Revised March 2007
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Introduction
Academic Careers Online
America’s Job Bank
CareerBuilder.com
CASE
Chronicle of Higher Education
Chronicle of Philanthropy
DisabilityWork.com
Diverse Online
Employment Guide
HBCU Connect.com
Higher Ed Jobs
Hispanic Outlook in Higher Education
IMDiversity, Inc.
Indian Country
Inside Higher Ed.
Jobing.com
La Voz Online
Monster.com
Post News Marketplace
Urban Spectrum
VIVA
Westword
Women in Higher Education
Yahoo! Hot Jobs
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Dear Hiring Managers,
Advertising can be a very difficult process. As a hiring manager, it is your goal to reach a target
market to find the best candidate qualified for the position. Additionally, you want to spend as
little as possible and take into account all qualified applicants and support creating a diverse
workforce. This can be a daunting task. HR would like to help you know your options.
Although there are many choices for advertising, HR has collected information on a number of
potential options you may want to consider.
Advertising in print publications has always been commonly utilized for positions at the
University of Denver. The two most utilized publications are the Denver Post/ Rocky Mountain
News, and the Chronicle of Higher Education. Advertisements in print usually have a base price
of around $215.00 then an additional charge either by the word or by the column inch. The
Sunday Job’s section of the Denver Post has developed the reputation of being “the” place to
find available jobs in the Denver Metro Area. The University of Denver usually receives a good
result in posting in the Sunday Section. To hit the Higher Ed market, over 400,000 readers pick
up the Chronicle each week. Chronicle Careers is an excellent place to reach positions specific
to Higher Education. Although print remains the most popular form of advertising open
positions, online ads are starting to increase in value due to the exposure to applicants.
Online advertising has taken off in the last several years and is a great way to reach a large pool
of applicants. As an example, Careerbuilder.com has over 23 million job seekers on their site.
When you place a job on the web, you are reaching a very large amount of applicants for a very
competitive price. However, with so many resumes and so many positions available, searching
can be exhausting for the applicants. When you place a job on the large sites like Monster,
Careerbuilder, or Hotjobs, you are competing with thousands of other companies for the best
talent.
Reaching a specific target market can be accomplished by taking a look at your department and
identifying what the needs are. Our University-wide commitment to diversity can start with
advertising in publications that have a diverse readership. Diverse Issues in Higher Ed and
Hispanic Outlook are excellent resources for universities looking for a more diverse workforce.
There are a number of options for advertisers that can best meet your needs for every search. To
advertise effectively, you should put yourself in the shoes of the applicant you are searching for
and try to find a way to communicate with that person. The answers could be sitting in your
mailbox. Many professional organizations or journals have job sites or bulletins to post
positions.
At the University of Denver, all ads that do not require a membership must go through Human
Resources. If you belong to an association that requires a membership, you must get HR’s
approval on the language of the ad before you post it. Human Resources must ensure the
advertisement is consistent with university policy and legal requirements. Each advertisement is
a representation of the University of Denver and should portray the characteristics of our
branding attributes. Each ad should end with the following, “To apply for this position, please
visit our website at http://www.dujobs.org. The University of Denver is an EEO/AA Employer.”
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There are two ways to request a classified ad. In the process of creating a requisition, you can
attach the request form under documents. You may also visit http://www.du.edu/hr and
download the “Request for Classified Advertising Form.” Once the form is filled out, you may
email to [email protected] or your may send it to the HR Recruiting Specialist directly.
We hope to assist you in making your advertising as effective and easy as possible. Please feel
free to call us or email us at any time for assistance.
Good Luck,
Adam Barnett
University of Denver
HR Recruiting Specialist, Employee Services
[email protected]
303-871-3502
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Description:
Academic Careers Online includes faculty, teacher, research, post doc, adjunct, library,
administrative and senior management positions at (community) colleges, universities, research
institutes, and schools around the world.
Prices:
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Special Offer: We have a "special offer" whereby a job listing is actively posted for up to
three full months for only US$ 225. Three-month job listings are especially attractive when
recruiting for senior administrative posts and in areas with tight job markets, posting
multiple jobs within a job listing, or gearing up early to recruit at professional meetings, or
announcing scholarships.
Standard Listing: Job listings are actively posted for up to one month for a fee of US$ 167.
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The job listing fees include:
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Diversity/Affirmative Action Applicant E-mail Notifications (See description below).
Posting of the job listing on AcademicCareers.com for either one month to up to three
full months.
Maximum exposure: job listings on AcademicCareers.com are accessible for applicants
every day, every month, year round on the World Wide Web.
An Employer Profile with each job listing.
Review for marketability, presentation and clarity, of your job listing by our experienced
Editorial staff.
For each job listing you can select up to four job categories, so it is possible to include
more than one search within a single job listing.
No deadlines or delays: you can post your job whenever you are ready and your job is
immediately visible to applicants.
Access to your Employer Account to manage, add, delete, or modify your Employer
Profile and job listings.
Diversity:
To increase the diversity of your applicant pools we offer Diversity/Affirmative Action
Applicant E-mail Notifications and also a Diversity Package.
ƒ Diversity/Affirmative Action Applicant E-mail Notifications: While other sites often only
list jobs, using push-technology we immediately notify applicants in our database about
your jobs. Being proactive is the best way to enhance the quality and diversity of the
applicants.
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Academic Careers Online Continued
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Diversity package: To increase the diversity of your applicant pools we offer a "diversity
package." A generic & permanent job listing in which the college/university describes its
commitment to diversity, invites minority candidates to review its current faculty & staff
job openings and encourages minority applicants to apply. A web address (URL) will be
included to your college/university web site with your current job openings. The generic
job listings can be placed in 1, 2 or all our job categories for a six-month time period or a
twelve-month time period.
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Description:
All positions are submitted to America’s Job Bank nightly. This is free of charge to
departments.
America's Job Bank (AJB) is the biggest and busiest job market in cyberspace. Job seekers can
post their resume where thousands of employers search every day, search for job openings
automatically, and find their dream job fast. Businesses can post job listings in the nation's
largest online labor exchange, create customized job orders, and search resumes automatically to
find the right people, right now.
Guided by the U.S. Department of Labor's (USDOL) vision for the America's Labor Market
Information System, the CareerOneStop is a collection of electronic tools managed as a federalstate partnership, and operated through grants to New York and Minnesota, in partnership with
the other states and private sector organizations. This powerful suite of Web-based tools includes
AJB, America's Career InfoNet (ACINet) and America's Service Locator (ASL). Each product
offers a unique solution to the increasing demands of today's labor market to meet the specialized
needs of job seekers, businesses, and the workforce development community.
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Description:
CareerBuilder.com puts jobs in front of poised job seekers, wherever they are—at home or at
work—in print and on the Internet.
CareerBuilder.com is the nation’s leading recruitment resource, with presence in more than 130
local newspapers and more than 26 million unique visitors to its newspaper websites each month.
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The largest career advancement site in the US
Attracts Casual Job Seekers
Compelling content keeps users attention
No clutter allows your message to stand out
Wide reach to Internet savvy professionals
Over 16 million unique monthly visitors
More than 400 million page views every month
One of the top 50 publishers online
Delivers a very “Internet-Involved” audience
Prices:
$448
Post your open positions and access 21.7 million candidates! A single Job Posting
is the best and only way to reach the most discreet candidates
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Description:
Post job listings on the only Web site devoted to serving the education advancement community.
Prices:
CASE members: $219; Nonmembers: $270
Diversity:
CASE is committed to the diversification of the educational advancement profession. At a time
when nearly 30 percent of those enrolled at the nation's institutions of higher learning are
students of color, issues of diversity and equity are of paramount importance for the future of
education and educational advancement.
Diversity is an economic imperative. Like niche advertising, niche giving will be the future of
educational philanthropy. As state and federal allocations to education wane, educational
institutions must seek other sources of support for their programs.
Successful advancement offices must employ individuals who can tap the resources of an
increasingly diverse alumni population, which expects approaches and programming to mirror its
culture and values. This is a win-win proposition for both the donor and the institution. When
alumni of color support, for example, the establishment of endowed chairs in ethnic studies or
scholarships for students of color, they enable the university to reallocate dwindling resources to
other areas. At the same time, giving connects these alumni to the institution by empowering
them in the same way that giving has for more established constituency groups.
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Description:
For nearly 40 years, The Chronicle of Higher Education has been the No. 1 professional news
source for the administrators and faculty members who run America's colleges and universities.
Published weekly and updated daily online, The Chronicle covers news and trends in every area
of the operation and management of college campuses. In addition, The Chronicle's Careers
section is the largest job marketplace in higher education, with more than 30,000 jobs posted
each year.
Prices:
DISPLAY ADS
Rate: Approximately $150 per column inch, plus free 30-day posting on
ChronicleCareers.com
As the single best way to attract qualified job candidates, display ads
consistently support your institution's identity. Our most popular and
effective ad type, display ads allow you to maximize your position's
exposure to our huge print and online audiences.
In print, display ads receive preferred placement and are grouped by job
function to help readers find them. You can also include a logo or other
graphics or add color to further spotlight your job announcement.
Two free categories are included; each additional category is an additional fee
LINE ADS
Rate: Approximately $250 plus $1.55 per word
Line ads appear in alphabetical order by keyword at the bottom of
the Careers pages, plus they are posted free for 30 days on
ChronicleCareers.com. Two free categories are included; each
additional category is an additional fee
WEB-ONLY ADS
Rate: Approximately $290
Web-only ads run for 30 days on
ChronicleCareers.com. Two free categories
are included; each additional category is an
additional fee. Web-only ads must be placed online.
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Chronicle Continued
Deadlines:
For print: The Chronicle of Higher Education is published every Friday (excluding the last two
weeks in August and the last two weeks in December). To appear in print in the issue you want,
just submit your ad by the published deadline available at http://careers.chronicle.com
For the Web: All ads submitted via this Web site after 3:00 p.m. Eastern time will appear online
the next business day.
All ads on Chronicle Careers run online for 30 calendar days.
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Description:
As the premier information source for nonprofit organizations, The Chronicle is where you need
to be to recruit top talent. Whether you are conducting your search nationally or locally, The
Chronicle has the audience -- in print and online -- as well as the price, and the recruitmentmarketing options to fit your needs. In print, you will reach more than 130,000 readers with
every issue. Online, our Web site has more than 80,000 unique visitors each month.
Prices:
We offer three choices for announcing your job:
DISPLAY ADS AND CAMERA-READY DISPLAY ADS
A camera-ready display ad is an ad submitted to us as a PDF at
our exact size specifications.
COST: $138 per column inch (based on the size of your ad in
print); includes a 30-day run online at no additional charge.
AUDIENCE: More than 130,000 readers of The Chronicle of
Philanthropy in print and more than 80,000 monthly visitors to
our Web site. A display ad is the best way to reach the entire
Philanthropy Careers audience.
THE BOTTOM LINE: Display ads help you stand out from
the crowd. They mark your organization as an "employer of
choice." In print, you can use color, size, and artwork to
distinguish your announcement. For display ads, we will send
you an advance proof so you can see how it will look. Your ad
can be easily searched by job seekers, either by category, keyword, or state. And when you have
an Employer Profile with us, job seekers will know there's additional information about your
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organization online when they see this icon included in your printed ad:
LINE ADS
COST: $253 plus $1.55 per word; ad runs in print for one issue
and online for 30 days at no additional charge.
AUDIENCE: More than 130,000 readers of The Chronicle in
print, plus more than 80,000 monthly visitors online.
THE BOTTOM LINE: Line ads are an economical way to reach
both Chronicle readers and online job seekers. In print your ad
will appear with other line ads in alphabetical order by keyword along the bottom of the pages.
This format is perfect for brief listings; longer listings may be split over several columns.
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Chronicle of Philanthropy Continued
WEB-ONLY ADS
COST: $253; ad runs online for 30 days; no print.
AUDIENCE: More than 80,000 monthly visitors online.
THE BOTTOM LINE: With a Web-only ad, you'll reach online
job seekers who routinely search Philanthropy Careers. This costconscious option is best for positions that might require Websavvy individuals who may not see the printed Chronicle. We
recommend this option for entry- and mid-level positions, such as
administrative assistants, executive assistants, and coordinator
positions. If you are recruiting for an executive-level position, we highly recommend that you
place the advertisement both in print and online to reach the maximum number of qualified
individuals.
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Description:
DisabilityWORK.com provides an array of individualized services for
employment/rehabilitation service agents and clients, enabling them to
accomplish their mission of placing individuals with disabilities in gainful
employment situations.
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Description:
We are excited to include you in groundbreaking changes for the Black Issues In Higher
Education publication!
When we started Black Issues In Higher Education over 20 years ago, we were challenged with
covering the real issues relevant to African-American higher education professionals. We
recognized then that the success of the publication would depend on appealing to a broad group.
About five years ago, many of you asked for more diverse coverage. We responded with much
broader content. The changes met your needs, and the publication now has a clear leadership
position among all journals of higher education in reaching minority audiences. But times have
changed - and so have we.
Now, we're ready to take the next step…and introduce an enhanced publication retaining the best
of Black Issues In Higher Education and expanding further to include an even broader
audience. We simply call the magazine DIVERSE. As its origins are rooted firmly in the culture
of Black Issues In Higher Education, the publication will certainly grow quickly - strengthening
its position as the primary publication on diversity to reach the higher education community.
We believe this will make a great media buy for both recruitment and product and services
advertising. The advertising opportunities of this multi-cultural, high-income market segment
will provide an extraordinary environment to talk directly to a diverse audience in education.
This is not just a name change…it's a reaffirmation of our commitment to meet the needs of the
entire target audience. A great media buy just got better! Our first edition will include a bonus
circulation that will reach an additional 20,000 higher education professionals. There has
never been a better time to target this unique market segment.
Prices:
Advertising deadline
Deadline for advertising is on Thursday, 21 days prior to issue date. Space reservations must be
received by 5 p.m. EST.
Your organization can benefit from the expanded focus of this important publication.
Ads are set 1, 1-1/2, 2 or 3 columns wide. Non-standard ad sizes are available at the standard
column-inch rate.
Four-color ads must be half-page or larger. Metallic and non-process color inks are not available.
Placement of the ad is at the discretion of the publisher. Spot color is an additional 15%.
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Other advertisement sizes are available.
1/3 PAGES
1/3 Page -Horizontal (J)
7-1/2” x 3”
B/W $1,155
1/3 Page - Island (K)
4-7/8” x 4-3/4”
B/W $1,155
1/3 Page - Block
3-9/16” x 6”
B/W $1,155
1/3 Page - Vertical
2-5/16” x 9-3/4”
B/W $1,155
1/4 PAGES
1/4 Page - Island
3-9/16” x 4-3/4”
B/W $900
1/4 Page - Vertical
2-5/16” x 8”
B/W $900
1/6 PAGES
1/6 Island
3-9/16” x 3”
BW $675
1/6 Vertical
2-5/16” x 4-3/4”
BW $675
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Online Description:
EmploymentGuide.com is the online recruiting solution for employers looking to fill hourly or
non-exempt positions. A partner of the nations's largest and most experienced weekly
employment publication; The Employment Guide, EmploymentGuide.com is the only Internet
recruitment tool uniquely focused on entry level to middle management positions.
Whether you are looking to hire one person or one thousand, EmploymentGuide.com’s job
posting service is for you. Our service has been designed for effectiveness, speed and ease of
use. You can build a posting with our ready-made form or cut and paste a posting that you have
already written. We also allow you to insert your company logo and corporate company
information for each of your postings. We offer a wide array of annual packages. Post a job now
or, for additional information about our postings, complete our information request form.
Text Formatting: Customize each of your job postings using
standard formatting tools. You can use bold, italics,
underlining and bullets to make your posting more appealing.
Enhancements: Bold your title or add icons to your listing! If
you would like to draw more attention to your job listings you
may do so by adding enhancements.
Corporate Snapshot: Insert a corporate header into your job
postings insert your company logo and corporate company
information for each of your postings. You only have to do this once
to appear in all of your job postings.
Print Description:
By choosing The Employment Guide for
your advertising needs, you will enjoy many
features and benefits that will help you to
reach a diversified audience of job seekers.
Weekly Publication: The Employment Guide is readily available throughout the week. Unlike
ads placed in the Sunday paper, your ad has a 7-day shelf life, providing you with the greatest
exposure at the lowest cost available.
Free Distribution: The Employment Guide is available everywhere to everyone. Every week,
job seekers pick up millions of free copies of The Employment Guide at over 170 strategically
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Employment Guide Continued
placed and conveniently located distribution points across their respective city. Your ad will be
seen in The Employment Guide in grocery stores, restaurants, retail stores, schools/colleges,
employment centers, and on the street in our highly visible green boxes.
Targeted Audience: Active job seekers constitute over half our readership while 78% of our
readers pick up The Employment Guide every week. With The Employment Guide working for
you, you will save time and money by reaching interested job seekers.
Display Ads: In The Employment Guide, all ads are display ads and are 75% less expensive
than newspaper display ads. 85% of our readers use The Employment Guide because of our all
display ad format.
Low Cost Advertising: Advertising in The Employment Guide costs less than other recruitment
mediums yet delivers so much more – more distribution, more focus, more service, and more
quality.
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Description:
Welcome to HBCUCareerCenter.com - the Internet's premier recruitment service for employers
looking to hire black college students and graduates. Our website is designed to help you quickly
and efficiently find the ideal candidates for your employment opportunities.
HBCUCONNECT.COM is now one of the most successful recruiting websites on the
internet, boasting over 250,000 unique sessions per month and over 3.5 million page views
per month.
Quality.
You will be reaching a very targeted market of career minded Professional African-Americans.
Focus.
Search our powerful database to find great candidates using any of twelve different search
criteria, highest level of education, college major, U.S. Work Authorization or keywords.
Features.
Search Agents automatically email you when we receive new resumes that match your criteria.
Flexible Metrics.
Our technology keeps track of your job applicants, leads, and advertisement statistics. We can
deliver the information you need to keep your job ads and opportunities attracting the right
candidates!
Our Audience
HBCUCONNECT.COM is now one of the most successful recruiting websites on the
internet, where employers recruit from our pool of talented Students & Graduates from
Historically Black College & Universities.
Gender
Top Majors
·Female: 68%
·Education
·Male: 32%
·Business Administration
·Biology/PreMed/Nursing
Resume Pool Diversity
·Graduates: 42%
·Accounting
·Post Graduates: 19%
·Marketing
·Current Students: 39%
·Computers Science
·Engineering
Website Statistics
Top Schools
·Online Since 1999
·Hampton University
·280,000+ Members
·Howard University
·3.5+ Million Monthly Page Views
·North Carolina A&T
·7,500+ Daily Sessions
·Florida A&M
·Average Visit 7 Minutes
·Tuskegee Univ.
·Jackson State Univ.
·Morehouse College
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Description:
HigherEdJobs.com was founded in 1996 to list open positions at colleges and universities.
Today, HigherEdJobs.com has one of the largest job databases focused exclusively on college
and university positions. While some employment web sites list open positions in every industry,
HigherEdJobs.com concentrates on open positions in higher education. Our goal is to provide a
recruitment tool that adds value to the job seeker and recruiter by providing cost-effective,
innovative, useful, and timely services in all areas of the site.
The growth of HigherEdJobs.com over the years has established it as an industry leader. Now,
over 1,098,910 faculty and staff visit HigherEdJobs.com each month. We currently list 8,737
open positions from 1,301 colleges and universities.
HigherEdJobs.com was carefully designed to help job seekers and job posters in higher
education find each other. So, whether you are looking for a position in higher education or need
to advertise an opening, we welcome you to HigherEdJobs.com.
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Targeted to higher education job seekers.
Increase your exposure to top candidates for low cost.
Visited 1,098,910 times last month.
Unlimited space to list your entire ad.
Prices:
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Approximately $170 for up to 60 days
Unlimited text
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Description:
The Hispanic Outlook in Higher Education is published 25 times a year. The sole Hispanic
journal on today’s college campus which reaches a broad cultural audience of educators,
administrators, students, student service and community-based organizations and corporations.
Each edition brings forth the significance of communication in academic circles, the importance
of positive learning experiences, the contributions of both Hispanic and non-Hispanic role
models, and constructive observations on policies and procedures in academia. Working with an
editorial board made up of accomplished academic professionals, HO presents progressive
feature articles which provide constructive discussion of issues confronted by Hispanics on the
college campuses and in private industry.
READERSHIP
HO’s readership is primarily composed of progressive decision-makers in academia and in
public and private sectors. As educators and administrators, they represent higher education’s
most dynamic thinkers. As executives in public or private enterprise, they signify a broadening
interest and desire to diversify the workplace. As counselors and professionals in communitybased organizations, they are influential advisors to students on career development and other
areas of service. HO’s readers value multiculturalism and its significance in a global economy.
The publication’s distributed circulation is 28,000. In addition to the primary circulation, HO is
distributed at major educational meetings and conferences and is mailed to community-based
groups and other targeted readers.
Prices:
$325—up to 500 words for four weeks
All print ads are also included on our Web site for 6 weeks free of charge.
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Description:
IMDiversity.com was conceived by THE BLACK COLLEGIAN Magazine, which has provided
African-American college students with valuable information on career and job opportunities
since 1970.
IMDiversity.com is dedicated to providing career and self-development information to all
minorities, specifically African Americans, Asian Americans, Hispanic Americans, Native
Americans and women.
The goal of IMDiversity.com is to provide you with access to the largest database of equal
opportunity employers committed to workplace diversity.
Helping Employers Make Their Workplace As Diverse As The Real World
If you want to recruit a more racially diverse workplace, you've come to the right place.
IMDiversity, Inc. offers you the unique opportunity to reach African Americans, Asian
Americans, Hispanic Americans, Native Americans and Women with an informational and
educational campaign while advertising your job opportunities.
We've already established a great deal of trust and loyalty within the minority community. This
loyalty and this trust allow us to remain the vital link between progressive employers and
multicultural job seekers.
Serving Job Seekers and Employers Since 1970
Our over 35 years of experience in the field is more than just a number. It represents the time and
effort we've invested in understanding the needs, concerns and desires of underrepresented
minorities. The trust and loyalty earned did not happen overnight. IMDiversity, Inc. has earned
this trust and loyalty by showing we recognize and appreciate our unique needs, interests and
concerns.
We started on campus in 1970 with THE BLACK COLLEGIAN Magazine, when employers
were first starting to build minority recruiting programs and affirmative actions plans in response
to federal legislation. Since then, we've expanded our connection to our audience through the
Internet, first with www.blackcollegian.com, the leading career site for students of color, and
then with IMDiversity.com, the companion site for experienced multicultural professionals.
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IMDiversity, Inc. Continued
We are More Concerned with Reaching the People Who Count Than Counting the People
We Reach
When you post jobs or advertise with IMDiversity, Inc., you can target African Americans,
Asian Americans, Hispanic Americans, Native Americans and Women, at the same time, all on
one site. You'll also get something else—the strong IMDiversity, Inc. brand, a brand that has
grown to be an integral part of the multicultural community for over 35 years.
And when you build on the IMDiversity, Inc. brand, you'll be able to establish your own brand
awareness and loyalty among our audience. This is an audience that's made up of the talented
professionals you need to reach to build a more racially-diverse and gender-diverse workforce.
Over the years, we've watched employers who maintained high visibility through advertising
achieve success in attracting and hiring top talent. Employer branding resonates with our
audience. They respond with loyalty to employers who have demonstrated their commitment to
workplace diversity.
IMDiversity.com editors produce compelling content that brings readers back again and again.
This ensures that your efforts as an equal-opportunity employer are continually reinforced and
recognized.
What We Can Offer You
We've made it both easy and economical to meet your diversity-recruiting needs by offering a
range of advertising options.
From single job postings, job posting packages, and specific vehicles such as banner and button
advertising, to Employer Profiles and the annual Employer Membership that offer unlimited job
postings, preferential rates and powerful recruiter resources, we've got the options to fit your
needs.
IMDiversity.com offers you:
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The opportunity to target open positions to multicultural professionals
The chance to reach all under-represented multicultural groups on one site
Virtual villages edited especially for African Americans, Asian Americans, Hispanic
Americans, Native Americans and Women
The flexibility to change/update jobs and your Employer Profile quickly and easily
The opportunity to build brand awareness and goodwill among diverse audiences
The chance to increase applicant flow from diverse candidates
The opportunity to demonstrate your commitment to workplace diversity
An innovative and cost-effective way to recruit
Prices:
$230 for 90 days
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Description:
Since 1981, Indian Country Today has been a persuasive voice in American Indian journalism,
leading the way with accurate and timely reporting, incisive analysis and pointed commentary.
Indian Country Today publishes more original journalistic content on American Indian issues
than any other news source.
Our success is due to the professionalism and dedication of our staff journalists based in key
regional locations across North America. Whether sounding an alarm from the corridors of the
U.S. Capitol in Washington, D.C., or conveying the pounding energy of a Southern plains pow
wow, Indian Country Today's gifted news team finds the essence of what's happening in Indian
country and carries it faithfully to our readers.
In 1998, Four Directions Media, Inc., owned and operated by the Oneida Nation of New York,
purchased Indian Country Today and established corporate headquarters in New York State. As
we enter our third decade of reporting, we have added the viewpoints of correspondents, guest
columnists and photographers to our established journalistic core.
Our subscribers in North America and abroad, including most Tribal leaders, U.S. senators and
representatives, officials in the Bureau of Indian Affairs, lawyers, educators, students, business
professionals, and local and state politicians, rely on Indian Country Today for a American
Indian perspective of unparalleled clarity, consistency, credibility, and focus.
In order to better serve the needs of our readers, we have expanded our editorial offerings, and
now publish:
1. The weekly newspaper, with rotating special feature sections on Healthy Living,
Education, and Campaign 2004.
2. Quarterly magazines, each dedicated to a specific topic: Pow Wow, Tourism &
Gaming, Education and Business.
3. indiancountry.com Web site--with the highest visitor traffic of any Native Web site--it
is an important resource for time-sensitive news. It is also home to the most definitive
archive of national American Indian news and perspective.
Connecting Nations-Connecting people-Connecting you. Get a fresh perspective on the Native
American experience. Join the thousands of people who already subscribe to Indian Country
Today. It will open your mind and energize your world.
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Description:
We’re currently logging 300,000+ individual readers a month, with about 23,000 signed up to
receive our daily news update e-mail.
We have great diversity of readers comprising faculty, administrators, and senior executives.
About 25% of our readers are members of underrepresented minorities, and just over half are
women.
And most important, our readers visit Inside Higher Ed regularly whether they’re on the job hunt
or not—and we make sure that job information appears on every page of the site, allowing you to
connect with great candidates who might not be looking.
Prices:
We have well priced 30-, 60-, and 90-day job postings.
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Description:
Our company was founded by a human resources professional who believes passionately that HR
is the driving force behind the success of every business and that finding and keeping great talent
is the key to that success. From this passion was born Jobing.com, a product whose goal is to
help HR professionals quickly find the right people to make their companies grow. We've been
in your shoes and we understand your needs. At Jobing.com we don't look at our clients as
"classified advertisers" - instead we look to understand how we can
help you recruit better quality candidates. If you want news, sports
or weather - we can't help you. If you want to find great local job
seekers - then you've found the right place.
Post your jobs and find great local candidates today with
Jobing.com, Denver's leading locally focused employment website.
Each day thousands of qualified local job seekers visit Jobing.com
to learn about great local jobs just like yours! Job postings on
Jobing.com have helped hundreds of local companies recruit and
hire great local candidates at a great ROI.
Features:
• Virtually unlimited ad content
Use your ad space to tell your company's story, sell the candidate on your opportunity,
describe benefits, etc.
• Basic Company Profile
Your job posting includes a basic company profile to help
you with your branding efforts. The profile includes your
company logo, your contact information and a link to your
own corporate website. Advanced and Enhanced Profiles are
also available. Call us today to maximize your marketing
potential online.
• Targetability
Jobing.com allows you post your job in up to 3 industry
classifications, enabling you to target specific site users
according to their professional interests.
• EEO Tracking
Jobing.com employs a confidential system designed to gather data for EEOC reporting.
Site visitors are asked to voluntarily supply EEO data when they complete online profiles.
EEO reports can be generated based on the responses to this information.
Prices:
ƒ
ƒ
28 days for approximately $345
Include your company logo at no additional charge
26
Description:
La Voz Weekly gives you MORE!
Place your classified ad at a time convenient for you using our easy, secure online interface.
Your ad gets TOTAL exposure...the power of print AND the immediacy of the internet!
Your ad will be published on our high- traffic website just as it will appear in the printed
version of our newspaper!
27
Description:
Two weeks may not seem like a long time when you're on vacation, but it can seem like an
eternity when you're trying to fill a key position. What would it mean to you if you could reduce
your time to hire by two weeks? Monster's job posting solutions have been shown to save our
customers just that over traditional recruitment methods. Just think of the difference two weeks
can make in cutting costs and stress and in getting your new employees settled in and making
contributions.
Monsters TargetReach Job Posting put your job postings in front of qualified candidates almost
instantly. When used in combination with our listing enhancements and distribution solutions,
you have access to the most powerful and far reaching recruiting solution available online. Not
only will you fill your openings faster, but you'll also fill them with the best candidates in the
market.
These tools help ensure you fill each position with the right person the first time, saving your
company money, saving you time, and delivering quality results.
TargetReach Job Postings - Fast, Effective and Affordable
It's fast, it's easy and you'll be able to receive resumes from top candidates minutes after you post
your opening. Whether you are a small local business or a worldwide enterprise, you can trust
Monster to deliver high quality results every time.
Our job posting solution allows you to take control of the process and target candidates using
category and qualification criteria such as work authorization, location, education and career
level. Screen out the people who don't match - so you can focus on those who do. No newspaper
can do that. And Monster's TargetReach Job Postings cost a fraction of what you've been paying
for ads in major metropolitan newspapers.
Save time and money
The traditional method of finding top candidates - putting an expensive ad in the newspaper -- is
a costly, time-consuming and often ineffective process. It can take weeks to get initial results,
none of which you have control over. Who knows if the right candidates will see your ad?
Today, with 98 percent of job seekers using the Internet, Monster's solution saves you money
and time, while virtually ensuring that the best candidates will see your TaregetReach job
postings. And it's available when you need it - 24 hours a day, seven days a week.
With TargetReach Job Postings, you can:
• Save time. Leverage the Monster One-Click Ad Writer to produce professional job ads.
This standard tool features more than 2,000 pre-written job descriptions which you can
customize for your particular requirements, store online, and re-use. Just think of the time
that will save
28
Monster Continued
• Save money. A Monster 60-day TargetReach job posting costs a fraction of what most
local newspapers charge for just one day. More time online means more candidates have
the opportunity to find your opening
• Increase your reach. Monster has more than 25 million unique visitors every month,
more than any newspaper could ever reach and more candidate than any other site
• Target quality candidates. TargetReach Job Posting provides you almost unlimited space
to describe your openings and working environment, so you can tell the full story and get
resumes from the right candidates
• Track your compliance. With automated collection and reporting of Equal Employment
Opportunity and Affirmative Action plans, TargetReach Job Postings will support your
compliance with current federal regulations
Job Posting Enhancements
These value added features are designed by Monster to make your job postings stand out from
the rest to get maximum attention, and help you get maximum results. By integrating these
options with your TargetReach Job Posting, you will attract quality candidates, reduce your timeto-hire and overall recruitment costs, and increases your productivity.
Job Bolding
When you want to make your postings stand out in the list, bolding them does the job. Your job
listing name and location will be bolded in the list of results on all job searches, grabbing the eye
and attention of your target candidates and generating more results.
Enhanced Job Branding
Brand your company’s listings with custom Enhanced Job Branding. Select the best option for
your company — either Monster pre-designed templates or ones we custom design specifically
for you. Through color, graphics, phots and more, your postings will be infused with your
company branding to attract the best quality candidates.
29
Monster Continued
Job Profile and Profile Plus
Proudly tell job seekers about your company and what a great place it is to work. With Job
Profile, you have the opportunity to include a company profile with your listing and be added to
the Monster employer list for candidates to find you and your openings faster. With Profile Plus,
you can take the profile one step further by including your company logo and a link to your
corporate website.
Prices:
$455
DID YOU KNOW?
The average cost-per-hire for Internet recruiting is $377 versus $3,295 for newspaper ads.
30
Description:
The Post-News Marketplace combines the power of Colorado's largest newspapers with today's
technology. When you place your ad in the Post-News Marketplace, it can appear in the Rocky
Mountain News, the Denver Post and online at Colorado's most robust shopping site:
PostNewsMarketplace.com.
Plus, you can enhance your ad online by adding up to six pictures and expanded text to the
online version of your ad.
Prices:
Basic Online Posting—
Approximately $230
Online only
14 day posting
1 Position
Unlimited text
Online Plus Package—
Approximately $300
Online only
30 day posting
1 Position
Unlimited Text
Ability to receive resume
responses via email
Priority Positioning in
Search results
Best Value Package—
Approximately $415
Online only
30 day posting
1 Position
Unlimited Text
Company Profile
Featured Employer
Featured Job
Ability to receive resume
responses via email
Priority Positioning in
Search results
Deadlines:
(For placing or canceling Internet Ads)
To have an ad start Sunday and/or Monday:
Deadline is Friday, 3 p.m.
To have an ad start Tuesday through Friday:
Deadline is 9 a.m. the previous day
To have an ad start Saturday:
Deadline is Friday, 8 a.m.
Holidays have earlier deadlines.
31
WHY THE URBAN SPECTRUM?
Because...
advertising to today's multi-cultural markets requires a marketing
strategy designed exclusively for the multi-cultural consumer. We
provide solutions to your important business goals by
•
•
Selling your goods and service to our growing markets and
Reaching new customers for you.
The Urban Spectrum has proved to be an effective advertising
vehicle. We target and reach prospective customers with messages
that tell them about your businesses, activities, products and
services, and the benefits of doing business with you.
Barriers to multi-cultural development are coming down. Ethnic
populations, standard of living, and purchasing power are growing in
absolute terms. If you don't already know, find out what the Urban
Spectrum can do for you. Use the Urban Spectrum, Colorado's
premier community-based, multi-cultural newspaper, to build your
business and meet the growing demands of ethnic consumers.
The Urban Spectrum is a free, monthly publication dedicated to
Denver's multi-cultural interests. Our distribution of 25,000 papers
attracts 60,000 readers every month. Our newest demographic
survey indicates that Urban Spectrum readers are predominately
African American and Latino American adults with annual household
incomes over $38,000.
The Urban Spectrum's high-quality and thought-provoking format
has made the paper the most consistently sought after ethnic
publication in the state — therefore one of the most effective for its
advertisers. In addition to our regular format, the Urban Spectrum
features promotions and contests to keep reader interest strong and
to add value to your advertising dollars. Additionally, our advertisers
benefit from our high visibility and acceptance from the general
public. The amount of time and energy we spend in community
involvement and sponsoring community events pays off for
everybody associated with the Urban Spectrum.
When you advertise your business, you will attract the attention of a
diverse and monied population and gain the opportunity to tap into
32
a new segment of customers. How? By advertising to the ethnic
community in Colorado's #1 multi-cultural publication...
...the Urban Spectrum.
ADVERTISING RATES & SPECIFICATIONS
Effective January, 2006
AD SIZES:
A. Full Page .……………………………… 9 1/2 by 11 3/4"
column)
(4
B. Junior Page …………………………… 7" by 8 3/4"
column)
(3
C. Half Page – Horizontal ………………. 9 1/2" by 5 3/4"
(4 column)
D. Half Page -- Vertical ………….…… 4 5/8" by 11 3/4"
(2 column)
E. Quarter Page …………………..……… 4 5/8" by 5 3/4"
(2 column)
F. Eighth Page – Horizontal……………
(2 column)
G. Eighth Page -- Vertical ………..………
(1column)
4 5/8" by 2 3/4"
2 1/4" by 5 3/4"
H. Sixteenth Page……………….….…… 2 1/4" by 2 3/4"
(1column)
OPEN COLUMN INCH NET RATE: $46
DISPLAY ADVERTISING
DEADLINE INFORMATION: Because of publishing monthly,
reservation for display ads are normally 10-15 days before the
1st day of the issue/month published. Materials are normally due
5-10 days before the 1st day of the issue/month published.
THESE DEADLINES VARY EACH MONTH. To send ads
electronically or for more information, call 303-292-6446 or
e-mail at [email protected] or [email protected].
CLASSIFIED ADVERTISING
Classified advertising rates are $46 per column inch. They may
be mailed to P.O. Box 31001, Aurora, CO 80041; mailed or hand
33
delivered to 2499 Washington Street, Denver, CO 80205; faxed
to 303-292-6543; or e-mailed to [email protected] or
[email protected].
For more information, call 303-292-6446 or e-mail at
[email protected] or [email protected].
DISPLAY ADVERTISING NET RATES
quote)
1X
3X
Full Page
$ 2,162 $ 2,097
Junior Page
1,207
1,171
Half Page
1,058
1,026
Quarter Page
529
513
Eighth page
265
257
Sixteenth Page 127
123
(For color rates, call for a
6X
$ 2,032
1,135
995
497
249
119
8X
$ 1,989
1,110
973
487
244
117
12X
$ 1,902
1,062
931
466
233
112
34
35
Description:
Back in 1977, Denver was booming. Thousands of Baby Boomers were fleeing the coasts, lured
to Colorado by the climate, the scenery, the promise of endlessly flowing Coors. But with the
deluge came a dilemma: so many young, active people--and so little to read that told them what
was happening in their increasingly dynamic city. That's why Westword was born.
Today, Denver is again booming. Those Seventies pioneers have stayed, rehabbing inner-city
neighborhoods or moving to the suburbs while moving up in their careers. One thing, however,
remains constant: They still rely on Westword to give them the straight story every week. And
now another generation is flooding the city, young adults lured by the climate, the scenery, the
country's highest concentration of microbreweries. Westword captures the city for this group,
too.
Since its purchase by New Times in 1983, Westword has grown into one of the
largest alternative weeklies in the country--even though Denver is a major
battlefield in a daily newspaper war. Every week, the new edition is eagerly
snatched up in college classrooms, coffeehouses, corporate offices and at the
State Capitol by faithful readers who appreciate hard-hitting, award-winning
journalism.
Prices:
Advertisements are free through Westword.com
36
Description:
Women in Higher Education is a monthly practitioner’s news journal, designed to help smart
women on campus get wise about how gender affects their being successful in the maledominated world of higher education. Its goals are to enlighten, encourage, empower and enrage
women on campus. By sharing problems and solutions, women can learn to talk back, refuse to
accept blame and quit taking guff from people who are less enlightened.
Now in our 14th year, Women in Higher Education is THE ONLY MONTHLY news journal to
help you reach the thousands of talented women leaders on campuses all over the USA, Canada
and worldwide on the internet.
Prices:
Size
Horizontal by vertical
1/6 page
1/4 page
1/3 page
1/3 page
1/2 page
1/2 page
2/3 page
Full page
3
3
3
6
3
6
4
6
1/4”
1/4”
1/4”
3/4”
1/4”
3/4”
3/8”
3/4”
x
x
x
x
x
x
x
x
3 1/4”
4 3/4”
6” (vertical)
3 1/4” (horizontal)
9 3/4” (vertical)
4 3/4” (horizontal)
9 3/4”
9 3/4”
Prices NET include
web
$ 475.00
$ 575.00
$ 675.00
$ 675.00
$ 825.00
$ 825.00
$ 925.00
$1,425.00
Monday
Tuesday
Friday
Friday
Wednesday
Friday
Monday
Thursday
Thursday
Friday
March 20, 2006
April 18, 2006
May 19, 2006
June 16, 2006
July 19, 2006
August 18, 2006
September 18, 2006
October 19, 2006
November 16, 2006
December 15, 2006
Deadlines:
April 1, 2006
May 1, 2006
June 1, 2006
July 1, 2006
August 1, 2006
September 1, 2006
October 1, 2006
November 1, 2006
December 1, 2006
January 1, 2007
37
Description:
1. Post anytime - no more deadlines or waiting
• Ads appear on HotJobs within one business day.
2. More space to create detailed and attractive ads.
• Go beyond a few lines to describe your job and attract the right candidates.
• Control the way your ad looks - from formatting paragraphs and text to adding links and
color - at no additional charge!
3. Reach a large audience of job seekers online.
• 8 million unique monthly visitors at HotJobs.
• 100 million+ passive job seekers across Yahoo!
4. Receive responses any way you choose.
• View, print and manage responses online with HotJobs, and avoid overflowing inboxes.
• Use the method most convenient for you - the Web, email, fax, telephone, or mail.
HotJobs doesn't constrain you to a few words or lines, so you can say more about your job and
company to attract the right candidates.
Your job description can contain up to 32,000 characters (approximately two pages). However, if
it contains formatted text, HTML tags which create the formatting will count toward the total
character count. (Example: Bolded text will contain <B> tags.)
38
Sample Job Ads
Job seekers have several ways to find a job listing. They can search by keywords, category,
location, experience level, company type or any combination of these criteria. Some also choose
to receive search results matching their criteria by email.
Prices:
Approximately $340
39