P G A
G O L F
M A N A G E M E N T
P R O G R A M
innovation with vision
C A M P B E L L
B U S I N E S S
S C H O O L
letter from our
PROGRAM DIRECTOR
Ken Jones, PGA
Director, PGA Golf Management
Thank you for your interest in the PGA Golf Management Program at Campbell
University. The program is designed to prepare students for a variety of employment opportunities in the golf industry. This innovative four and one-half year
program is one of only 19 sanctioned by the Professional Golfers’ Association
of America (PGA).
The Campbell University PGA Golf Management Program certified graduate will receive a Bachelor of Business
Administration (BBA) degree in PGA Golf Management, 16 months of valuable co-op work experience, and
PGA Golf Management 2.0 Program education through Level 3 testing. Graduates are immediately eligible for
membership in the PGA of America.
For consideration of admissions, students must meet all the Campbell University regular admission requirements.
Admission to the PGA Golf Management Program is granted through a competitive process to the most qualified
applicants based on the quality of SAT or ACT scores, grade point average, golf playing proficiency, letters of
recommendation, and campus visit. The program is designed for fall semester entry and first-year enrollment will
be limited to fifty (50) qualified students. Due to the unique nature of the program, applicants are encouraged to
visit the campus, speak with a University Admissions Counselor, and meet with PGA Golf Management faculty.
Our staff of PGA Professionals and faculty of the Lundy-Fetterman School of Business are excited about shaping
golf’s future PGA Professionals. If you have any questions about Campbell University, the PGA Golf Management
Program, or our outstanding golf facilities, please contact our PGA Golf Management Recruiter Matt Roberts at
(800) 334-4111 ext. 4746 or email [email protected]. I look forward to speaking with you when you arrange
your campus visit!
Kenneth Jones, PGA
Kenneth Jones
Director, PGA Golf Management
WHAT IS
PGA Golf Management?
The PGA Golf Management Program at Campbell University provides
students the opportunity to acquire the knowledge and skills necessary
for success in the golf industry through extensive classroom studies and
internship experiences.
the Campbell
APPROACH
The PGA Golf Management Program at Campbell University is unlike any other program in the
nation. Our staff of six, including five PGA members, delivers the curriculum through personalized
instruction in the classroom and at the golf facility. Students will have lecture experiences in
classes such as Tournament Operations, Advanced Teaching and Club Repair, Player Development,
Merchandising, Turfgrass Management, and Golf Operations.
Additionally, Campbell is the only PGA Golf Management school that
jointly offers a Master of Business Administration (MBA) degree as
part of the 3/2 Program. PGA Golf Management students are eligible
to apply for this program during their junior year and spend as little as
one extra semester on campus, finishing the joint program in just five
years with both the BBA & MBA degrees.
“Campbell’s program is a breeding
ground for future innovators
throughout the golf industry.
Our students, faculty, and
alumni are pushing the limits
and literally changing the game
forever. Coming to Campbell was
easily one of the best decisions
of my young life. The network it
has helped me build in four years
from internships at Deepdale,
Atlantic and Frederica Golf
Clubs have me leaving here
fearless to graduate and excited
to enter the professional world.”
SEBASTIAN HUTMAN,
PENNSYLVANIA
WHY STUDY PGA GOLF MANAGEMENT AT CAMPBELL UNIVERSITY?
Students considering the PGA Golf Management Program base their college decision on three main areas:
•PEOPLE - The faculty, staff, and students of the program and the university. You’ll see yourself “fitting” into the student body at CU.
•PROGRAM - The focus on the PGA education program and how we deliver 34 hours’ worth of golf-related credits, the sequence of the 16 months of required internship, and our dedication to developing our
students as playing professionals.
•FACILITIES - Newly renovated School of Business Building. 27-hole golf facility, Keith Hills GC, owned by the university. 32-acre practice facility with indoor hitting bays, putting studio, and club repair center.
INTERNSHIPS
Campbell provides students with in-house internship placement through the program’s Assistant
Director. The process involves resumé writing
and submission, interviewing, and site selection
help. This professional experience helps prepare
students for when they begin seeking a full time
career. At Campbell, we recommend students use
these internships to experience all areas in the
golf industry—public, private, and resort facilities.
Some of the internship locations include, but are
not limited to: National Golf Links of America,
Deepdale Golf Club, Oakmont Country Club, Bandon
Dunes Golf Resort, Pinehurst Resort, TPC Sawgrass
and Pebble Beach Golf Resort.
INSTRUCTION
Interested in teaching? Our program offers students the chance to go beyond the PGA’s requirements when
it comes to the knowledge of the golf swing. PGA Tour Instructor, David Orr, serves as the program’s Director
of Instruction. He brings with him the knowledge and experience of working with the PGA Tour’s best players
directly into the classroom. Ryan Dailey also gives students the opportunity to develop their teaching skills
through his “iGrow Junior Golf” development program. In addition to the classes offered at Campbell, many
of our students take advantage of instructional schools to gain further knowledge and certification. Campbell
has several graduates working as instructors with PGA Tour Players.
“Working at Spyglass Hill has been the experience
of a lifetime! Spyglass is located in Pebble Beach,
California, the most picturesque location on Earth.
The diversity makes Spyglass Hill an ideal place to
intern. I’ve had to learn how to handle a full tee
sheet of resort guests every day, while providing
top-level services to the members. Spyglass Hill also
has the Pebble Beach Golf Academy on site, and I
have been given the opportunity to work with top
50 instructor, Laird Small. Thanks to the Campbell
University PGA Golf Management Program, I have
received such a position. Spyglass Hill has taught
me that the golf industry has much to offer and
hard work can get you anywhere you want to go.”
DOUG EMMA,
NEW JERSEY
You’ll find graduates and interns of Campbell’s PGA Golf Management program
working at “Top 100 Golf Courses” across the country.
Mr. Orr serves as the instructor for Player Development,
Introduction to Teaching, Advanced Teaching, and is
available for 12-minute lessons free of charge!
Students conduct a long drive competition using “Trackman”
FACULTY
Ken Jones, PGA
Matt Roberts, PGA
Martha Sutton, PGA
Director, PGA Golf Management
Program Assistant, Recruiter
General Manager, Keith Hills Golf Club
Director of Golf, Keith Hills Golf Club
Ryan Dailey, PGA
Damon Dean, GCSAA
Assitant Director,
Internship Coordinator
David Orr, PGA
Director of Instruction,
PGA Tour Instructor
Superintendent,
Keith Hills Golf Club
FACILITIES
Campbell University owns one of the most beautiful and challenging golf facilities in the southeast­—
KEITH HILLS GOLF CLUB. The 27-hole layout features championship courses designed by Ellis and
Dan Maples of Pinehurst, N.C. The facility is managed by the PGA Golf Management Program and is
the home of the Fighting Camels Golf Teams. The original 18 holes opened in 1974 with the third nine
being added in 2001. The club has consistently been considered among the highest rated public golf
courses in North Carolina. Keith Hills Golf Club was rated in the 2002 Golf Digest Places to Play as a
“Four Star” course and one of the “Top 100 Values in the Country.
KEITH HILLS GOLF CLUB
ADMISSIONS
WHAT JOBS ARE AVAILABLE TO PGA GOLF MANAGEMENT GRADUATES?
A PGA Golf Management degree prepares students for a variety of jobs in a number of career paths such as:
• General Manager
• Director of Golf
• Head Golf Professional
• Director of Instruction
• Assistant Professional
• Tournament Director
• Golf Equipment Specialist
You choose the career path that best suits your goals. Since 1999, the program’s placement rate upon
graduation has been 100%!
For consideration of admissions, students must meet all the Campbell University regular admission requirements. Admission to the PGA Golf Management Program is granted through a competitive process to the
most qualified applicants based on the quality of SAT or ACT scores, grade point average, golf playing proficiency, letters of recommendation, and campus visit. The program is designed for fall semester entry and
first-year enrollment will be limited to fifty (50) qualified students. Due to the unique nature of the program,
applicants are encouraged to visit campus and speak with a University Admissions Counselor and meet with
PGA Golf Management faculty.
APPLY NOW
PGA GOLF MANAGEMENT ADMISSIONS CHECKLIST
oStudents must first be accepted into Campbell University prior to
acceptance into PGA Golf Management. Campbell University uses
a “rolling admissions model” which means that applications are
evaluated when they are complete. Applications are accepted until
the start date of the semester for which you are applying. However,
since space is limited we recommend applying early. Steps may be
found at: http://www.campbell.edu/admissions/apply
*Be sure to list PGA Golf Management as your intended major
oApplicants must submit a PGA Golf Management Application Form.
You may download and print a copy from the website or you may
submit online.
oApplicants must submit a Handicap Verification Form. As required
by the PGA of America, applicants must possess a golf handicap of
12 or better verified by a member of the PGA of America, or a high
school golf coach. You may download and print a copy from our
website or you may submit online.
oApplicants must submit a letter of recommendation from a PGA of
America professional, high school golf coach, or school administrator.
oTransfer applicants may be accepted, but must not have completed
more than forty-five (45) credit hours to be considered.
Campbell Business School offers
students the ability to complete
both
their undergraduate business degree and
a Master of Business Administration in
five years.
oOnce applicants have been accepted into Campbell University and
their PGA Golf Management file is complete, then they will be notified
of their PGA Golf Management Program status by letter within 10
business days.
oAccepted applicants must send an additional non-refundable PGA
Golf Management Fee deposit of two hundred fifty dollars ($250) to
reserve one of the fifty (50) spots in the freshman class. The $250 fee
deposit is credited towards the PGA Golf Management Fee for your
first semester of school.
>> PGA Golf Management Curriculum Outline
Year 1: Fall Semester
Year 1: Spring Semester
Year 1: Summer Semester
BADM 100 - New Student Forum
1
ENGL 102 - Academic Writing II
3
ENGL 101 - Academic Writing I
3
MATH 160 - Statistics
3
HIST 111 or 112 - Western Civilization
3
RELG 125 - Intro to Christianity
3
MATH 111 - College Algebra
3
Fine Arts 131 - (Art, Music, Theatre)
3
PGM 100 - Intro to Golf Management
2
PGM 140 - Tournament Operations
1
PGM 170 - Player Development
0.5
PGM 165 - Facility Operations
2
CUC 100 - CU Connections
0.5
PGM 175 - Golf Fitness
0.5
PE 185 - Lifetime Wellness
2
CUC 100 - CU Connections
0.5
total semester hours 15
Year 2: Fall Semester
total semester hours 16
Year 2: Spring Semester
3
ACCT 216 - Managerial Accounting
3
BADM 221 - Business Law
3
BADM 222 - Business Law II
3
ECON 201 - Microeconomics
3
BADM 325 - Information Management
3
PGM 125 - Customer Relations
1
ECON 202 - Macroeconomics
3
PGM 130 - Intro to Teaching & Golf Club Performance
2
PGM 230 - Intermediate Teaching
2
BADM 200 - Philosophy of Business
3
PGM 240 - Merchandising & Inventory
1
CUC 200 - CU Connections
0.5
CUC 200 - CU Connections
0.5
Year 3: Fall Semester
total semester hours 15.5
Year 3: Spring Semester
3
BADM 313 - Principles of Marketing
3
BADM 236 - Comm & Critical Thinking (Online)
3
BADM 331 - Principles of Management
3
BADM 345 - Quantitative Methods
3
PGM 250 - Turfgrass Management
2
PGM 265 - Golf Operations
2
Elective (________________)
3
Year 4: Fall Semester
total semester hours 1
Internship II (6 Months)
0
total semester hours 0
Year 3: Summer Semester
PGM 290 - Golf Internship II
total semester hours 6
1
Year 2: Summer Semester
ACCT 215 - Financial Accounting
total semester hours 15.5
PGM 190 - Internship I
total semester hours 16
Year 4: Spring Semester
Internship III (7 Months)
0
total semester hours 0
Year 4: Summer Semester
PGM 390 - Golf Internship III
3
BADM 314 - Corporate Finance
3
English Lit (200-level) (______) 3
PSYC 222 - General Psychology (Online)
3
BADM 332 - Human Resources
3
PGM 340 - Golf Facility HR
PGM 330 - Advanced Teaching
2
PGM 350 - Food and Beverage
2
PGM 355 - Special Topics
2
Science Elective (________________)
4
total semester hours 6
total semester hours 16
1
total semester hours 4
Year 5: Fall Semester
PGM 450 - Golf Cases & Problems
2
*This is a sample curriculum. Students need to check their WebAccess audit & meet with adviser each
PGM 490 - Operations Practicum
3
semester to stay on track.
BADM 441 - Retail Management
3
Students must meet all of the program requirements and have at least 124 hours to graduate.
International Business Elective (________)
3
Humanities (ENGL, HIST, RELG, PHIL)
3
total semester hours 14
Last update: April 2015
Total Program Hours: 124
P G A
G O L F
M A N A G E M E N T
P R O G R A M
For more information about the PGA Golf Management Program at Campbell University, please contact:
MATT ROBERTS, PGA
CAMPBELL UNIVERSITY
LUNDY-FETTERMAN SCHOOL OF BUSINESS
PO Box 218 | Buies Creek, NC 27506
Main: (800) 334-4111 ext. 4746 | Office: (910) 814-4746 | Fax: (910) 814-4798
[email protected]
WWW.CAMPBELL.EDU/PGAGM
innovation with vision
C A M P B E L L
B U S I N E S S
S C H O O L