Driving Business Outcomes:
Cisco Data Center Innovation and Solutions
Cisco Connect 2014
Riyadh, Saudi Arabia
Frank Palumbo
Senior Vice President
Cisco Global Data Center
@fpalumbo
Cisco Unified Computing System, Cisco UCS, Cisco Invicta, INVICTA, Cisco UCS Invicta, Cisco ACI, Domain Ten, Cisco Nexus, Insieme, and World of Many Clouds are Cisco
trademarks and registered trademarks in the United States and certain other countries.
Agenda
The World of Many Clouds
Cisco Data Center Solutions
Cisco Application Centric Infrastructure (ACI)
Cisco Data Center Case Studies
Today’s IT Is a World of Many Clouds
Hybrid Cloud
Public Cloud Services
Private Cloud
Traditional
Data Center
The Data Center Is the Heart of IT Transformation
Enabled By A Network-Centric Data Center Architecture
HYBRID CLOUD
PUBLIC CLOUD
PRIVATE CLOUD
TRADITIONAL
DATA CENTER
We will continue to innovate and transform
our business to meet the demands of our
customers in Saudi Arabia.
John Chambers, Saudi Gazette, June 2013
Cisco Commitment to Data Center
“
I am very confident in our data center strategy and in our ability to lead in this market.
It is one of our top corporate priorities that will help us drive growth and productivity for
our customers and partners.
John Chambers
Cisco Data Center Solutions
Robust Cisco Unified Data Center Portfolio
Market Share
Operational Efficiencies
Stakeholder Value
Better Outcomes For Your Business
Customer Loyalty
Financial Performance
Employee Retention
Solutions and Services
Business
Applications
Desktop
Virtualization
Application Policy
Infrastructure
Controller (APIC)
Cloud
Computing
Business
Continuity
Big
Data
Data Center and Cloud Management
Cisco
Unified
Data Center Architecture
Prime Data Center
Intelligent
Automation
UCS Director
UCS Central
Network Manager
for Cloud Software, ASICs
Hardware,
UCS Manager
Cisco Unified Data Center Products
Data Center and Cloud Networking
Cisco
Nexus
9000
Cisco
Nexus
7000
Cisco
Nexus
6000
Cisco
Nexus
5000
Cisco
Nexus
3000
Cisco
Cisco
Nexus
Nexus
2000 1000v/ AVS
Unified Computing System
Cisco
Cisco
MDS
MDS
9700/9500 9200/9100
Cisco UCS
Cisco UCS
Invicta Series
ASICs (Application-Specific Integrated Circuits)
Cisco Unified Computing System
Data Center Architecture Unifies Physical, Virtual, and Cloud
Efficient scaling,
simplified management
Convergence
Consistent alignment of policy,
configuration, and workload
Intelligence
Superior IT productivity,
orchestration ready
Automation
Fabric-based x86 computing architecture optimized for virtualization and cloud
Cisco Unified Computing System
Fastest Growing Product in the Market
30,000+
Cisco Unified Computing System
Unique UCS Customers
Fastest Growing Product in the Market
#2 WW market share in x86 blades
$2B+ Data Center Annualized Revenue Run Rate
Top 5 Server Vendor
More than 75% of all Fortune
invested in UCS
500 customers have
3,850+ UCS Channel Partners
90 World-record performance benchmarks to date
Source: IDC Worldwide Quarterly Server Tracker, Q3 2013, December 2013; Cisco Q1FY14 earnings results Data Center Revenue is defined as Cisco UCS and Nexus 1000V
10
Cisco UCS Leads Server Growth
39%
Market
-19%
-6%
$12.7B
$13.2B
3%
-12%
$8.3B
$2.3B
Source: IDC Server Tracker, February 2014, worldwide vendor revenue, all servers. Revenue is cumulative 4 quarters (Q1CY13 – Q4CY13)
$2.2B
-15%
-4%
$1.8B
$49.7B
UCS Innovation Continues at Cisco
Servers
UCS Invicta Series Solid-State Systems
Address new data
velocity and scale
requirements
Integrate application
acceleration into the
computing domain
Next-Generation Unified Computing
Integration of solid-state memory systems into the UCS fabric
Network /
Storage
Access
UCS
Flash
Memory
UCS Converged Infrastructure
FlexPod, Vblock, VSPEX, and more
Hypervisor
Cisco
UCS Director
Compute
Network
End-to-End
Infrastructure
Automation
Storage
Desired Data Center Business Outcomes
Cisco UCS is Changing the Economics of the Data Center
25%
Less
Cost
50%
Improvement
2x Capacity
Deployment
90% Faster
Lower
Infrastructure
Costs
Improved
Disaster
Recovery
Greater
Business
Agility
54% Less
Power and
Cooling Cost
Reduced
Operating
Costs
30%
Greater
Speed
World-Record
Performance
Benchmarks
Cisco Application Centric Infrastructure (ACI)
The Network Is the Information Broker for All Applications
Applications Are Changing
Type
Big data, distributed, mobile
Consumption
Public, private, hybrid cloud
Delivery
Anywhere, anytime, any device
%
78
Source: Cisco Global IT Impact Survey
Network is even more critical to
delivering applications
than a year ago
Cisco ACI Is Transforming Networks
Policy
Infrastructure
Servers
Controller
Cisco
Cisco
UCS
ACI
Open
Virtualization
Ecosystem
Network
Network
2014: ACI Innovations
2009
Service Profile
Policy
Model
Open APIs
and Ecosystem
Application
Service Profile
Network Profile
Policy
Model
Open APIs
and Ecosystem
Next Evolution: Cisco Application Centric Infrastructure
Built for SDN and Beyond
Cisco
Nexus
9000 Series
Application Policy
Infrastructure
Controller
SECURITY
STORAGE
APIC
COMPUTE
APPLICATION
NETWORK
CLOUD
Industry-leading
Ecosystem
Early ACI Implications: CapEx and OpEx
Cisco Driving Industry-leading Total Cost of Ownership (TCO)
ACI Network OpEx
ACI vs. SDN
35% OpEx Savings
With ACI
75% TCO
Savings
• Starting level of automation
• Software-only SDN stops here
• ACI = Apps + Network + Security
$154
$40
OpEx*
CapEx
27%
$100
VM Tax
OpEx
73%
Before ACI
• Open Source, APIs, and
OpenStack
$40
$25 OpEx
$14 Network
$15 Network
Network
Virtualization
+ Merchant
Switches
AppCentric
Cisco
• ACI extends to enterprise and WAN
Cisco Domain TenSM
Framework for IT Transformation
Organization • Governance • Process
Applications
SaaS
Platform
IaaS
PaaS
Abstraction • Virtualization
Infrastructure • Environmentals
Compute
Storage
Network
Automation •
Orchestration
Existing System Integrations
Security • Compliance
Financials
Service
Catalog
Customer
Interface
Cisco Data Center Case Studies
Ministry of Higher Education
Challenge
 Managing Internal IT of MoHE and providing essential IT services for overseas students
 IT becoming mission critical mandating better availability and scalability
 Increased complexity of the IT infrastructure and application in order to meet business growth
 Server virtualization partially solving provisioning challenges
Solution
 DC Hosting at a local KSA SP to expedite facilities and get better reach of WAN and Internet bandwidth
 Cisco-validated architecture for cloud data center
 Cisco Nexus Data Center Fabric
 Cisco Unified Computing System for ultimate manageability and virtualization
 Cisco Intelligent Automation for Cloud delivering comprehensive IaaS automation and governance
 Cisco Advanced Services leading the solution with the Cloud Center of Excellence
Al Hammadi Hospital
“
As a leading provider of healthcare services in the Middle East,
Al Hammadi Hospital is continuously striving to maintain its
leadership position in terms of introduction of latest healthcare
technology solutions to meet the ever growing needs of our
patients as well as our healthcare providers.
Cisco’s and Wipro’s technology solutions will help us deliver a
state-of-the-art network infrastructure to enable us to offer the
very best in healthcare. We are confident that our 90 Million
SAR investment will enable us to stay ahead of the game by
helping is create and deliver three outstanding healthcare
facilities to cater of the health needs of our citizens.
Mohammed Al Hammadi
CEO Al Hammadi Development and Investment Co.
Saudi Gazette, January 30, 2014
”
Key Data Center Considerations
Create
Programmability
Bridge Virtual
and Physical
Automate
and Orchestrate
Increase
Visibility
Automate
Threat Detection
Build Application
Centricity
Your Journey To Improved Business Outcomes
Cisco Delivers a Network-centric Approach
to Data Center Transformation
Simple
Smart
Secure
@fpalumbo