Chapter
Instructor’s Manual
1
Understanding Business Models
Key
Learning Objectives for Chapter 1:
Understand the concept of a business model
Learn how to analyze the three components of a business model –
strategy, capabilities, and value – through a business model audit
Understand the different ways that business models can evolve and
recognize potential drivers of business model evolution
Applegate, L.M., Austin, R.D, and Soule, D.L., Corporate Information Strategy and Management, 8th edition, Burr Ridge, IL: McGraw-Hill/Irwin, 2009
Chapter 1: Understanding Business Models
Business Model Framework and Definition
Applegate, L.M., Austin, R.D., and Soule, D.L., Corporate Information Strategy and Management, 8th edition, Burr Ridge, IL: McGraw-Hill/Irwin, 2009
Chapter 1: Understanding Business Models
Analyzing Business Model Linkages
Applegate, L.M., Austin, R.D., and Soule, D.L., Corporate Information Strategy and Management, 8th edition, Burr Ridge, IL: McGraw-Hill/Irwin, 2009
Chapter 1: Understanding Business Models
Using the DuPont Formula to Deconstruct ROE
Applegate, L.M., Austin, R.D., and Soule, D.L., Corporate Information Strategy and Management, 8th edition, Burr Ridge, IL: McGraw-Hill/Irwin, 2009
Chapter 1: Understanding Business Models
Evolving the Amazon.com Business Model (1995-2000)
Applegate, L.M., Austin, R.D., and Soule, D.L., Corporate Information Strategy and Management, 8th edition, Burr Ridge, IL: McGraw-Hill/Irwin, 2009
Chapter 1: Understanding Business Models
Assessing the Impact of IT on Business Model Alignment
Applegate, L.M., Austin, R.D., and Soule, D.L., Corporate Information Strategy and Management, 8th edition, Burr Ridge, IL: McGraw-Hill/Irwin, 2009
Chapter 1: Understanding Business Models
Impact of IT on Industry Structure and Relationships
Applegate, L.M., Austin, R.D., and Soule, D.L., Corporate Information Strategy and Management, 8th edition, Burr Ridge, IL: McGraw-Hill/Irwin, 2009