58th Annual Meeting & Exposition of the
American Society of Hematology (ASH)
The Premier Event in Malignant and Nonmalignant Hematology
San Diego, CA • December 3-6, 2016
2016 ADVERTISING RATES & SPECIFICATIONS
ASH News Daily | ASH News TV | ASH Campus Map
ASH News Daily
ASH News Daily is the only official daily print publication
of the 58th Annual Meeting & Exposition of the
American Society of Hematology, San Diego, California,
December 3 - 6, 2016.
Notes:
• Spread ads that require blank space between the ad
and the PI information will be charged the ¾ page
rate for those pages affected.
• Inserts are calculated on number of pages times the
black & white rate. Three bound inserts will be accepted
(two single-leaf and one multi-leaf) on a first-come,
first-served basis; placement in Section B only.
• This is an annual meeting publication. Just as
payment for booth space is due prior to the
meeting, so is payment for ad space.
• No cancellations accepted after closing.
Closing Dates:
Space10/14
Materials10/24
Supplied Inserts/Bellybands
10/28
ASH Daily News Print Specs:
Size
ASH News Daily brings attendees daily coverage
of meeting activities and a full schedule of events.
ASH News Daily is delivered to select hotels, available
on shuttle buses, displayed in branded kiosks, and
handed out at the convention center.
Publication dates: December 3, 4, and 5, 2016
• Get direct access to over 25,000 attendees.
• Drive attendees to your booth and events.
• Reach readers of both the print and
digital editions.
• Reach over 5,500 unique digital edition readers
and 160,000+ page views.
• Earn ASH Priority Points.
Only exhibitors are eligible to advertise in
ASH News Daily.
Print Advertising NET Rates:
Size
B&W
B&W
+ Digital
King Page
$13,250 $14,575
$15,400 $16,950
3/4 Page
4 - Color
4 - Color
+ Digital
$12,000 $13,200
$14,250 $15,675
Island Page $10,775 $11,850
$13,100 $14,500
1/2 Page
$ 8,250 $ 9,075
$10,500 $11,550
1/4 Page
$ 5,700 $ 6,275
$ 7,575
1/8 Page
$ 4,100 $ 4,525
Premium Position/Additional Color Charges
Cover 4
$ 7,100
Cover 2
$ 4,980
$ 8,350
WidthHeight
King Page
10" 14"
3/4 Page 10"
10"
Jr. Page 7"
10"
1/2 Page (Horizontal) 10"
7"
1/2 Page (Vertical) 5"
14"
1/4 Page 4 ¾" 7"
4 ¾"
3 ½"
1/8 Page Ads are non-bleed only
Media:
High-resolution Adobe PDF files required, with all fonts
and graphics (min. 300 dpi) embedded. If a printed
proof is not sent, we are not responsible for the outcome of the ad (color, fonts, text, etc.). Advertiser will
be billed at cost for time required to prepare files to
above standards, including resizing and mechanical
or production services. All advertising is subject to
the approval of ASH.
Color:
Maximum combined density of 240 percent with only
one solid. Two secondary colors should not exceed
75 percent each. Any single color not intended to print
solid should not exceed 80 percent. Additional 10
percent under-color removal for cyan. Type should be
surprinted in areas having tint values of 30 percent.
Four-color type reverses should not be smaller than 10
points (14 points if using a narrow face font). Reverses
should only be used out of areas having at least 70
percent tone value in black, magenta, or cyan. Color
reproduction is assured to generally accepted industry
standards for cold web newspaper printing.
FTP/File Transmission:
https://www.hightail.com/u/TimothyMercerCN
58TH ANNUAL MEETING & EXPOSITION OF THE AMERICAN SOCIETY OF HEMATOLOGY (ASH)
ASH Campus Map Guide
Insert Specifications:
Single-page inserts:
• Final dimensions: 10 7/8" x 15" or smaller. If the
finished size of the insert is smaller than 10 7/8" x 15"
it will not trim except at the foot.
•A
5" lip/flap is required (must be low side) to run the
vertical length of the insert. This allows the insert to
be stitched into the newspaper.
•A
1.25" foot trim is required.
Multi-page inserts:
• T he insert should arrive folded.
•A
1.25" foot trim and 3/8" low-side lip is required.
•1
00# coated gross-text weight maximum.
Quantity: 28,000
The convenient and useful pocket guide is distributed
to attendees (>25,000) inside the official conference
tote bags with another 5,000 copies distributed in the
exhibit hall and at information kiosks.
Bellybands:
ASH News Daily Bellybands
wrap all three sections
of the daily issue. Your
brand will be prominently
displayed on top of every
issue distributed that day.
The ASH Campus Map is the premier quick reference
to navigate all events and meetings. The map will be a
vital resource for attendees in 2016, as sessions and
events will be held throughout the convention center
and San Diego Harbor hotels.
Supplied bellybands are $22,500 net per day. Printing
available for an additional $3,500 net per issue.
Bellyband Specs:
Size: 25-1/4" x 2-1/2" Stock: 100 lb. gloss
Detailed specifications upon request
ASH News Daily E-Newsletter
Official daily e-newsletter for
ASH News Daily, delivered
each morning during the ASH
annual meeting to all attendees, featuring top stories covered in ASH News Daily, plus
interviews and highlights from
ASH News TV.
Dimensions
Size
Net Rate
Front Cover
1.125" x 9" $15,750
Inside ROB
6” x 9” $10,500
Back Cover
6" x 9" Commitment
$15,750
9/30
Materials10/21
Maximize your
•D
istribution: >20,500 daily
(four days)
• Open Rate: 36.1%
• Click-Thru-Rate: 1.09%
Position
Closing Dates
Exclusive or split sponsorship
opportunities are available.
Creative
• Convention center buildings and meeting rooms
• Major event locations
• Exhibit and poster halls
brand awareness with
continuous exposure
(Width x Height, pixels)
Rate
Leaderboard
728 x 90 $31,500
Skyscraper
160 x 600 $26,250
throughout the
ASH annual meeting.
Materials due by October 28, 2016
THE PREMIER EVENT IN MALIGNANT AND NONMALIGNANT HEMATOLOGY
ASH News TV 2016
Contact Information:
Sales –
ASH News Daily, ASH News TV, and the ASH Campus Map
Joe Schuldner
212-904-0377
[email protected]
Production/Insertion Orders
Kathy Clark
212-904-0365
[email protected]
Pharmaceutical Media, Inc.
30 East 33rd Street, 4th floor
New York, NY 10016
(F) 212-685-6126
ASH News TV offers daily, 20-minute segments of
ASH annual meeting coverage and updates. Daily
segments run in a repeating loop throughout the
day, with highlights from the previous day and
previews of forthcoming sessions and events.
ASH News TV will be broadcast:
• Directly into more than 10,000 hotel rooms
• On approximately 80 percent of the 50 to 85
hotel shuttle buses
• Throughout the convention center
• Online via links on the ASH website for 12 months
and in ASH News Daily e-Newsletter.
There are a total of six sponsorship opportunities.
Each receives one daily, 30-second commercial.
Your commercial may be a self-produced video and can
include a lower-third banner that provides your booth
number. Alternately, Convention News Television, the
ASH News TV vendor, can work with you to produce a
customized video designed to your own specifications.
OpportunityRate
30-second commercial (x4 days)
$37,500/
sponsorship
Video Specifications:
Aspect Ratio: 1920 x 1080 pixels (16x9 progressive).
Square pixel aspect ratio.
Frame Rate: 29.97 fps
Audio: Average Peak -12dB, instantaneous peaks must
not exceed -6dB (we will boost audio levels on our end
if needed).
File format: High-definition (mp4) video is preferred.
The codec is h.264 with an .mp4 wrapper but we can
work with almost all formats.
Other acceptable file types are MPEG, MOV or .AVI.
Files exceeding 250MB in size may be compressed.
Materials due: November 20, 2016.
Delivery: We accept files via file transfer services such
as Dropbox or WeTransfer.com.
Materials –
ASH News Daily and ASH News Daily e-Newsletter
Tim Mercer
410-905-7615
[email protected]
Jenn Waters
240-401-6779
[email protected]
ASH News Daily
4824 Edgemoor Lane
Bethesda, MD 20814
FTP/File Transmission:
https://www.hightail.com/u/TimothyMercerCN
Materials –
ASH Campus Map
Brian Cannon
American Society of Hematology
2021 L St. NW, Suite 900
Washington, DC 20036
[email protected]
202-292-0267
Materials – ASH News TV
Greig Powers
Convention News Television
3222 Corinne Drive, Suite A
Orlando, FL 32803
407-960-3967
[email protected]