Global Virtual Collaboration
How Cisco Connected Executives
Worldwide for Strategic Meeting
A Cisco on Cisco Case Study: Inside Cisco IT
Cisco_IT_Case_Study © 2009 Cisco Systems, Inc. All rights reserved.
Cisco Public
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Overview
 Challenge
Deliver annual meeting of 3100 Cisco executives worldwide as
a large-scale virtual event
 Solution
Use Cisco collaboration solutions and Web 2.0 technologies to
conduct the virtual event over the Cisco network
 Results
Reduced costs and travel, improved employee productivity, and
increased access to meeting content
 Next Steps
Support virtual access to other major Cisco meetings
Cisco_IT_Case_Study © 2009 Cisco Systems, Inc. All rights reserved.
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Challenge
Deliver a Global Virtual Meeting
 Cisco wanted to reduce costs
in worldwide recession
 Annual Strategic Leadership
Offsite (SLO) meeting involves
Cisco executives worldwide
 Traditionally, SLO was an onsite
meeting held near Cisco HQ
that required expensive travel
for many participants
 Traditional event with many simultaneous
sessions made it difficult for executives to
attend all presentations
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Solution
Cisco Collaboration and Web 2.0
 All sessions delivered over
Cisco network as live broadcasts,
TelePresence meetings, interactive
sessions, or downloadable content
 Cisco TelePresence
 Cisco TV
 Cisco WebEx Meeting Center
 Cisco WebEx Event Center
 Registration system and
virtual meeting environment
from external vendors
 Online chat, instant polls,
user-created videos,
Q&A via messaging
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Solution
Collaborative Event Preparation
 Establish work teams with
members from Cisco IT and
executive communications
departments
 Identify access locations,
methods, and devices
 Verify network capacity and
configuration to support event
performance and minimize
overall network impact
 Prepare rooms at local offices
 Monitor the event with a
central IT support team
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Results
Reduced Costs, Better Experience
 Reduced meeting costs by nearly
75 percent
 Increased employee productivity
and reduced emissions through
avoided travel
 Expanded meeting to three days
and served more participants
 Increased meeting content and
access to live and recorded
sessions
 Supported online interaction
among presenters and
participants
 Minimal support cases
and network impact
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Next Steps
More Virtual Events
 Support virtual access to
other major Cisco internal
and customer meetings
 Examples:
Cisco Live 2009 user conference
offered virtual access to sessions
Cisco Global Sales Meeting served
20,000 participants as a virtual
event with access from Cisco
offices worldwide
Cisco_IT_Case_Study © 2009 Cisco Systems, Inc. All rights reserved.
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To read the entire case study or for additional Cisco IT case studies on a
variety of business solutions, visit Cisco on Cisco: Inside Cisco IT
www.cisco.com/go/ciscoit
Cisco_IT_Case_Study © 2009 Cisco Systems, Inc. All rights reserved.
Cisco Public
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