty in sharing information
among service partners
• Complicated time-critical projects
• Complex cross-continental
structures
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Service Solutions
Impact on Customer
• Cloud based integration platform
for seamless end-to-end service
processes
• International service processes
via one central platform (41
countries, 5 continents)
• Multi-tenant system for project
specific implementations
• Rapid implementation of timecritical projects
• Mapping workflows between
individual processes
• Cost-effectively extended new
projects, enabling growth and
more profit
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Data Virtualization
Access to Data from Multiple Sources, Formats
Services
Platform
& Analytics
Third Party Data
Enterprise
Applications
The Business
“The Cloud”
Operational
Databases
Data Warehouses
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
“Big Data”
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Data Virtualization (Composite) Case Study
About Wireless Communications
Customer Challenge
• Obtain a comprehensive view of the
background, current status, and
availability of all human assets
• Get easy access to personnel
information
• Gain visibility into personnel and
project information
• Create an uniform standard for
running and managing ongoing and
completed projects
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Service Solutions
Impact on Customer
• Built a data virtualization layer,
based on the Composite
Information Server, to combine
information from multiple mixed
sources, relational databases,
and data warehouses
• Experienced a 10x faster data
integration development cycle
• Achieved a 90% reduction in
integration development costs
• Increased productivity in
administration and project
management
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EnergyWise Suite
IoE
Exchanges
& Industry
Solutions
JouleX – IT Energy Management
• Energy Consumption
ENERGY DOMAINS
IP-based
Network
& IT
Infrastructure
Monitor
Measure
Manage
• Carbon Emissions
• Energy Costs
• Energy/Carbon
Reduction
CAMPUS
EnergyWise SDK –
PARTNER DEVICES
POE / POE+ / UPOE
DATA CENTER
Building Management
Systems & Gateways
Via Cisco EnergyWise
BUILDING DOMAINS
Building Protocols/Devices
Distributed Office
30% Lower Costs
Data Center
16% Increased Efficiency
Time to Value
3 – 6 Month ROI
Key Drivers
Key Drivers
Key Drivers
Identify energy waste
Lifecycle & Capacity management
Ease of Deployment
Establish control policy
Sustainable reporting, procurement
Device agnostic and Agentless Architecture
Automatically manage power manage
personal productivity devices
Find “dead servers” and “stranded power”
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Energy Savings through automated policies
Power Manage virtual and physical devices
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EnergyWise Suite Case Study
Reduced Network TCO and Chose Cisco over Competitors
Challenge
Bank wanted to reduce network infrastructure TCO
Environment
Headquarters and branch locations with:
̶ 10,000 switches
̶ 250,000 PCs and virtual desktops
̶ 58,000 ATMs
No visibility into energy consumption
Results
• Projected US$121M/y in reduced network infrastructure TCO
• Network approach allowed savings across:
− Viirtual desktop environment
− ATMs located in various kiosk and retail locations
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
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Cisco HealthPresence
Services
Platform
& Analytics
A comprehensive software solution
with audio and video collaboration,
integration with third party medical
devices, management, and reporting
Patients
Providers
Payers
Scaling Access to Healthcare Resources
Extended Access
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Remote Experts
Continuing Education
•
Reach underserved populations
•
Extend the reach of specialists
•
Provide triage care
•
Coordinate post-operative care
•
Educate patients and caregivers
•
Educate and train healthcare
professionals
•
Manage inpatient revenue growth
•
Serve corporate clinics
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Cisco HealthPresence Case Study
Ascension Health System
Service Solutions
Customer Challenge
•
•
•
•
Provide high quality, specialty
healthcare services to remote
patients
Reach more patients throughout
the St. Thomas service area more
efficiently
“For these patients everything
from routine appointments to
follow-up visits entailed major
expense and inconvenience”
“Whether you look at it from the
perspective of a doctor or a patient,
it is an inefficient way of providing
care”
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
•
•
Cisco HealthPresence with
medical devices attached to
support remote examinations of
patients in the St. Thomas Heart
network
Cisco HealthPresence endpoint to
support providers and specialists
at St. Thomas Health in Nashville,
TN
Impact on Customer
•
•
•
•
Most of the patients rated their
experience higher than face-toface visits
Increased patient access to
quality care closer to home,
reducing travel time, costs and
stress
Provided patient experience
similar to an office visit,
increasing patient satisfaction
and convenience
Increased satisfaction levels for
rural patients
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CMCS
Compliance Manager and Configuration Services
Understand, control and maintain Regulatory, Commercial and Organizational compliance (SoX, HIPAA) in their network using
Cisco intellectual capital and operational expertise
Strategically address network configuration and image management via policy and workflow within their change processes to
achieve the highest levels of efficiency
Benefits
•
•
•
•
Lowers Total Cost of Ownership
Ensure Business Continuity
Mitigates Risk
Manage Change and Complexity (large
scale IOS upgrade roll-outs)
• Improves Network Compliance
• Customized Service
Compliance
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Partner Delivered Support Model
Target Market
• Financial Services (PCI compliance for
Banks)
• Pharmaceutical
• Healthcare
• Energy
• Retail
Software Image
• CBR Resale (No ATP as of yet); CMCS SW
image on top existing collector
Configuration
Workflow
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CMCS Case Study
Multi-National Conglomerate
Customer Challenge
• Maintain compliance in network
of 13,250 devices across Asia
Pacific, Europe, North America,
and Latin America
• Change window of only 6 hours
each day
• Reduce 18-21 month customer
estimated timeline to
complete project
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Service Solutions
• CMCS service solution
providing Software image
Management (SWIM)
• (4) CSPCs recommended
• Image update takes 11 minutes
• (11) simultaneous updates per
CSPC (44 devices)
Impact on Customer
• Increased network uptime
and stability
• Elimination of over 600
configuration variations
• Proactively manage
compliance risks across a
complex environment
• Total time to upgrade 13,250
devices < 10 days
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Key Takeaways
Outcome based services
Cisco Services can help
Cisco’s migration towards outcome
based services for our customers is
a key part of our strategy
Cisco Services can help you achieve
outcome based solutions with these new
service offerings
Learn more
If you would like to hear more about these
service offerings, please contact your Cisco
Services Account Manager
ServiceGrid
© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Data Virtualization
EnergyWise
HealthPresence
CMCS
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Thank you.