Matakuliah
: G1184 Travel Management
Tahun
: 2005
Pertemuan ke-: 9-10
Chapter 3
(Power Point 9.1)
Pokok Bahasan: The Business of Tour
Operations
Materi:
 The Tour Operations Product
 Features of the Tour Operator’s Product
 The Main Categories of Tour Operator
 The Relationship Between Tour Operators and
Travel Agencies
 Direct Sell Tour Operations
 Setting Up a Tour Operating Company
 The Marketplace for Tour Operations
 The Tour Operating Company
Learning Outcomes Chapter 3
(Power Point 9.2)
Pada akhir pertemuan ke-10, diharapkan mahasiswa akan mampu :
• menjelaskan tentang 3 elemen penting dalam package holiday:
transport, accommodation,transfer (TIK 10)
• memberikan argumentasi bahwa produk tour operator bersifat:
intangible, discretionary, heterogenous, perishable, inseparable
(TIK 11)
• membedakan overseas operators dengan domestic tour operators,
incoming tour operators atau specialist (TIK 12)
• Menjelaskan beberapa hubungan antara tour operator dengan
travel agency (TIK 13)
• menjelaskan mengenai direct sales dari tour operator (TIK 14)
• men-design suatu perusahaan tour operating
(TIK 15)
• membandingkan praktek monopoly dengan oligopoly (TIK 16)
• Mengklasifikasi tugas-tugas dari berbagai departments dalam
suatu tour operating company (TIK 17)
(Power Point 9.3)
Definition of ‘Tour Operator’
A ‘tour operator’ is:
a person or company who purchases the
different items that make up an inclusive
holiday in bulk, combines them together
to produce package holidays and then sells
the final products to the public either directly
or through travel agencies
(Power Point 9.4)
Features of Tour Operator’s Product
1. Intangible
2. Discretionary
3. Heterogenous
4. Perishable
5. Inseparable
(Power Point 9.5)
A package holiday is made up of:
• transport (flights, ferry crossings, etc.)
• accommodation (rooms in hotels,
self-catering apartments, etc.)
• transfers (coach, taxi, etc.)
(Power Point 9.6)
Book a hotel room from a travel agency /
tour operator is advantageous, because:
- book to stay in a hotel could be an
expensive mistake
- get to the hotel will be as pain-free as
possible
- book the same hotel is more cheaply than
on his own
(Power Point 9.7)
Transport involves:
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a seat on a charter/scheduled aeroplane
a place on a ferry, hovercraft, hydrofoil/catamaran
a berth/cabin in a cruise ship
a seat on a train
a seat on a coach
a hired car
(Power Point 9.8)
Transport is also a crucial part of:
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Cruises
Coach tours
Luxury train trips
Safaris
Self-drive holidays
Cycling tours
Boating holidays
Motorhome holidays
Horse-drawn caravan holidays
(Power Point 10.1)
Accommodation involves:
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a room in a hotel, guesthouse, bed and breakfast
a self-catering apartment or villa
a cabin in a holiday camp
a space for a tent or in a pre-erected tent
a berth in a caravan
a room in a chalet or hostel
(Power Point 10.2)
Hotel prices are usually based on two people sharing a room,
with supplements for any of all of the following:
- sea, lake/mountain views
- balconies
- terraces of patios
- private baths or showers
- single occupancy
- suites
- air conditioning
(Power Point 10.3)
Three kinds of restaurants’ menus:
1. a la carte menu
2. table d’hote / set menu
3. buffee
(Power Point 10.4)
Types of accommodation:
- hotels
- guesthouses/pensions
- inns
- hostels
- motels
- game lodges
- Greek tavernas
- paradores/pousadas
(Power Point 10.5)
Difficulties met by small/new tour operators
while competing with mass-market operators:
• Difficulty in finding bound coverage at an affordable price
• Problems in persuading the operator-owned multiple
travel agencies to rack brochures
• Extra cost of override commission to agencies who
prepare to stock brochures
• Cost of buying necessary currencies forward
• Impossibility of matching/undercutting the big operators’
discounts and still making a profit
(Power Point 10.6)
TM 7
Indonesia’s Visa On Arrival
(1)
1. Indonesia has regulated
a new entry visa (visa on arrival),
when was it started to be applied?
(individual assignment, to be submitted on the 11th session)
(Power Point 10.7)
TM 7
Indonesia’s Visa On Arrival
(2)
2. How much is the fee of ‘Visa on Arrival’
for 5 days’ stay?
(individual assignment, to be submitted on the 11th session)
(Power Point 10.8)
TM 7
Indonesia’s Visa On Arrival
(3)
3. Which 11 country citizens receive
a 30 days entry visa free of charge?
(individual assignment, to be submitted on the 11th session)