February 24, 2012
MEMORANDUM
TO:
The External Affairs Committee:
A. Macdonald Caputo, Chair
Hunter E. Craig
Allison Cryor DiNardo
Marvin W. Gilliam Jr.
Robert D. Hardie
Mark J. Kington
John L. Nau III
Timothy B. Robertson
Edward D. Miller, M.D., Ex Officio
Helen E. Dragas, Ex Officio
Jeffrey C. Walker, Consulting Member
Gweneth L. West, Consulting Member
and
The Remaining Members of the Board:
The Hon. Alan A. Diamonstein
W. Heywood Fralin
Glynn D. Key
Randal J. Kirk
Stephen P. Long, M.D.
George Keith Martin
Vincent J. Mastracco Jr.
Jonathan B. Overdevest
FROM:
Susan G. Harris
RE:
Minutes of the Meeting of the External Affairs
Committee on Friday, February 24, 2012
The External Affairs Committee of the Board of Visitors of
the University of Virginia met, in Open Session, at 9:00 a.m.,
Friday, February 24, 2012, in the Board Room of the Rotunda; A.
Macdonald Caputo, Chair, presided.
External Affairs Committee
-
February 24, 2012
2.
Present were Hunter E. Craig, Ms. Allison Cryor DiNardo,
Marvin W. Gilliam Jr., Robert D. Hardie, Mark J. Kington, John
L. Nau III, Timothy B. Robertson, Edward D. Miller, M.D., and
Ms. Helen E. Dragas, Rector.
Ms. Gweneth L. West, a consulting member, was present as
well.
Present also were the Honorable Alan A. Diamonstein, W.
Heywood Fralin, Ms. Glynn D. Key, Stephen P. Long, M.D., George
Keith Martin, Vincent J. Mastracco Jr., and Jonathan B.
Overdevest.
Also present were Ms. Teresa A. Sullivan, Michael Strine,
John D. Simon, Ms. Susan G. Harris, Paul J. Forch, Ms. Susan A.
Carkeek, James L. Hilton, Ms. Patricia M. Lampkin, Marcus L.
Martin, M.D., Simeon E. Ewing, Ms. Yoke San L. Reynolds, Ms.
Colette Sheehy, Thomas C. Skalak, Robert D. Sweeney, Ms. Alison
E. Traub, C. Thomas Faulders III, and Ms. Debra D. Rinker.
WTJU Annual Report
Mr. Caputo said Mr. Walker was not available to report on
the Council of Foundations. He introduced Mr. Robert D.
Sweeney, Senior Vice President for Development and Public
Affairs, to present the WTJU Annual Report, which is attached to
these minutes. Mr. Sweeney said with a new General Manager,
there have been significant strides in programming,
listenership, and fundraising. Listenership is up over 16% this
year, and it is now an all-student news room. They have
successfully renewed their broadcasting license through October
2019.
On motion, the committee adopted the following resolution
and recommended it to the full Board for approval:
APPROVAL OF THE 2010-2011 WTJU ANNUAL REPORT
RESOLVED, WTJU’s 2010-2011 Annual Report is approved, as
recommended by the President and the Senior Vice President for
Development and Public Affairs.
- - - - - - - - - Vice President’s Remarks
Council of Foundations: Mr. Sweeney gave a brief summary of
Council of Foundations activities, in Mr. Walker’s absence. He
said they have addressed some macro issues in higher education,
External Affairs Committee
-
February 24, 2012
3.
including the budget process. He said Mr. Skalak has been
talking about collaboration among the schools, and they are now
linking philanthropy to the program aspirations. Development
benchmarks, which are elegant in their simplicity, were
presented to the Council.
Engagement: Mr. Sweeney described some of the programs
administered by the Office of Engagement: Alumni Education,
Cavalier Travels, UVaClubs, UVaFamilies, and the Engagement
Community of University professionals. He said the Chick-fil-A
Bowl pregame events were well-attended, including the more
intellectual sessions. The Summer on the Lawn program is now
organized by the Office of Engagement. The alumni and parent
engagement efforts have won several awards from the Council for
Advancement and Support of Education (CASE).
Mr. Sweeney mentioned the successful Commonwealth of
Virginia Campaign, a state program to raise funds for nonprofit
charitable organizations, which raised 30% of their statewide
total from University of Virginia employees.
Philanthropic Cash Flow: Philanthropic cash flow measures
actual gifts received. Mr. Sweeney said through December 31,
2011, cash flow stood at $140 million, an increase of nearly 14%
over the same period in fiscal year 2011. Annual gifts are $25
million from nearly 33,000 donors, an overall increase of 6.5%
in number of donors over the previous year.
With respect to the Capital Campaign, December was a
remarkable month, raising $86.5 million. The vast majority of
giving is from individuals, primarily alumni as well as parents
and friends. Mr. Sweeney reviewed the history of giving to the
Campaign. As of January 1, 2012, $2.6 billion had been raised
out of the $3 billion goal. The economic downturn caused the
Campaign to go off course, but there is a logical view that the
strategy and performance were not wildly off. The University
needs one very large gift to finish the Campaign in a relatively
timely fashion.
Mr. Sweeney reviewed the University’s fundraising
performance in comparison with select public universities and
select aspirational peers. The endowment performance has been
extraordinary and has had the biggest impact on the increase in
endowment. He said this is attributed to UVIMCO and not
Development. Cash flow last year trails the publics and
privates, but adjusting for size shows that the University
outdistances its public university cohort. Parent and nonalumni
friend giving has been very good; the weakest area is in
External Affairs Committee
-
February 24, 2012
4.
corporate support. Alumni participation is at the mid-point of
the private university cohort in terms of percentage of
participation. In order to increase participation by 1
percentage point, 5,000 new donors must be generated each year.
Mr. Sweeney said the University has led all publics and privates
in the average size of future support gifts. The University
leads the way in average donation in Athletics and is fourth in
total dollars.
Mr. Hardie commented that he receives many solicitations
from the University; coordination of the solicitations so that
he is not receiving so many would be better.
Mr. Sweeney said the University will be celebrating the
bicentennial in 2019, which will be a huge opportunity.
The Chair concluded the meeting by complimenting Gordon
Rainey, Everette Doffremyre, and Jeff Walker in John Nau’s
footsteps, for their efforts. He said Development is working on
some initiatives to address Mr. Hardie’s concern about
solicitations. He adjourned the meeting at 9:50 a.m.
SGH:lah
These minutes have been posted to the University of Virginia
Board of Visitors website.
http://www.virginia.edu/bov/externalminutes.html
ATTACHMENT
Outside WTJU at Lambeth Commons, 2011
WTJU 2010-11
ANNUAL REPORT
To the Rector and Visitors
The University of Virginia
1|WTJU Annual Report FY2011
TABLE OF CONTENTS
Chapter
Page
Mission Statement ..........................................................................................................3
2010-11 Areas of Focus
Improving Station Finances ................................................................................4
Increasing Station Listenership ..........................................................................4
Increasing Student Involvement ........................................................................5
Navigating a Staff Transition ..............................................................................5
FCC Broadcast License Renewal .........................................................................6
Personnel: Staff & Volunteers ........................................................................................7
Programming ..................................................................................................................9
Upcoming Challenges and Conclusion ..........................................................................12
Appendices
Operating Budget/Financial Report, Exhibit 1 ..............................................................13
Underwriting Commitments, Exhibit 2 .........................................................................15
2|WTJU Annual Report FY2011
WTJU-FM Mission Statement
WTJU-FM is a noncommercial educational radio station licensed by the Federal Communications Commission (FCC)
to the Rector and Board of Visitors of the University of Virginia. WTJU’s objectives are to:
●
Present original, rich and diverse programming of music and other forms of expression free from the direct
constraints of commercial interests, reflecting the broadest educational goals of the University;
●
Provide the University and surrounding communities with a significant alternative to other
broadcast media within the station's service area;
●
Provide educational, entertaining music and public affairs programming and information on issues
and events of interest to the community;
●
Serve as a communications link between the University and surrounding communities, bringing the
resources of the University to its neighbors, providing opportunities for participation in the creation of
programming and the experience of broadcasting and fostering closer contact among different groups; and
●
Archive selected recorded material acquired or produced by WTJU.
3|WTJU Annual Report FY2011
2010-11 Areas of Focus
Improving Station Finances
For FY2011, WTJU budgeted $350,500 in
both revenue and expenses.
Actual revenue for the fiscal year was
$430,450 – approximately $80,000 more
than budgeted thanks to strong performance
during all of WTJU’s pledge drives. Actual
expenses were $306,733, well under budget.
Thus, WTJU saw a net surplus of
$123,717 for the 2010-11 fiscal year,
bringing WTJU’s cash balance up to
$159,044, as of the close of FY2011.
WTJU’s 2010-2011 Budget vs. Actuals report
is included in Exhibit 1 (page 13).
WTJU Revenue vs Expenses, FY2010-11
Increasing Station Listenership
According to the Fall 2010 Arbitron listenership data, approximately 10,200 individuals tuned in to WTJU every
week during the period of this report. That’s up from approximately 8,600 in FY2009-10 and 7,400 in FY2008-9.
(These figures are only for terrestrial FM listeners, and do not include online listeners.)
WTJU’s listeners show a strong loyalty to the station, with
the average listener tuning in more hours per week than
to other Charlottesville non-commercial stations. As a
result, WTJU’s average listenership at any given time is
comparable to similarly situated non-commercial radio
stations in the Charlottesville market.
Unfortunately, Arbitron, Inc. announced in 2011 that it
would no longer be gathering listenership data for the
Charlottesville market due to lack of demand from their
commercial radio clients.
WTJU listeners per week
4|WTJU Annual Report FY2011
Increasing Student involvement
Since the 1970s, WTJU has been a hybrid University station: it is neither completely student-run nor operated
solely by professionals. All on-air hosts are volunteers, including University students, faculty and staff, and
community members.
In 2010-11, WTJU began to consciously work on increasing opportunities for student involvement at
WTJU: on-air, off-air, and in the cultural life of the University.
On-air opportunities: The Rock and News Departments have had the most success attracting and sustaining a
large cadre of student volunteers. Both of these departments are headed by student department directors. In
FY2010-11, WTJU’s jazz, classical, and folk departments also increased their student outreach, and each of these
departments added new student DJs to their weekly lineup and/or roster of substitute hosts.
Off-air opportunities: WTJU has also reached out to students to get involved in off-air opportunities at the
station. In FY2010-11, students joined WTJU’s volunteer pool as production engineers (producing live bands instudio), as well as in the station’s music library reviewing and sorting new music.
Cultural life of the University. During this period, WTJU also increased its efforts to enrich the student
experience at the University of Virginia. Among these efforts:
• A “Rock Back to School” concert at the UVA Amphitheater, featuring local student and community
musical groups Invisible Hand, Andrew Cedermark, and Caninos. Several hundred students attended.
• A monthly Music Movie Night film series throughout the fall, focusing on documentaries and films
related to music of many genres, from jazz to R&B to rock and roll.
• In cooperation with the Charlottesville Jazz Society and UVA Music Department, numerous on- Grounds
jazz concerts and master classes , including Lisa Mezzacappa, the William Parker Quartet, and the Lew
Woodall Quartet.
• In March, a screening of the film To Catch a Dollar about the international microfinance movement.
WTJU partnered with the Office of International Studies, and approximately 100 students attended.
Navigating a Staff Transition
At the end of FY2009-10, new station manager Burr Beard proposed a major transformation of WTJU’s program
schedule and station model. The announcement of the new format resulted in a backlash from the community,
volunteers, station alumni, and others. The proposal was not implemented.
This conflict ultimately led to a more profound station-community engagement at the start of FY201011, including a town hall meeting that directly engaged members of the public about the future of the station.
This meeting and an online comment feature at wtju.net provided an opportunity for community members,
station personnel and University administrators to converse in one space.
Out of these discussions and meetings came a new governance structure for WTJU, centered on the formation
of a Leadership Team. The Leadership Team is composed of many station stakeholders:
5|WTJU Annual Report FY2011
representatives from each WTJU music department, station alumni, station staff, and the Office of Public Affairs.
This committee has become an important venue for station staff and volunteers to come together and help define
WTJU’s path forward. WTJU also convened a new Programming Committee during FY2010-11 as an outgrowth of
the Leadership Team. The Programming Committee also has broad station representation, and is charged with
evaluating existing programs and the current program schedule, recommending changes and improvements as
needed.
Mr. Beard resigned from WTJU in October 2010 for personal reasons. Much of FY2010-11 was spent in a search
process for a new General Manager, resulting in the hiring of Nathan Moore in April. The Daily Progress covered
Mr. Moore’s hiring in its April 13 edition: http://bit.ly/dp-nmoore
FCC Broadcast License Renewal
In May, WTJU filed a successful application to renew the station’s broadcast license through October
2019.
6|WTJU Annual Report FY2011
Personnel
Staff and Organization
As of this writing, WTJU comprises four full-time staff: Nathan Moore (General Manager); Jane McDonald (Business
Manager); Robert Nowicki (Underwriting Manager) and Gayle Poirier (Office Administrator). Alan Williams, an
independent contractor, serves as WTJU’s on-call engineer. The General Manager at the beginning of FY2011 was
Burr Beard, followed by Interim General Manager Rob Nowicki from October 2010 to March 2011. Nathan Moore
began his tenure in April 2011.
WTJU broadcasts an average of 14 programs daily 24 hours a day, 365 days a year. Programming hours are 88
percent locally produced with the remaining 12 percent obtained via the Public Radio Satellite System. The station
produces excellent programming by a confluence of people power and equipment, supported by a small front office
staff, one contracted engineer, and more than 180 volunteers annually.
WTJU could not exist without the extraordinary care that volunteers take in assuring the continuity, quality
and educational value of the programming. The office, technical, program coordination, and financial duties
are handled by four employees.
Volunteer Management
Since 1979 WTJU has been a hybrid University station: it is neither completely student-run nor administered solely
by professionals. Volunteers include University students, faculty and staff, and community members. Some
volunteers and programs may be around for only a semester, while others have practically become institutions.
Volunteer station leaders and technical staff are listed below.
Leadership Team Formed during FY2010-11 at a time of staff transition, the Leadership Team is a committee of
many WTJU stakeholders that helps guide the station’s path forward. It collaborates with the General Manager to
strategize and carry out projects in programming, development, and outreach. Members include WTJU’s four fulltime staff (listed above), two directors from each WTJU music department (listed below), Marian Anderfuren
(Office of Public Affairs), Marcia Doran (U.Va. alumna), and long-time WJTU volunteers Brian Pusser (U.Va.
faculty) and Dave Rogers (U.Va. alumnus).
Community Advisory Board WTJU’s Community Advisory Board (CAB) is made up of community members who
review WTJU’s policies, programming, finances, and diversity in recruitment, and make recommendations to station
management. Appointed by the Senior Vice President for Development and Public Affairs, the CAB serves as a
conduit between WTJU and the University and surrounding communities. During FY2010-11, the CAB included the
following members: Chair Nick Rubin (2010 Ph.D. graduate), Nancy Bertram (U.Va. staff), John Payne (U.Va. staff),
Hector Amaya (U.Va. faculty), Daniel Grogan (community), Andy Andrews (community), Matthew Simon (WTJU
volunteer). Ex-officio members included Nathan Moore, WTJU General Manager; Marian Anderfuren, Director of
Media Relations; and Carol Wood, Associate Vice President for Public Affairs.
Music Directors and Staff The volunteers in this category either oversee or execute the primary duties
of a music-focused radio station (under the supervision of the General Manager). These are some of the duties of
WTJU music directors and assistants:
 Contact recording companies and solicit materials for airplay and promotional purposes;
7|WTJU Annual Report FY2011






Report airplay and other broadcast activities to national music organizations, record companies, and
airplay reporting publications;
Decide what music will be made available to the on-air staff;
Enter data about recordings to track them within the station;
Label recordings for security and for ease of access and tracking purposes;
Schedule and provide first-line oversight to all programming and announcers assigned to their
departments; and
Research, organize, schedule, and oversee fund drives for their music departments.
•
Folk Music Director and Assistants During this period, Rebecca Foster (community volunteer), longtime host
of “Walk Right In” and co-host of the Sunday morning Gospel music show, served as Folk Director. In May
2011, she passed the torch to Peter Jones (community volunteer), host of “Tell Us a Tale” and co-host of
“Leftover Biscuits.” George Dayton (community volunteer) serves as Folk Department Librarian. Mr. Dayton
handles the data entry and all preparations for adding folk and related recordings to our playlists. Bruce Koplin
(community volunteer) is in his eighth year overseeing the international and world music additions.
•
Classical Music Director and Assistants This year, Deborah Murray (community volunteer) and Ilona
Kastenhofer (U.Va. research faculty) served as Classical co-directors. Bradley Daigle (Associate Director, Special
Collections Digital Services, U.Va.) served as the classical music librarian and maintained the classical music
database for the fifth year.
•
Rock Music Directors and Assistants Colin Powell (alumnus) and Mitchell Oliver (student) served as Rock codirectors during this period, handling weekly communications with record companies, reviewing and sifting
new music arrivals, and coordinating department recruitment, training, and scheduling. Nick Rubin (2010
Ph.D. graduate) also represented the Rock department at Leadership Team and Community Advisory Board
meetings.
•
Jazz/Blues Music Director and Assistants David Eisenman (College 1975), a 13-year veteran in the position,
is the Director. Gary Funston (community member) is Assistant Director, Jazz Concert Presenter, and former
Music Director and has served WTJU in multiple capacities since the late
1980s.
News Directors and Staff There were 15 volunteers in WTJU’s all student-run news department during this
period, including News Director Kristin Twiford. Volunteers oversee all aspects of news production, including
writing, interviewing, editing, hosting, and producing a daily afternoon newscast.
8|WTJU Annual Report FY2011
Programming
Select Special Broadcasts & Series in FY 2010-2011
New Orleans Week / Katrina programming: For the fifth year WTJU hosted a week-long series of programs in
August to mark the fifth anniversary of Katrina, to honor the music of New Orleans, keep the legacy of Katrina in
the spotlight, and to encourage continued support for rebuilding New Orleans. WTJU’s jazz, folk, rock, and even
classical departments featured special programs throughout the week, August 23-29.
World AIDS Day programming: During the week of December 1, WTJU aired special music and cultural
programming each day from 12-2pm about issues of HIV/AIDS and domestic violence. Led by Bruce Penner of
Radio Tropicale, programs throughout the week included interviews and music about this global social & health
crisis, coinciding with World AIDS Day, designated by the United Nations. Internationally, violence against women
is closely related to the spread of HIV/AIDS, and WTJU hosts drew that connection for the listening audience.
Black History Month celebration: From February 21-27, WTJU celebrated Black History Month with a week of
special broadcasts showcasing the musical contributions of those of African heritage. Many of WTJU’s regularly
scheduled programs aired special thematic shows, especially in the jazz and folk departments. Included was a 30minute program, produced by the Office of Public Affairs, featuring participants in the University's 2011 Martin
Luther King observance.
Inauguration speech live broadcast: During President Teresa Sullivan’s inauguration on April 15, WTJU used its
new remote broadcast equipment to air the speech and portions of the inauguration ceremony live from the
Lawn.
Select Music Programs
WTJU broadcasts an incredible breadth and depth of musical programming. Many of these programs have an
explicit goal of engaging diverse audiences. With our location at a major University this is, and should be, a
prominent element of our programming. The following are few applicable shows.
th
Danza Latina celebrated its 13 anniversary during this period. Danza Latina broadcasts in English & Spanish every
Friday night to a large audience in Central Virginia plus to the Latino population at the University of Virginia. The
show debuted with bilingual elements in 1998, and since 2002 has been 100% bilingual. Current hosts include
Rafael Matallana (U.Va. undergrad), Arnaldo E. Marrero, Ruth Castellanos and Diego Henriquez. They feature music
with an emphasis on Latin and Afro-Latin Hip-Hop, plus popular and traditional Latin music, and interviews with
Latin musicians. All public service announcements, underwriting and IDs are in Spanish and English.
Radio Tropicale is currently hosted by long-time announcer Bruce Penner, along with Steve Kindig and Ruhi
Andre, a student who has began co-hosting during this period. The program continues to feature special guests
with a focus on expanding listener knowledge of music and folkways of other cultures, often with live
performances. The hosts regularly invite community members and representatives of
9|WTJU Annual Report FY2011
various student groups and faculty at the University of Virginia to co-host thematic programs featuring music and
educational content from many countries.
World Turning is in its third year and airs on Saturday evenings. It is hosted by Ron Povich, Bruce Koplin, Steven
Villereal and Ginger McCarthy. The emphasis is on a broad coverage of lesser-known music from around the world.
Tell Us A Tale, hosted by Peter Jones, is a program of storytelling and music geared primarily for children.
Programming for children debuted at WTJU in 1992 and Tell Us A Tale grew out of that initial program. Jones
continued producing elaborate children's programming for the station and welcomed musical guests, both
professional and amateur, to the show. Tell Us a Tale is broadcast on several stations around the United States
and in Canada, Australia, New Zealand, Taiwan and Ireland.
The Eclectic Woman Show has aired on WTJU for 27 years and features strong women-oriented programming,
LGBT programming, and live performances. Regular hosts this year were Annette Kastner, Rebecca Foster, Robyn
Kells and Sandy Snyder.
Reggae Vibrations has aired on WTJU for nearly 30 years and features International music. The show had three
hosts during this period: Scott Shisler, Robert Bryan, and Mark Gaya, a Jamaican immigrant who recently
became a naturalized U.S. citizen.
Public Affairs Programming
U.Va. Today is now in its fourth year. This weekly five-minute show provides news and information about the
University of Virginia of interest to the greater community. The program is developed,
written, produced and presented weekly by staff in U.Va.’s Office of Public Affairs. Podcasts are archived at the
University's iTunesU site and on the U.Va Today News Blog. This program is a great example of how a University
station can share University news and events with the general public.
Central Virginia Legal Aid Radio News debuted on May 15, 2009, and is now in its third year. The program is
produced by legal aid attorney Marty Wegbreit for WRIR - 97.3 FM - Richmond Independent Radio. Each week
Wegbreit produces a five-minute version for WTJU, exploring the ins and outs of civil law, with news about
consumer, employment, family, housing, public benefits, and other.
Sunrise Magazine with the “Crank of Dawn” (Alberto Vasquez, community member), WTJU’s only half- hour public
affairs program, has aired for nearly 30 years on WTJU. The entire program is a live, extemporaneous exploration of
a single topic each week. The show is “a penetrating and irreverent look at events in pond, forest, and cobweb.”
The focus is on all aspects of nature and the environment. The show airs at 6 a.m. on Saturdays.
Music Calendars: WTJU provides music and event calendars, both prerecorded and online. Calendars are updated
and produced by volunteers and cover the following areas: Folk, Bluegrass, World & Americana Events; WTJU Folk
Dance Events; Nationwide “Music Festival” Events; Rock Music Events and Jazz & Blues Music Events.
10 | W T J U A n n u a l R e p o r t F Y 2 0 1 1
Promotions for charitable events: WTJU has an excellent volunteer staff dedicated to public service
announcements. WTJU’s focus on PSAs of charitable and other events is well-received by listeners and frequently
cited as important reason listeners spend time with WTJU. Since 2010, WTJU has posted all its PSAs online at
http://wtju.net/psa for easy perusal by event type.
News Programming
The Virginia News: The Virginia News, founded in 1997 by a U.Va. student volunteer, is entirely student- run.
WTJU broadcasts local news weekdays when university classes are in session. Students assign and research stories,
conduct interviews, and have regular contact with Virginia politicians, University
figures, and other community news sources. Students also write, edit, prepare actualities, engineer and host all
news programs.
Virginia Public Radio: WTJU is a Virginia Public Radio (VPR) Network affiliate. The service provides daily audio
reports from the State Capitol and other newsworthy Virginia locations, which are incorporated into and
supplement our daily live Virginia News show.
BBC News: The BBC News Service is distributed by Public Radio International (PRI). WTJU became a PRI affiliate in
June 1999. In the spring of 2009 WTJU began broadcasting three hours of BBC News every night from 3:006:00am.
Democracy Now: A Pacifica news and public affairs program, it has aired since 2004 in response to
community interest.
11 | W T J U A n n u a l R e p o r t F Y 2 0 1 1
Upcoming Challenges and Conclusion
WTJU’s mission charges us to entertain, educate, and inform, and to do so differently from the stations around us.
In many respects, we carry out this mission incredibly well: to hear WTJU is to receive a musicology education in
jazz, soul, rock, folk, classical, or one of our other genres.
All in all, the station is in good shape right now. Our finances and listenership are stable. Our relationships with
other University departments are growing. We continue to make needed upgrades to our technology
infrastructure. We are airing more live music performances and telling more community stories.
But the media landscape is splintering, with an ever-increasing emphasis on customizable and individuated media
consumption. Terrestrial radio faces real challenges, and to remain relevant, radio must change as the media
landscape continues to change. In our music and public affairs programming and off-air activities, WTJU must
become a conduit to build and sustain our community, curate local culture, and reflect community aspirations.
University of Virginia students have long formed a core of volunteers for the station, a tradition that continues
today across our music and news programming. But there is more we can and should do to carry out the teaching
and service mission of the station. Developing and sustaining those opportunities will be a priority in the years
ahead, on both on-air and online platforms.
Rooted in the University’s mission, WTJU must turn outward and use our broadcast signal to become a
community-driven presence in the cultural and intellectual life of the area. In so doing, the station will grow and
have many good years ahead.
This report is respectfully submitted by:
Nathan Moore
General Manager, WTJU
January 17, 2012
12 | W T J U A n n u a l R e p o r t F Y 2 0 1 1
Exhibit 1
WTJU 2010-2011 Financial Report
EXPENDITURES
Budget
1st QTR
2ND QTR
3RD QTR
4TH QTR
TOTAL
Ads/Marketing/Promotions
Communications
Concerts
Credit Card Fees
Electronic Broadcast Supplies Equipment Broadcast/Recording Equipment Computer (includes software) Equipment
Repair
Facilities Management (incl security door)
Furniture
G & A Charges
Miscellaneous (eVA charges, other)
Office Supplies (included drinking water)
Parking
Personnel-FT Staff Gen Mngr
$4,000.00
$13,200.00
$0.00
$1,300.00
$0.00
$6,000.00
$1,500.00
$5,000.00
$1,000.00
$2,000.00
$8,800.00
$600.00
$1,000.00
$4,200.00
$69,230.00
$1,975.00
$1,700.00
$0.00
$46.00
$0.00
$3,821.00
$1,726.00
$1,718.00
$424.00
$0.00
$2,200.00
$93.00
$543.00
$4,117.00
$14,847.00
$595.00
$2,929.00
$255.00
$500.00
$13.00
$0.00
$140.00
$590.00
$45.00
$0.00
$2,200.00
$50.00
$174.00
$0.00
$5,273.00
$1,212.00
$983.00
$0.00
$642.00
$0.00
$0.00
$16.00
$195.00
$456.00
$0.00
$2,200.00
$249.00
$485.00
$0.00
$0.00
$425.00
$1,015.00
$0.00
$445.00
$0.00
$106.00
$4,396.00
$1,957.00
$68.00
$0.00
-$2,000.00
$148.00
$143.00
$0.00
$16,968.00
$4,207.00
$6,627.00
$255.00
$1,633.00
$13.00
$3,927.00
$6,278.00
$4,460.00
$993.00
$0.00
$4,600.00
$540.00
$1,345.00
$4,117.00
$37,088.00
Personnel-FT Staff Bus Mngr
Personnel-FT Staff UW Mngr
Personnel-FT Staff Office Mngr
Personnel-Temp Services
Postage/Shipping
Premia
Printing/Copies
Professional Licenses/Fees/Memberships
Prof Publications/Subscriptions
Programming
Recordings for Library
Rental-Equipment
Servs-Consult (legal, fiscal, audit)
Services-Graphic
Services-Space Rental
Social
Travel/Conferences
Transmitter Site Bldg & Land Lease
Training Fees & Materials
## Surplus Sales
$50,015.00
$55,820.00
$48,005.00
$1,900.00
$1,600.00
$2,500.00
$2,000.00
$4,100.00
$930.00
$35,700.00
$0.00
$700.00
$9,500.00
$700.00
$1,700.00
$700.00
$2,000.00
$14,500.00
$300.00
$10,700.00
$12,124.00
$10,427.00
$0.00
$53.00
$0.00
$159.00
$125.00
$25.00
$4,654.00
$0.00
$406.00
$555.00
$0.00
$25.00
$387.00
$0.00
$3,598.00
$0.00
$0.00
$14,522.00
$15,345.00
$13,197.00
$1,478.00
$588.00
$1,598.00
$193.00
$3,843.00
$0.00
$14,938.00
$0.00
$0.00
$0.00
$0.00
$1,516.00
$0.00
$0.00
$3,661.00
$0.00
$0.00
$12,983.00
$14,208.00
$12,220.00
$6,191.00
$245.00
$1,947.00
$183.00
-$100.00
$167.00
$5,050.00
$0.00
$0.00
$9,555.00
$0.00
$0.00
$0.00
$1,960.00
$2,441.00
$0.00
-$2,309.00
$11,454.00
$11,862.00
$9,790.00
$3,037.00
$282.00
$1,019.00
$61.00
$60.00
$561.00
$6,925.00
$0.00
$40.00
$0.00
$0.00
$44.00
$0.00
$1,201.00
$4,881.00
$575.00
$0.00
$49,659.00
$53,539.00
$45,634.00
$10,706.00
$1,168.00
$4,564.00
$596.00
$3,928.00
$753.00
$31,567.00
$0.00
$446.00
$10,110.00
$0.00
$1,585.00
$387.00
$3,161.00
$14,581.00
$575.00
-$2,309.00
EXPENDITURES
$350,500.00
13 | W T J U A n n u a l R e p o r t F Y 2 0 1 1
$76,448.00
$83,643.00
$71,179.00
$75,463.00
$306,733.00
WTJU 2010-2011 Financial Report
REVENUE
Sales
Grants
Patron Donations
Underwriting (Cash Revenue) *
Gifts**
University of Virginia --Fees
University of Virginia --Interest
Total UVa Fees
TOTAL REVENUE
$265.00
$0.00
$70,535.00
$23,419.00
$90,000.00
$45,000.00
$135,000.00
$144,700.00
$0.00
$144,700.00
$350,500.00
2009-2010 Year End Cash Balance Projection
Beginning Balance
Revenue
Less Expenses
Ending Cash Balance Projection
$18,319.00
$351,000.00
-$351,000.00
$18,319.00
$0.00
$0.00
$0.00
$23,461.00
$21,469.00
$19,720.00
$88,069.00
$5,157.00
$8,058.00
$13,215.00
$66,295.00
$7,618.00
$73,913.00
$41,673.00
$7,317.00
$48,990.00
$55,177.00
$6,513.00
$61,690.00
$168,302.00
$29,506.00
$197,808.00
$1.00
$0.00
$1.00
$84,554.00
$0.00
$84,554.00
$59,319.00
$0.00
$59,319.00
$699.00
$0.00
$699.00
$144,573.00
$0.00
$144,573.00
$36,635.00
$181,928.00
$129,778.00
$82,109.00
$430,450.00
2010-2011 Year End Cash Balance Projection
Beginning Balance
Revenue
Less Expenses
Ending Cash Balance
Projection
2009-10 Ending Cash Balance
$35,327.00
$350,500.00
-$350,500.00
$35,327.00
2010-2011 Year End Actual
2009-2010 Year End Actual
Beginning Balance
Revenue
Less Expenses
$0.00
$18,319.00
$330,821.00
-$313,813.00
$35,327.00
14 | W T J U A n n u a l R e p o r t F Y 2 0 1 1
Beginning Balance
Revenue
Less Expenses
$35,327.00
$430,450.00
-$306,733.00
2010-11 Ending Cash
Balance
$159,044.00
Exhibit 2
WTJU PROGRAM UNDERWRITERS
FY2010-11
Albemarle Family Access Properties Alakazam Toys
Albemarle Baking Company
Angelo Jewelry Bearuline Photography Beer Run
Blue Moon Diner
Blue Ridge Music
C & O Restaurant
Charlottesville Chamber Music Festival
Chameleon Silk Screen Charlottesville Pavilion Chef Ted Catering Chroma Projects
Crozet Music Festival Crutchfield Electronics C’ville Coffee
C’ville Imports
Daedalus Books
Father Martin's Ashley
Floyd Fest
Friends of the Jefferson Madison Regional Library
Harvest Heritage Festival at Monticello
Harvest Moon Catering
Hot Cakes Integral Yoga Jefferson Theater
Todd Leback, Carpenter
Lithic Construction
Maggie Murphy-Stand Up Charlottesville
Mineral Blue Grass Festival
Barbara Nordin
Paramount Theater
Piedmont Virginia Community College
Shenandoah Spring Water Side Tracks Music Spectacle Shop
Student Bookstore Tastings Restaurant The Hook
Thomas Jefferson Memorial Church - Unitarian
Universalist Veritas Winery White Hall Winery
WVPT Public Television
Zocalo Restaraunt
15 | W T J U A n n u a l R e p o r t F Y 2 0 1 1