RIT RACING
SPONSORSHIP PACKET
2015-2016
Contact: [email protected]
TABLE OF CONTENTS
About the Team and Competition ………………………..…………..
Page 3
Sponsorship Level Breakdown ..…………………………………........
Page 4
Sponsorship Benefits Description …………………………………….
Page 5
Technical Specifications of Last Year’s Car ……………………………
Page 6
Detailed Competition Description …………………………………….
Page 7
A Special Thanks to our 2014-2015 Sponsors ………... ………………… Page 8
RIT Formula SAE Racing Team
www.RIT.edu/Formula
Page 2
ABOUT THE TEAM AND COMPETITION
ABOUT THE TEAM:
The Rochester Institute of Technology Formula
SAE Racing Team is heading into its 24nd
competition season. They are a dedicated group
of over 30 students who design, build, test, and
tune a racecar from the ground up every year.
They are focused on a balance between ingenuity
and quality.
RIT has established itself as one of the most successful competition teams in the world. In order
to produce a quality vehicle, the team operates like a professional engineering force. The chief
engineer and project manager lead the team. The team is broken up into 8 groups: Powertrain,
Drivetrain, Electronics, Brakes, Aerodynamics, Chassis, Vehicle Dynamics, and Marketing. They use
the most advanced modeling and analysis software during design as well as static and dynamic
testing to verify design decisions. They focus on a thorough thought process from start to finish.
ABOUT THE COMPETITION:
The Formula SAE competition is sponsored by the Society of Automotive Engineers. SAE is an
international engineering society with over 60,000 members worldwide, dedicated to the
advancement of land, sea, air, and space vehicles. Formula SAE is the largest of the SAE-sponsored
student design competitions within its Collegiate Design Series. During the four-day event, RIT
competes among a field of over 100 schools from across the globe and is judged on the vehicle’s
design, cost, and performance, as well as the team’s ability to present the engineering concepts
used to develop the final design.
UNVEILING:
Each year in May, RIT Racing invites all of its sponsors to the unveiling of its new racecar. This is a
great opportunity for the sponsors to share with the team the great sense of accomplishment that
the project entails. RIT Racing greatly appreciates the generous sponsorship it has received
throughout the past twenty-three years. We aspire to continue and nourish the relationships that
facilitate the completion of our project.
RIT Formula SAE Racing Team
www.RIT.edu/Formula
Page 3
SPONSORSHIP LEVEL BREAKDOWN
The following list is a breakdown of sponsorship level along with a brief description of associated
benefits. The sponsorship level may be obtained either through monetary donation or through
donation of parts and/or services.
ELITE SPONSOR ($5000 and above)
The Elite Sponsor includes prominent large logo placement on the car as well as home page
placement on the website. Logos will be included on T-shirt merchandise as well as promotional
video credits. This also includes an invitation to sponsor day to test out our vehicle as well as a Tshirt representing this year’s car.
GOLD SPONSOR ($2500 - $4999)
The Gold Sponsor receives prominent medium logo placement on the car as well as top placement
on the sponsor page of the website. Logos will be included on T-shirt merchandise. This also
includes an invitation to sponsor day to test out our vehicle as well as a T-shirt representing this
year’s car.
SILVER SPONSOR ($1000 - $2499)
The Silver Sponsor receives a logo on the car as well as medium placement on the sponsor page
of the website. Logos will be included on T-shirt merchandise. This also includes an invitation to
sponsor day to test out our vehicle as well as a T-shirt representing this year’s car.
BRONZE SPONSOR ($250-$999)
The Bronze Sponsor receives a name on the car as well as a name on the sponsor page of the
website. Names may be included on t-shirts (space permitting) and you will receive a T-shirt
representing this year’s car.
CONTRIBUTOR ($100-$249)
A contributor receives a name on the sponsor page of the website. You will receive a T-shirt
representing this year’s car.
RIT Formula SAE Racing Team
www.RIT.edu/Formula
Page 4
SPONSORSHIP BENEFITS DESCRIPTION
How can this help me?
Everywhere RIT Racing goes, so do you!
RACECAR
Perhaps the most basic and effective form of advertisement is
the racecar itself. RIT is one of the few teams to compete
internationally. In the past we have attended competitions in
Detroit, Nebraska, Germany, Austria, England, and Australia.
With our car spending most of its time traveling to these three
continents, sponsors have gained tremendous international
exposure.
T-SHIRTS
Sponsors are also prominent on team clothing such as a
variety of shirts and sweatshirts. Each year a dedicated
sponsor shirt is produced to include all of our more
prominent sponsors. These shirts are worn by team
members, previous sponsors, as well as friends and family.
Exposure is extensive.
WEBSITE
RIT Racing’s website is widely followed. Sponsors will circulate through the Home Page and will
always be listed under the Sponsor Page of the site along with a link to the sponsor’s website.
PUBLICATIONS
RIT Racing has been publicized in such popular automotive
magazines as Car and Driver, Race Tech, and Design News.
Prominent sponsors are also listed on team related
publications such as quarterly newsletters and brochures. The
quarterly promotional videos also include sponsor logos.
Giving to RIT
RIT recognizes donations made to the university including student clubs such as RIT Formula SAE.
We encourage to you to check out the giving to RIT webpage for a complete explanation of how
your donation will be recognized.
http://www.rit.edu/development/giving/
Sponsorship size and placement depends upon the level of sponsorship,
which is broken down on the previous page
RIT Formula SAE Racing Team
www.RIT.edu/Formula
Page 5
RIT Formula SAE Racing Team
www.RIT.edu/Formula
Page 6
DETAILED COMPETITION DESCRIPTION
The Formula SAE competition consists of a technical inspection and four days of static and
dynamic events. The competition is designed to evaluate the teams and their cars, including
categories such as handling, performance, reliability, manufacturability, serviceability, design,
marketing, and cost. Formula SAE competitions are held in Brooklyn, MI in mid May; Lincoln, NE in
June; the United Kingdom in early July; Austria in late July; Germany in August; and Australia in
early December. The following is a description of the competition events and their associated
point values:
ENGINEERING DESIGN: (150)
This event rates the quality of engineering design used in the development of the racecar. Judges
evaluate the teams’ innovative ideas as well as the knowledge of design concepts. During this
event, vehicle test data and analysis are also scrutinized.
SKID PAD: (50)
In this event, the cornering capability of the racecar is tested. The car must travel around two
loops in a figure eight formation as fast as possible without displacing any of the cones that outline
the course.
ACCELERATION: (75)
This event tests the vehicle’s acceleration from rest over a 250-foot distance.
AUTOCROSS: (150)
The driver must maneuver the car through a tight course consisting of hairpin turns, slaloms,
straights, and chicanes. Each team is granted four individual attempts at the fastest lap time.
ENDURANCE/FUEL ECONOMY: (400)
This event tests the endurance of both car and driver. The vehicle must travel a total distance of
22 kilometers with one stop for a driver change at the halfway point. Fuel economy is calculated
and compared with other cars after the finish of this event. Cars that do not complete the 22
kilometer race do not score points.
COST ANALYSIS: (100)
The team must prepare a report detailing the total cost of the vehicle, excluding R&D and capital
expenditures (plants, machinery and tools).
BUSINESS PLAN PRESENTATION: (75)
This event evaluates the team’s ability to deliver a quality business plan. The car must be presented
to executives of a firm in request for a donation. The target market is a weekend autocrosser
(most commonly an SCCA member).
RIT Formula SAE Racing Team
www.RIT.edu/Formula
Page 7
A Special Thanks to our 2014-2015 Sponsors!
ELITE SPONSORS
ANSYS
Brinkman Lab
BOSCH
CYTEC
Delphi
Gamma
Technologies
Gurit
Honeywell
PCC
PMD Automation
PTC
RIT KGCOE
RIT SG
SIEMENS
SKF
Tennalum
Titan X
YAMAHA
GOLD SPONSORS
Alphawire
Anaren
Carpenter
FreeWave
JE Pistons
Kulite
Moldsmith
President Titanium
RBC Bearings
Rochester Gear
SAE
Samuel
RIT Formula SAE Racing Team
Senntec
Zeller Woodworks
A-Verdi
SILVER SPONSORS
Advanced Circuits
Airtech
Aurora
Brembo
CPS
CUMMINS
D&W Diesel
Grizzly Graphics
Nancy BB Meyer
Plascore
RAMPF
Rekluse
RLW - PPG
Sandvik Coromant
SpaceX
Swagelok
Swain Tech Coatings
TCR Composites
BRONZE SPONSORS
Anoplate
Atlantic Plywood
Bristol Core
CARiD
Chris Davin
Clark F Spriegel Inc
Cole Standish
Dunstone
Exxon Mobil
GE Aviation
Hoosier Racing Tire
Ladd Industries
Magna International
Mahany Welding Supply
Marren Fuel Injection
Metal Mart International
Millenium Machinery
Nathan Theriault
www.RIT.edu/Formula
Paul L Jeran
Pratt and Miller Engineering
Pro Speed
Protech Composites
Resin Services
Rochester Steel Treating
Works
Rochester Vibratory and
Assembly
Rock West Composites
Sam Poznonavich
SF Circuits
Texense Sensors
The Batorski Family
The Bruce Family
The Dodd Family
The Fava Family
The Kehoe Family
The Lee Company
The Washington Family
Trail Tech
Turning Point Tool
Vars Engineering
VP Racing Fuel
Western NY Energy LLC
Woolf Aircraft Supply Inc
XRP
CONTRIBUTORS
Mr and Mrs Davis
Douglas and Fawn Learn
Bryan Reinheimer
Eric Sheen
Steve Hattori
Mr Brent Eric Smith
Klein Steel Direct
Performance Paintball
Shorai
DRC
GKN
Cometic Gasket
ODU USA
Stranco Products
Fargo Controls
TurboSmart
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